Turn A Negative Into A Positive With Warrantech

1
Turn A Negative Into A Positive With Warrantech

• Product failures are inevitable. There's no way
  to avoid them. But when they do happen, the way
  in which they are handled can have a far greater
  impact and help turn a bad experience into a
  positive, long-lasting impression. 
• Warrantech's overall philosophy regarding service
  contract programs is vastly different from the
  competition. Our belief is that service contracts
  are a means of building trust and loyalty with
  customers who have experienced a product failure,
  in addition to increasing profitability for our
  partners. We view every claim as an opportunity
  to turn a negative product mishap into an
  affirmative relationship-building event. An
  outstanding claim-handling experience is a
  micromarketing opportunity that yields
  macro-marketing effects with customers and their
  circle of influence. 
• "When products break, customers can lose
  confidence in the product manufacturer and
  ultimately the retailer that sold it to them,"
  says Warrantech President and CEO Sean Stapleton.
  "However, if a rapid and convenient resolution is
  provided, a higher level of trust and loyalty is
  often developed with the customer."

2
We understand the importance that a positive
service experience can have for our partners and
feel that our employees are extensions of our
clients on every call and every transaction.
That's why we provide our employees with the
knowledge, training, skills, resources and
environment needed to provide an exceptional
service experience with every customer they
interact with.  This approach creates a customer
who is not only satisfied with the outcome of the
transaction, but a customer who walks away from
the experience with a positive outlook on the
service contract, Warrantech and, most
importantly, our partners. Through continual
contact center associate training and monitoring,
Warrantech is able to maintain consistency in
responses and a positive customer
experience. "We have a unique opportunity to
affect customer loyalty," says Stapleton.
"Customers recognize and accept that product
breakdowns can happen to even the most reliable
products. The customer's perception of the
product issues are more often driven by our
responses. I see service contracts and warranty
programs as one of the most powerful loyalty
solutions out there. It actually is a game
changer." Article Resource-https//warrantech.wo
rdpress.com/2016/07/11/turn-a-negative-into-a-posi
tive-with-warrantech/