Kidzter is an Online Theme Park for Kids - PowerPoint PPT Presentation

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Kidzter is an Online Theme Park for Kids

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Kidzter is an Online Theme Park for Kids – PowerPoint PPT presentation

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Title: Kidzter is an Online Theme Park for Kids


1
  • Kidzter is an Online Theme Park for Kids

2
  • Kidzter is hosted by The Rockabyes, an animal
    character Band featuring the voices of
    legendary Rock Stars

3
  • Tweenzter is hosted by The Tweenz, a Tween Rock
    Band
  • Tweenzter is in development to capture the tween
    market.

4
Meet the Rockabyes characters
Floyd Fox plays Lead Guitar. He hosts MusicKidz
and blogs about music.
Bartholomew Littlebear is the Drummer. He hosts
PlayKidz and blogs about games toys.
Crystal Canary is the Lead Singer. She hosts
VideoKidz and blogs about video.
Flora Preen is the Rockabyes friendly rival. She
hosts StyleKidz and blogs about art and fashion.
Gizmo is the Roadie. He hosts GearKidz and
blogs about kewl electronic gear.
Sean Seal plays Bass. He hosts GreenKidz and
blogs about ecology and how to save the
Planet. Check out his Tips For Living Green.
Mort Moose is the Manager. He host ReadingKidz
and blogs about books
5
Kids can have their own rooms in the
Kidzter Haunted Mansion
  • Customize your room
  • Visit your friends
  • Play games

6
In The Kidzter Haunted Mansion kids can chat and
hang out with friends
Visit the Roof
or the Kitchen
among other fun places
You might even run into the ghost of a famous
Rock Star!
7
Kids can play songs and stories in the Kidzter
Jukebox
8
Kids can play and share Videos
9
The Game Arcade features many kinds of games for
kids of all ages
10
The Rockabyes Dress-Up Doll game is lots of fun
11
Kids can adopt and care for a Baby Rockabye
12
Kids can play Battle of The Bands, a multiplayer
role play game
13
The Flash Game Area has over 2000 fun Games
14
The best Eco-Games
The best Music Games
15
The Music School includes a Directory of Music
Teachers and lots of Music Games, like Infinite
Melody
16
  • Create and send eCards
  • Use our Shopping Guides to find the best
    kids products
  • Parents Kids can share tips, concerns and
    interests in the Forum
  • Signup for the Kidzter Newsletter and join
    the Rockabyes Fan Club
  • Buy Rockabyes merchandise

17
Market Facts 1
  • The US childrens market of 52 million strong can
    be divided into roughly three groups
  • 23 million kids are age 5 and younger
  • 12 million are between the ages of 6 and 8
  • 17 million fall between the ages of 9 and 12

18
Market Facts 2
  • In the U.S., kids aged three to 11 comprise a
    population sub-group of 36 million that had a
    collective 18 billion in purchasing power in
    2006
  • The kids market will reach 21.4 billion in
    discretionary spending by 2010
  • Source The Kids' Market in the U.S., a report
    from market-research publisher Packaged Facts)

19
Market Facts 3
  • In 2006, US families spent nearly US 175 billion
    on their kids, an increase of 15.2 percent since
    2001.
  • Source
  • In 2004, Tweens spent US 4.3 billion on video
    games, which accounted for over 13 of total
    video games sales.
  • Sources Mintel, Euromonitor International

20
Market Facts 4
  • American children from the ages of 8 through 12
    influence US 170 billion that their parents
    annually spend on them
  • Tween spending worldwide is an estimated US 170
    billion
  • Tween spending from gifts and allowances amounts
    to roughly about US 51 billion dollars a year
  • Source Euromonitor International

21
Market Facts 5
  • 72 percent of all Tween purchase decisions are
    made jointly by parent and child
  • 19 percent of Tween purchase decisions are made
    by the parent on behalf of the child
  • 8 percent of Tween purchase decisions are made by
    the child him/herself

22
Market Facts 6
  • Tweens spend US 150 billion a year and influence
    another US 150 billion per year.
  • Source BRANDchild by author Martin Lindstrom
  • Tweens wield US 43 billion in spending power
    annually, and influence the spending of billions
    more on everything from cell phones to vacations
    to automobiles.
  • Source Tween Spending Influence, EPM, 2008

23
Site Facts 1
  • Kidzter launches in February 2009
  • Tweenzter launches May 2009
  • Business Models
  • Freemium (Free, with a Premium service level)
  • Sponsorship (Interstitial game sponsorship
    only)
  • Affiliate (Kidzter Shopping Guides)
  • Rockabyes Merchandise (Music, T-Shirts, etc.)
  • Kidzter Tweenzter donate a portion of all
    profits to selected charities benefitting
    Children, Animals and the Environment

24
Credits 1
  • Rockabyes Singing Voices
  • Floyd Fox Marty Balin Jefferson
    Airplane/Starship
  • Bartholomew Littlebear
  • John Marmaduke Dawson
  • Crystal Canary Maria Muldaur
  • Mort Moose Nick Gravenites Electric Flag, Mike
    Bloomfield
  • Professor Bearly Dan Hicks Dan Hicks His Hot
    Licks
  • Rockabyes Instrumentalists
  • Harmonica Huey Lewis Huey Lewis The News
  • Keyboards Pete Sears Jefferson Starship
  • Lead Guitar David Jenkins Pablo Cruz
  • Flute Horns Boots Hughston Van Morrison

New Riders of The Purple Sage
25
The Team, page 1
Bob Heyman Founder/CEO Sausalito CA Bob holds a
Masters in Education from Harvard and is credited
with coining the terms "edutainment" and "Search
Engine Optimization (SEO).  He is the author of
four internet marketing books including the
forthcoming "Digital Engagement". Jason Whitley
Art Direction, Illustration, Coding Chapel Hill
NCJason is  an instructional animation and
multimedia specialist at UNC Chapel Hill. He's an
award-winning artist and illustrator. He
developed The Charlotte Observer's Phuzzle and is
the creator of the critically-acclaimed Sea
Urchins comic strip.  Victoria Plummer Chief
Administrative Officer Orange County CA
  Victoria ran her own film production and
distribution company in Hollywood Dennis McNally
PR San Francisco CA Dennis was the long time
archivist and PR director for the Grateful
Dead. Dasith DiSilva Site Systems Administrator
Sri Lanka Dasith is 19 years old and coming to
the USA for university.
26
The Team, page 2
Andrei Patriciu Coding and game development
Romania Mike Haverstock Coding and game
development Indiana   Mike is 19. Rixy Coding
and game development Australia Tardon Feathered
Audio and Video mixing and mastering San
Francisco CA Tardon owns Mister Toad's, a
leading mastering studio. Lee Armstrong Puppet
building and puppeteering Sonoma CA Lee was
trained by Jim Henson and worked on "Fraggle Rock
27
The Team, page 3
ShariLynn Cambell Chief Storyteller Sausalito
CA Chad Arrowsmith Coding USA Brooke Colquhoun
Coding Richmond, Va Todd Sumlin Voices
Charlotte, NC Ybrant Inc Webmaster and SEO
services Hyderabad, India
28
Contact Info
  • www.kidzter.com
  • Kidzter, Inc
  • 3001 Bridgeway, Suite K-333
  • Sausalito CA 94965
  • 415-331-8881
  • bheyman_at_mediasmith.com
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