Community Transformation Initiatives The Role of Communities and Military Bases in Improving the Economies in Texas and Florida Sean Garretson, AICP

1
Community Transformation InitiativesThe Role of
Communities and Military Bases in Improving the
Economies in Texas and Florida Sean
Garretson, AICP
2
Agenda

• Framing the Context
• Example 1 Northwest Florida
• Example 2 Killeen
• Example 3 Universal City
• Questions Answers

3
TIP Strategies, Inc.

• TIP is an economic development consulting firm
  based in Austin, Texas. Our services include
• Market Analysis
• Strategic Planning
• Land Use Planning
• Site Selection
• Corporate Strategy

• Feasibility Studies
• Economic Impact Analysis
• Retail Recruitment
• Development Assistance
• Entrepreneurial Development

4
TIP Projects
5
Legacy ED Model
INDUSTRY
WORKFORCE
INFRASTRUCTURE
Objectives Job Creation and Tax Revenue
6
TIPs Economic Development Model
TALENT
PLACE
INNOVATION
Objective Sustainable Economy
7
(No Transcript)
8
Next Generation Consulting talked to over 7,500
young people...
Three out of 4 first pick a place to live and
then find a job.They want to live in a COOL
community.COOL is (defined by them)
9
Factors Influencing Relocation Decisions of
Residential and Labor Force Markets (Audiences)
10
Common Themes of Project Examples

• Communities and Bases are Impacted by BRAC
• Both have common interests
• Quality of Place for Military and Civilians
• Attainable Housing
• Employment for Military Spouses/Residents
• Quality Education / Quality Workforce
• Sufficient Infrastructure (in/around base and
  town)

11
Example 1 NW Florida

• BRAC RESULTS
• NAS Pensacola
• Some gains, some losses (Gain 500)
• Eglin AFB
• Overall net gain (Gain 5,000)
• Joint Strike Fighter
• International Special Forces Training

12
NW FL Scope of Work

• Phase I Target Market (TM) Study
• Discovery/Assessment
• What are biggest issues and opportunities?
• Target Industry (TI) Analysis
• What industries could flourish?
• Opportunity Discussion
• What are the best opportunities to pair up with
  the TIs?
• Phase II Economic Diversification Strategic Plan
• Strategies to diversify improve economy

13
900 Million
500K
14
(No Transcript)
15
(No Transcript)
16
Key Issues to Address

• Impact of Eglin Mission Enhancement
• Attainable Housing Transportation
  infrastructure
• Difficulty attracting young professionals, but
  active retiree market is strong
• Tight labor market limits business growth
• Lack of Urban Centers (Cool Places)
• Lots of Mgt talent but little seed/venture
• Significant DOD research but no organized effort
  towards commercialization or research

17
Themes of Plans

• Entrepreneurship will become major focus of ED
  efforts
• Attainable housing and appropriately-zoned
  commercial and industrial development (zone for
  more density)
• Downtowns within thriving live/work/play
  communities and serve as talent magnets
• Distribution and commuter networks provide access
  to Bay-Walton International Airport, improve
  commuter options and business travel
• Educators, workforce providers, economic
  developers and businesses work together
• Regional solutions provide comprehensive approach
  to solve some local issues

18
Enhanced Land Use Agreements
Vision 2015 Research Campus Initiative (REEF)
Economic Growth Better Jobs
19
Workforce Preparedness

• Youth (Choice Program)
• Aerospace, Medical Devices, Construction, Digital
  Arts
• Retirees (ISP)
• Young Professionals (ECEL)
• Military Spouses (Workforce Board)

20
Example 2 Killeen/Fort Hood Region

• BRAC RESULTS
• Fort Hood
• Loss of Heavy BCT 4th ID HQ to Fort Carson
• Loss of elements of Heavy BCT aviation units to
  Fort Bliss
• Offset by temporary relocation of overseas forces
  to Fort Hood
• Minimal net estimated impact (-26) on active-duty
  strength
• Projected active duty strength in FY11 of 40,863

21
Killeen Scope of Work

• Economic Development Strategy
• Impact of Texas AM-Central Texas
• Veteran Workforce Inventory
• Target Industry Analysis
• Marketing plan

22
Ft. Hood Region Issues to Address

• Capitalizing on the growth opportunities
  associated with Fort Hood
• Potential workforce pool of skilled veterans
• Killeen-Fort Hood Regional Airport
• TAMU-CT four-year degree higher education
  opportunity
• Armys transformation and modernization efforts
• Private sector employment base
• Services and retail dominated
• Pervasiveness of low-paying service jobs

23
PRIORITY PROJECTS

• A TECHNOLOGY RESEARCH CENTER in Conjunction with
  Texas AM University Central Texas
• WORKFORCE INVENTORY of Fort Hood Personnel
• Development of the HEALTHCARE, INFORMATION
  TECHNOLOGY, TRANSPORTATION/LOGISTICS, BUSINESS
  SERVICES Industry Clusters
• Continued Pursuit of Expanded Commercial Aviation
  Utilization and Capacity at the KILLEEN-FT. HOOD
  REGIONAL AIRPORT

24
TAMU-CT Programmatic Impacts

• Bio Sciences Nursing
• Computer Sciences and Computer Information
  Systems
• Teacher Certification and Graduate-Level
  Education
• Engineering
• Logistics and Supply Chain Management

25
SURVEY OF POST-MILITARY SERVICE INTENT
26
Sample Survey Result 1
27
Sample Survey Result 2
28
Example 2 Universal City

• Phase I -
• Market Analysis
• Retail Leakage Analysis
• Retailer Analysis Selection
• Site Analysis (2-3) Infrastructure Analysis
• Phase II -
• Land Use Analysis
• Future Land Use Plan and Recommendations
• Zoning Ordinance

29
Key Findings

• UCs population growth lags behind metro
• Alamo Area CC presents additional opportunities
• Missing community identity and focal point
• Retail Leakage is 209 million
• Randolph Gates are re-opening
• Several Redevelopment opportunities exist
• Retailers ARE interested in Universal City
• Zoning modifications and revitalization are key

30
UC Retail Trade Area - Snapshot
31
Zoning and Urban Design Strategies

• Aggressive Retail Recruitment Strategy with
  underutilized properties
• Develop a flexible, form-based zoning code
• Enhance the node and path elements
• Focal points, turning points
• Pockets of greenspace/open space
• Create more articulation
• Human scale
• Recognize the fabric
• Town Center Commons

32
Community Transformation Conclusions

• Partnerships are key
• Military bases, Cities, Counties, Economic
  Development Organizations, Civic Clubs
• Many Common Interests between these groups
• Quality of Place for Military and Civilians
• Attainable Housing
• Employment for Military Spouses/Residents
• Quality Education
• Sufficient Infrastructure (in/around base and
  town)
• Land Use / ED / Infrastructure / WF are Key
  Issues

33
Thank You

• TIP Strategies, Inc.
• 7000 North MoPac, Suite 305
• Austin, Texas 78731
• 512.343.9113 (voice)
• 512.343.9190 (fax)
• www.tipstrategies.com
• Sean Garretson sean_at_tipstrategies.com
• Alex Cooke alex_at_tipstrategies.com