Increasing ARPU- Raising revenue in a saturated market

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Increasing ARPU - Raising revenue in a saturated
market
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Report Description

• Average revenue per user or other
  revenue-generating unit is a key metric for any
  telecom operator. Maintaining or ideally
  increasing ARPU directly translates into higher
  levels of profitability and an improved capacity
  to invest - provided that parameters like SAC,
  SRC and churn are kept under control.
• When comparing different services such as fixed
  broadband and mobile as well as the evolution of
  ARPU in various regions of the world, one can
  observe significant differences. The reasons for
  this are manifold. They are partly rooted in
  consumer behavior but also in such factors as
  market structure and the level of competition
• Mobile markets have become increasingly saturated
  with penetration rates standing well above 100
  of population, and the adoption of fixed
  broadband has reached levels where future growth
  is limited. Increasing ARPU has thus become a
  priority for operators, even more so as price
  competition is eating into their margins.
• Access The Full Report On http//www.bigmarketre
  search.com/increasing-arpu-raising-revenue-in-a-sa
  turated-market

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Report Description
List of players examined Comcast DT Movistar Orang
e Sprint Swisscom Time Warner Cable Verizon Slide
show contents ARPU evolution Levers for
increasing revenues tiered pricing Levers for
increasing revenues premium options Levers for
increasing revenues two-sided markets
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Table Of Content
1. Executive Summary 2. Methodology
definitions 2.1. General methodology of IDATE's
reports 2.2. Market assessment and forecasts 2.3.
Definition 3. ARPU evolution 3.1. A (challenged)
key metric 3.2. Contrasting trends To Get More
Details Enquire _at_ http//www.bigmarketresearch.com
/report-enquiry/178545
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Table Of Content
4. Levers for increasing revenue 4.1. Tiered
pricing 4.1.1. Differentiation by volume and
speed 4.1.2. Differentiation by quality of
service 4.2. Bundling and up-selling 4.2.1.
Bundling 4.2.2. Premium options 4.3. Two-sided
markets 4.3.1. Connected cars 4.3.2. Sponsored
data 4.3.3. Telco CDN 4.3.4. Paid peering
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Tables
List of Tables Table 1 Pricing for the Swisscom
Natel Infinity range Table 2 Telcos' connected
car involvement Table 3 Telco CDN
implementation, by operator List of
Figures Figure 1 Mobile retail ARPU evolution in
EU5 and USA Figure 2 Mobile retail ARPU
evolution in EU5 and USA Figure 3 Fixed
broadband retail ARPU evolution in EU5 and
USA Figure 4 Mobile penetration rates Figure 5
ARPU vs. revenue per capita in USA vs. EU5
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