Real Measurements for Libraries in an Internet Age: A report on the Normative Data Project

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Real Measurements for Libraries in an Internet
Age A report on the Normative Data Project
Stephen Abram Vice President, Innovation Bob
Molyneux Chief Statistician SirsiDynix Feb. 2,
2006
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What are libraries most worried about?

1. Sustaining Relevance
2. Millennial user behavioral mutations
3. Balancing print, electronic and new services and
   resources
4. Understanding Diversity
5. E-Learning and Distance Education challenges
6. Justifying growth and projects Measures not
   Stats
7. Understanding mutating (not changing) usage
   patterns info not data
8. Building community partnerships with authority
9. Building for the future and not repairing the
   present
10. Productivity and shifting staff resources
11. Budgets and Fundraising

SURVIVAL
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Big Questions

• How do we gain insights into changes in our
  ecology through our usability and user behavior
  studies, and our trend insights as shown through
  our statistics and measurements?
• Can we really know the underlying reasons for
  users interactions with library services?
• Can we easily and cheaply compare ourselves to
  other libraries, other agencies, or communities?
• Can we back up our qualitative stories with
  quantitative measurements and data - proofs?
• If we had the proofs, would it help our
  strategies, fundraising and tactical
  implementations?
• Are we happy with the present?

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Acting like a business but being a library

• Knowing Customers like Wal?Mart
• Giving service like Nordstrom
• Being as efficient as GE
• Delivering an experience like Amazon
• Having the budget of Google
• Living the brand

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The Virtuous Triangle
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Usability Tests
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Usability Tests
Normative Data
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Personas
Usability Tests
Normative Data
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The Library World
Personas
Usability Tests
Normative Data
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The Library World
Personas
Usability Tests
The Real World
Normative Data
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How do you persuade?

• Data, charts and graphs help but dry
• Debate Argument a little confrontational
• Conversation a lot of effort, scales poorly
• Narrative storytelling captures the energy of
  the population and persists
• Read
• The Springboard How Storytelling Ignites
  Action in Knowledge-Era Organizations.
• by Steve Denning
• http//www.stevedenning.com/springboard_story.html

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Personas

• Start with understanding the users in terms of
  their real
• needs, preferences, and desires
• goals and aspirations
• expectations and assumptions
• values and their beliefs
• tolerance for risk and change

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Personas

• Personas are understood through discovery by
• Gathering data to identify possible anchors
• Observing behavior
• Pattern emergence in narrative

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Personas
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Personas

• Personas are hypothetical representations of a
  natural grouping of users that drive
  decision-making for development projects.
• They are defined by goals.
• They focus on what is valuable to the user and
  subsequently on how he or she behaves.
• They are not Stereotypes or Archetypes

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Personas
Goals Help team build the base infrastructure
for .NET products. Construct the base set of
services that ship with the product and compose
the core of a distributed framework for hosting
distributed services. Add queuing semantics and
associated locking, classification and routing of
messages, subscriptions, efficient filtering,
fan-out, etc., to the server. Integrate new
distributed communication semantics to the
existing SQL Server programming model.
Demonstrate ability to communicate and work well
with other teams. Usage Scenario Henry has
been around long enough to build a solid network
of resources to call when he has specific
questions about products or programs. He often
learns about new technologies or processes
through casual conversation with his friends and
coworkers in the hallway. He uses Yahoo! for
general information gathering because he likes
the simplicity of the site design and the breadth
of information available. The Portal is not
his start pagehe usually just types in the URL
directly. He rarely reads the content on the
first page because he doesn't want to know what's
going on with general companywide PR information.
He's somewhat cynical about "companywide"
internal releases and dislikes company politics.
However, on a personal level, he does want to
know about the schedules that the applications
are on so he can plan. He's frustrated that
there's no place you can go to find product
information all in one spot. Info-Seeking
Behavior When Henry needs specific information,
he generally e-mails or phones a friend. He is a
member of about 15 different DLs that used to be
manageable, but now he finds it increasingly
difficult to keep up. He typically uses the
Portal to search for internal information across
the companywide intranet or to find other
internal sites. He comes to the portal about
four-five times a week by typing in the URL and
stays for less than 15 minutes at a time. He
rarely, if ever, goes to there to find general
information about the company or the industry as
a whole. He uses internal databases to find
internal information on products or code. If he's
frustrated by something, he'll go there and find
solutions rather than go outside to support or to
a dot-com. "You used to have to drill down pretty
deep to find personalized information, but now
it's easier." He tends to bookmark pages in the
portal because he hates having to go 5 levels
down. He'll use that bookmark until it breaks,
then he has to research it again. He would like
to have favorites on the portal.
Henry 41 Years Old, Software Design
Engineer U.S. 12 Years at the company.
Single, MS Comput.Sci
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The Future

• Public Library Pilot Project
• Libraries in rural, urban and suburban
  Northeastern U.S. and Canada to start
• March through May, 2005
• Leveraging proven techniques for understanding
  complex markets (Cynefin Centre)
• Follow up to cover the broader U.S.A. and global
  marketplace
• Follow through for Academic (ARL, ACRL, LibQual
  and COUNTER, etc.)
• K-12 School personas can follow later

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The Future

• In summary, by seeing the world through the lens
  of the customer, we create an
• Opportunity to increase customer satisfaction and
  return visits
• Opportunity for everyone in the organization to
  work to achieve the same goals, efficiently, and
  an
• Opportunity to have a clear, and achievable
  direction.
• Pandoras Box Exciting but a little dangerous

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Sneak Peak

• SirsiDynix Personas

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Summary Findings
Archetypes Themes Values
Good Citizenship Patrons Library Staff Library Services and Facilities Money Interaction Technology Efficiency Money Other Community Learning Quality Efficiency Money/Risk
Emerging groups of archetypes, themes and values
from the five workshops
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Good Citizenship Archetypes
Well-Rounded Citizen (13 attributes)
Collaborate Community brings people together Cozy Diverse activities Encourage creativity Good use of our money Human contact Intellectual opportunities Kids feel safe Nurturing Opportunities social Security Willing to chat when time permits Bergen County
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Good Citizenship Archetypes
Strong Community Leader (6 attributes)
Community builder Connected Connecting with community Gives people mission Networking Pulls community together SAILS
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Patron Archetypes
Frustrated Patron (12 attributes)
Annoying Books out of print Disruption Indifference Lack of wireless No tape player Online services unavailable Out of date Physical pain Ripped/missing pieces, out of date magazine Wasted resources Wasted space Cleveland
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Patron Archetypes
Inquisitive Power User (12 attributes)
After hours usage Broader search results Computer use Introduction to new things Lots of preferences No online access outside of library Not a free service Open to public Outside sources Search method Universal access Ways to get information Cleveland
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Patron Archetypes
Disengaged Seeker (9 attributes)
Cant get book you want (timely) Dont listen to reviews/bad reviews (NPR Reviews) Embarrassing Fear of puppets Forgot card/license Head aches Injuries Some people consider a waste of money/space (crafts) Too long Cleveland
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Library Staff Archetypes
Ultimate Tour Guide (7 attributes)
Advance reserve on new materials Abundance of items One-stop shopping Video/DVD lost in drop box Access to materials never afford Up to date, current materials Diversity of materials Buffalo-Erie
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Library Services Archetypes
Out-of-Date IT (6 attributes)
Access to PCs Message is too long (automated computer system) Not enough computers Slow re-boot Strong database Technical-media options Hamilton Public
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Library Services Archetypes
Something for Everyone Resources (4 attributes)
Cant remove reference material Extensive collection Library for books, not movie rentals Library for education films, not Hollywood movies Hamilton Public
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7 SirsiDynix Personas for Public Libraries

• Discovery Dan
• Dan represents the adult non-researcher
  population.
• Haley High School
• Haley represents the high school student
  population.
• Jennifer
• Jennifer represents the parents of teenagers.
• Mommy Marcie
• Marcie represents the parents of young children.
• Rick Researcher
• Rick represents adult researchers who own a
  personal computer.
• Senior Sally
• Sally represents senior citizens.
• Tasha Learner
• Tasha represents adult researchers who do not own
  a personal computer.

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Mommy Marcie

• Caucasian American, married, 33, two children,
  two and four, lives in suburbs (pop.50-100,000),
  Northwest, bachelors degree, household income of
  60K, works part-time as a substitute teacher.
• A typical day at the library Mother and
  children typically drive to the library. The four
  year old girl is in a reading group. The two
  year old attends storytelling. Each Monday they
  go to the library to attend the reading group and
  to hear a story. Afterwards they use the time to
  check out new books, videos or DVDs for
  children, as well as to find time to look for any
  adult materials.
• Sample Scenario Marcy is interested in taking
  her 2 year old to storytime and in getting
  learning to read materials for her 4 year old.
  In preparation for an upcoming library trip,
  Marcie logs on to the library website and selects
  recipe and craft books for herself, and verifies
  the storytime for her toddlers. While at the
  library, she picks up her reserved books, takes
  her kids to storytime, may select some additional
  materials, and request assistance from a
  librarian on the topic of phonics.
• Information-seeking behavior She typically
  doesnt have time to use the computer at the
  library. At the library she is usually busy
  looking after the children either participating
  in a reading group session, or attending a
  storytelling session. She uses the computer at
  home to put materials on reserve for herself or
  if she knows exactly what she wants for the kids.
  She picks up the books, DVDs or videos when she
  is leaving the library. She uses the library
  website to hear more about upcoming events.
• Ultimate goal She wants her child to learn to
  read and to discover new ideas in a safe,
  informed setting. She wants her children to be
  exposed to books early on even when they dont
  know how to read yet. She wants to be able to
  find time to meet some of their own needs knowing
  their children are safe.
• Frustrations Not finding librarians who can
  help the children to learn to read, is troubled
  by reduced library hours (nights and weekends),
  and wants to have an easy way to know about
  upcoming events on the website.
• Work activities Part-time employment.
• Computer skills, knowledge and abilities Has an
  up-to-date home computer and uses the library
  website.
• Technology attributes Positive towards
  technologyearly mainstream adopter.
• Communicating She uses the phone, email, IM.
  
• Market size and influence Significant Market
  presence--
• Demographic/online attributes 83 of parents
  with minor children use the Internet 63 of
  college educated women who have infant children
  work 5.4 million stay at home Moms in 2003.

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Mommy Marcie

• Quotes
• Id like to see the library website be more
  useful, to make it easier to find library events
  and resourcesId really like to have that sort
  of information sent to methat would be great!
• Can my library institute an early reading
  program, or help me find relevant resources,
  whether online or in the library?
• Actual anecdote like I said, Im towing my
  two-year-old around, and if Ive got -- you know,
  if its -- searching for something on the
  computer involves sitting there for half an hour,
  well, Im trying to keep my two-year-old in
  check. She does not sit well. Shes trying to
  run around and play, do something to occupy her.
  If Im having to go through too many lists, or if
  I dont know exactly where Im going to need to
  be looking for something, I end up looking
  through everything to find the information I
  want, then we might as well just go home and Id
  try while shes sleeping, you know?
• References Pew Internet and the American Life
  Project Census.gov (How Americans use Instant
  Messaging?)

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Mommy Marcie
SirsiDynix Product Considerations for Mommy
Marcie Complete self-service options, (i.e.
online checkout, just go pick up).
NEEDS FEATURES Gaps/Opportunities

To get some new, easy dinner ideas quickly OPACShopping cart features, possibly also Content Rooms In Progress
To get some inspiration for making a new scrapbook Content Rooms In Progress
To take children to storytime Events Module In Progress
To help introduce her two year old child to books Content Rooms In Progress
To teach 4 year old to read Content Rooms Gap
Resources to help teach her child to read, provide some entertainment for herself OPACShopping cart features Gap
To stay informed about library events Events Module In Progress
To stay informed about library materials availability, due dates, etc. Email reminder notices, hold notices, etc (in most efficient manner possible) Possible
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Jennifer
A typical day at the library The parent assists
the teenager in using the library website. This
is usually done at home, after the teenager has
reviewed what is available on the Internet. The
parent is coming in after the research has begun.
Once they identify the books they need they will
put them on reserve or check to see if they are
available. Once there, they may decide to browse
the young adult library collection (if they have
time). Otherwise they are focused on getting the
materials for the project. Once they have the
material they need, they leave. The parent will
likely have to bring other children to the
library at the same time. They will be pulled in
multiple directions, looking after their younger
children and their teens. She wants to use the
library as more of a recreational facility for
herself, but given her busy lifestyle, she is
unable to. When she is there, the library
becomes a social setting. She talks with the
staff socially, and enjoys the interaction. Inform
ation-seeking behavior The info seeking
behavior of this parent is utilitarian although
theyd prefer it to be more recreational. They
start by working with the teenager to browse
available information from the library online at
home. When they go to the library they go there
to find specific items (books, music) or to
browse newspapers or journals. They may help a
child to post a community notice on a bulletin
board at the entrance to the Library for example,
Scouts or Babysitting. At the library the adult
may be responsible for signing the teenager on to
the computer equipment. Ultimate goal The
parents want their children to know how to use
the library and to use the best sources of
materials to complete a project. They also may
see the library as a great location to post
availability to baby-sit, or to announce a
community event. Frustrations Students
needing regular permission from the adult to use
the computer equipment. Safety with respect to
sites used. Noisy students. The parent wants to
know whats happening in the library, but is not
often notified of events they may be interested
in. They want communication pushed out to them
in a form they find useful. Work activities
Dual-income household both parents work.
Computer skills, knowledge and abilities Has a
shared space home computer and is aware of the
library website. Both parent and teenager are
computer-literate. Technology attributes
Positive towards technology. Communicating
She uses the phone, Instant Messenger and Email.
They prefer the phone or Email but chat with
their teens over IM. Market size and influence
This group represents a large portion of the tax
paying base within a community and is a great
person for the library to have as an advocate
because she is active and likes using the
library. While frustrated with some issues at
the library, its not for sure whether she sees
her current interaction as a negative. Does she
really want to not have to go to the
library? Demographic/online attributes The
parent user is typically female, white, educated,
married, over 35 and uses a branch library. IM
and text messaging keep teens in touch with their
parents. Most teens use shared computers at home
and a growing number log on from libraries,
school, and other locations. 67 of parents of
online teens believe the Internet is a good thing
for their child but are concerned about the
safety of it. 90 of teens who go online say
that other family members also use the computer.
Many parents use various methods of filtering and
monitoring teen computer use. (See High School
Anchor for other related demographic data).
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Jennifer

• Quotes
• X I took them - it was a couple of weeks ago,
  it was national library week as a matter of fact
  - it was very vibrant that day. My twin boys
  wanted to go downstairs, they had magic shows as
  part of a promotion for national libraries week,
  and my 13-year-old had to do a project so he was
  working upstairs while his brothers were
  downstairs so it was very, very busy. As a
  matter of fact they had to bump a meeting from
  downstairs upstairs, the Girl Scouts were meeting
  that day too. So there were hundreds of people
  at the library. It was a good experience. It
  was a great day in the community.
• INT And what were the boys looking for? You
  said one of them was working on a project.
• X A science project.
• INT A science project. And did he find the
  information he was looking for?
• X Yes, he did. Theres reference materials and
  a few books that he had to cite.
• INT Were you downstairs with the twins and you
  sent him up?
• X Yeah. I was doing the bouncing up and down
  trick.
• INT You went upstairs and what happened? What
  did you do?
• X He got all his work done.
• INT Do you know if he found all the stuff on
  his own? Did he talk to a librarian?
• X The librarians are very helpful with him.
  Hell go up and ask. Theyre always willing to
  point him in the right direction. He didnt need
  the computers because any computer stuff we
  pretty much do at home.
• INT Im trying to get to actual stories. Let
  me think. So you come to the library every day?
  And are you particularly
• References Pew Internet and the American Life
  Project Forrester Research
• Some parents noted that they dont always have a
  working computer at home and then they take their
  child to the library to use the computer to
  complete a school assignment. We also came across
  several teenagers that do not have a computer at
  home.

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Jennifer

• SirsiDynix Product Considerations for Jennifer
• Opportunities
• To get information to this user in a delivery
  format that meets their lifestyle (RSS, IM, Text,
  E-mail). This person wants information on
  community events, education related events for
  students, dates due, new books of interest (ala
  iTunes, Amazon).
• School Rooms/Rooms has the opportunity to help
  this parents teenager to do more research from
  home.but does the parent want services that make
  it so that kids dont even need to go to library.
  She likes the library and feels the need for
  teaching her kids the same values.

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Tasha Learner

• A typical day at the library Goes to the
  library to use the computer. Is working on a
  project that requires the Internet, as well as
  completing her reading with books she doesnt
  own. Is likely using the computer to print a
  report or to create marketing collateral.
• Information-seeking behavior Makes a specific
  point of going to the library to complete her
  project. She consults with a reference librarian
  to ensure she has a good starting place and then
  uses the online catalog and the Internet to
  source both electronic and hardcopy information
  sources. She prints out materials to work with
  them. She is aware that some sources are more
  appropriate than others, but consults with the
  librarians to ensure she has the best possible
  sources.
• Ultimate goal Wants to complete her project by
  ensuring all the appropriate resources are used
  and needs to use the library computer to do so.
• Frustrations Not finding all the sources she
  needs. Having to get off the computer within a
  particular timeframe. Inconsistencies in which
  library has which resources, e.g. dictionaries,
  inaccessible librarians i.e. not available when
  you need them.
• Work activities Part-time student, part-time
  worker. Student in a night school or
  junior/community college
• Computer skills, knowledge and abilities Does
  not own a computer but is a computer user. Knows
  how to search on the Internet and is familiar
  with the librarys website. Easily authors and
  prints using productivity tools.
• Technology attributes Positive towards
  technology.
• Communicating She uses the phone and may have
  access to Email.
• Market size and influence Although less than 8
  of patrons fall into this demographic, it is a
  target demographic for our customers and the
  general public in the library as a community
  benefactor.
• Demographic/online attributes Very likely earns
  less than 30k per year is likely Hispanic or
  African American. Does not own a computer and is
  likely to have a cell phone.

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Tasha Learner

• SirsiDynix Product Considerations for Tasha
  Learner
• Features, Functionality, Content
• Federated Searching
• OPAC
• Resource (PC) Reservations
• Online holds automated alerts
• Collaborative Environment
• Citations
• Productivity tools
• E-mail accounts
• Personal online workspace
• Searchable metadata for online databases
  (Presearch)
• VRL
• Printing
• Current Products Services
• Single Search
• OPAC
• ILS Reservations Module
• Online holds

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A perspective on developing better measurement
and communication tools for librarians
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What Problem do we want or have to Solve ?
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Our Objective

• Empower our Clients to Thrive our success is
  dependent on their success
• Get the Measurement Tools into the Right Hands
• Directors and Management
• Supervisors
• Collection Developers
• Librarians
• Library boards and trustees
• and also the regular folks in Finance / IT

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Our Design Goals

• Follow the BAM (Business Activity Monitoring)
  model
• Present a more holistic view of the enterprise
• Focus on underlying message in the data
• Incorporate a dashboards format for quick
  access
• Create a metrics monitoring tool for decision
  support
• what-if analysis
• Alert threshold triggers
• Shift the dynamic from static reporting to fluid
  analytics
• Create a Discovery Environment

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• Results
• Improved support for Customer Understanding
• Encourages informed, data-driven decisions
• Provides data to support the Stories
• Closer alignment of library services to the
  customer
• Board Ready output for effective
  presentations (the power of
  persuasion!)
• Finger-tip access to management level data for
  deep collection use analysis
• Supports strategic development of your
  institutions mission

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Directors Station
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Quick Peak

• Dr. Data and the NDP

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(No Transcript)
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(No Transcript)
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Normative Data Project

• Includes
• Harvested, privacy-safe data on almost everything
  that is tracked in a library
• Circulation
• Backroom Technical services, cataloguing
• Acquisitions and budgets
• Web site traffic
• Licensed content usage
• Currently Unicorn and Horizon datasets but more
  will be considered
• Harvested semi-annually, reported quarterly

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(No Transcript)
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Normative Data Project

• http//www.libraryndp.info

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http//www.libraryndp.info
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Normative Data Project

• Potential
• 300 library systems
• 2,500 library service outlets and branches
• Over 1 billion annual circ transactions for up to
  three years
• Today
• Already 30,000,000 items
• Already 52 systems
• Already almost 500 libraries
• And more

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Normative Data Project

• Includes
• Amazing extra features
• NCES statistics
• Budget and expenditure data
• U.S. Census data
• Detailed GIS Maps from FSU partnership
• All FULLY integrated
• Current focused on US Public Libraries.
• Future Projects include Canada, Academic, College
  and Schools.

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Kids will be kids

• For example
• 3 Branches in Fairfax County
• Great Falls Community Library
• 52 college grads , 2 no high school
• 87 white
• Woodrow Wilson Community Library
• 27 college grads, 18 no high school
• 53 white
• Thomas Jefferson Community Library
• 29 college grads , 13 no high school
• 62 white

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Changes in Circulation by Format
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Table 5
Summary Data, Change in Circulations by Selected Formats Summary Data, Change in Circulations by Selected Formats Summary Data, Change in Circulations by Selected Formats Summary Data, Change in Circulations by Selected Formats Summary Data, Change in Circulations by Selected Formats Summary Data, Change in Circulations by Selected Formats Summary Data, Change in Circulations by Selected Formats
       
Total Total Circulations Total Circulations Total Circulations
Format Increase 2005 Q1 2002Q1-2005Q1
Magazine 874 75,128 451,454
Book on CD 361 122,574 908,919
DVD 345 359,797 3,146,221
Paperback 132 667,171 5,960,166
Music on CD 108 248,461 2,129,209
Videocassette 56 659,854 6,848,567
Book 45 3,608,368 40,016,518
       
From 11 library systems representing 55 million checkouts, 2002Q1-2005Q1 From 11 library systems representing 55 million checkouts, 2002Q1-2005Q1 From 11 library systems representing 55 million checkouts, 2002Q1-2005Q1 From 11 library systems representing 55 million checkouts, 2002Q1-2005Q1 From 11 library systems representing 55 million checkouts, 2002Q1-2005Q1
SirsiDynix Normative Data Project, Special Report SirsiDynix Normative Data Project, Special Report SirsiDynix Normative Data Project, Special Report


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Study Usage by Call Number Range
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Comparison of Ranks of Circulations and Holdings 2005 Q2 UNDER-USED Comparison of Ranks of Circulations and Holdings 2005 Q2 UNDER-USED Comparison of Ranks of Circulations and Holdings 2005 Q2 UNDER-USED Comparison of Ranks of Circulations and Holdings 2005 Q2 UNDER-USED

       
Dewey Classes Rank of Circulations Rank of Holdings Difference in Ranks
(060) General organization museology 99 90 -9
(320) Political science 36 25 -11
(350) Public administration 42 29 -13
(500) Natural sciences mathematics 43 30 -13
(030) General encyclopedic works 66 51 -15
(700) The arts 51 36 -15
(310) General statistics 98 82 -16
(020) Library information sciences 63 41 -22
(920) Biography, genealogy, insignia 44 19 -25
(010) Bibliography 89 54 -35
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Comparison of Ranks of Circulations and Holdings 2005 Q2 OVER-USED Comparison of Ranks of Circulations and Holdings 2005 Q2 OVER-USED Comparison of Ranks of Circulations and Holdings 2005 Q2 OVER-USED Comparison of Ranks of Circulations and Holdings 2005 Q2 OVER-USED

       
Dewey Classes Rank of Circulations Rank of Holdings Difference in Ranks
(710) Civic landscape art 40 63 23
(560) Paleontology Paleozoology 33 55 22
(460) Spanish Portuguese languages 54 74 20
(690) Buildings 31 47 16
(510) Mathematics 25 40 15
(450) Italian, Romanian, Rhaeto-Romantic 80 92 12
(490) Other languages 61 73 12
(240) Christian moral devotional theology 26 37 11
(440) Romance languages French 73 83 10
(410) Linguistics 69 78 9

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Collections by Language
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Examples

• Computer book circulation by publication year.
• Spanish language book circulation by region.
• Can I get data to support this grant I am
  writing?
• Journal titles comparison electronic title to
  print title usage for rationalization project.
• What is our usage by branch by zip code?
• How am I faring in my cohort (geography or
  domain)?
• Are other libraries successful with graphic
  novels? How many would I need?
• What is the best opening day collection for this
  one?
• If I spent 10,000 on collections, where should I
  spend it?
• Is my consumer health collection too old?
• More, more, more.

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Opportunities

• Canada U.S. Differences
• CULC and NCES
• OLC and NDP Canada Project (CULC)

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• Christie Koontz, Ph.D.
• Director, GeoLib Program
• Florida State University

Normative Data Project Partnership
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Geographic Segmentation Plotting Customer
Addresses of Circulation Records
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SirsiDynix Library Schools Program

• Normative Data Project Offers Charter Memberships
  to ALA-Accredited Library Schools
• June 25, 2005 Press Release
• http//www.libraryndp.info/release_20050625schools
  .html

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Thanks
SirsiDynix FSU Normative Data Project
http//www.libraryndp.com SirsiDynix Directors
Station http//www.sirsi.com/Solutions/Prodserv/Pr
oducts/directorsstation.html Stephens
Lighthouse and the Library NDP Blogs
Stephen Abram, MLS VP Innovation,
SirsiDynix 416-669-4855 stephen.abram_at_sirsidynix.c
om http//www.sirsidynix.com Stephens
Lighthouse http//stephenslighthouse.sirsi.com
Dr. Robert (Bob) Molyneux Chief Statistician,
SirsiDynix 800-917-4774 bob.molyneux_at_sirsidynix.co
m http//www.sirsidynix.com NDP
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