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Title: Walking around the world: innovation and inspiration for delivering and supporting best practice for


1
Walking around the world innovation and
inspiration for delivering and supporting best
practice for walking Rodney Tolley Director,
WALK21 and Honorary Research Fellow,
Staffordshire University, UK
2
Presentation outline
  • Walking benefits and barriers
  • Examples of major progress in walking
  • Through hardware
  • And software
  • Progress on data
  • The International Charter for Walking and
    benchmarking progress
  • Emergence of National Partnerships

3
What is Walk21?
  • A non-profit organisation which champions the
    development of healthy, sustainable and efficient
    communities where people choose to walk
  • Has a vision to create a world where people
    choose and are able to walk as a way to travel,
    to be healthy and to relax

4
What does Walk21 do?
  • Supports professionals
  • Walking promotion in various towns and cities
  • Benchmarking against key measures
  • Masterclasses for local professionals
  • Roadshows to provide vision and inspiration for
    practitioners and the political powerbase
  • Archives of walking research
  • National conferences, workshops and walkshops
  • The International Walking Charter
  • Walk21 international conferences
  • Contact
  • www.walk21.com

5
What relevance does walking have for the great
issues of 2009?
  • Global climate change
  • Peak oil/fuel prices/credit crunch
  • Personal health and well being?

6
Walking as an effective antidoteto a major
element of carbon emissions
  • Walking more and more often is a natural,
    painless contribution to the sector with the
    fastest growing emissions
  • Short distance car trips
  • Cold start Catalytic converters do not work
    until warm
  • Cold start engines highly inefficient and energy
    intensive
  • Exactly the kind of trips than can be replaced by
    walking and cycling
  • Huge potential in most Australian cities

7
Relevance of walking to fuel prices and recession?
  • Collapse of demand for gas guzzlers
  • 89 of the price falls in the US have been in
    driveable suburban housing
  • USA1 extra Walkscore point is worth 300-5000
    in higher value
  • UK 1 extra point on the PERS scale adds 5.2 to
    residential price and 4.9 to retail rents

8
Walking and health
From the health promotion point of view, walking
is the most important form of physical activity
that should be encouraged to improve public
health Hillsdon, M and Thorogood, M. A
systematic review of physical activity promotion
strategies, Journal of epidemiology and community
health, 1995
9
Walking benefits walking is more than just a
mode of transport
  • Supports inclusive mobility
  • Encourages community cohesion
  • Increases personal security
  • Provides freedom for children
  • Underpins public transport
  • Supports more road safety for all users

10
Walking is a pre-condition for an economically
healthy city
  • A good walking environment is a good economic
    environment

The slower we travel, the more we spend
11
Conclusion? The invisibility of walking
  • Governance
  • Walking is 'hidden' as it is so basic to all
    planning and transport activities, and so
    undemanding in terms of government finance, that
    it somehow slips through the net in strategy
    formulation
  • (Metropolitan Transport Research Unit 1996)
  • Capacity
  • Low public capacity to imagine how it could be
    better
  • Little education of professionals on planning for
    walking
  • Inadequate investment

12
The current situation around the world for walking
  • Strong consensus in 2006 worldwide survey
  • We WANT to walk more
  • Personal better health, more recreation
  • Environmental local issues
  • We are HELPED to walk more
  • Infrastructural space and quality for
    pedestrians
  • Regulatory slowing down cars
  • But we are SCARED to walk more
  • Social - fear for ourselves and our children
    (traffic and personal safety)
  • And we are PREVENTED from walking more
  • Political pro-car policies

13
Promoting walking messages
  • What works?
  • Walking for health message very powerful
  • What didnt work?
  • Personal economic messages
  • What needs to work?
  • Dealing with the contextual environments for
    walking traffic, speed, crossing roads,
    location of facilities, fear
  • Walking not a bolt on extra to business as
    usual, i.e. more car traffic

14
An explosion of interest around the world in
walking
  • The Walk21 Conference Series
  • First global conference, Walk21, London, February
    2000 aimed to
  • Confirm importance of walking issues
  • Provide an international platform
  • Highlight best practice
  • Identify research, networking and funding
    opportunities
  • Then Perth, San Sebastian, Portland, Copenhagen,
    Zurich, Melbourne, Toronto, Barcelona

15
Walk21 New York City, October 2009More
footprints, less carbon
http//www.streetfilms.org/archives/walk21-nyc-wor
ld-pedestrian-leaders-take-manhattan/
16
Walk21 XI The Hague, November 2010 Getting
Communities Back on their Feet
  • Themes
  • Walkable communities are measurable
  • Where people walk, money talks
  • Walkers and cyclists can co-exist to create a
    sustainability culture
  • Safe, attractive and accessible environments are
    a community right

17
Examples of major progress in walking
  • Hardware
  • Local/neighbourhood
  • Arterial
  • Shared spaces
  • World cities
  • Software
  • Safe Routes to Schools
  • International Charter for Walking
  • Data
  • Benchmarking against best practice
  • Emergence of National Partnerships

18
Walkability challenges dieting main roads
  • The Complete Streets solution
  • Reducing speeds and traffic danger
  • Widening footpaths, adding cycle lanes
  • Improving public transport to encourage modal
    switch
  • Greening the street and making it more attractive

19
Walkability dieting city centresTheWalk Bendigo
project 2006 -
  • Improving conditions for walking and cycling
  • Reclaiming city streets and boulevards from
    through-roads
  • Whole city centre to become shared space

20
  • The Walking Plan for London
  • By 2015
  • 10 increase in modal share for walking
  • 10 increase in average walking trips
  • Increase perceived walkability of London
  • Legible London

21
NOT just European cities
  • In USA in 2009 50 of residential demand is
    walkable urban, but only 5-10 of supply in
    this category
  • Price per sq ft for walkable urban and driveable
    suburban has completely flipped
  • Building walkable urban development will be a
    major driving force for the US economy for the
    next 30 years
  • (Chris Leinburger, NYC Walk21 2009)

22
Dieting world citiesNYC Summer Streets
Streets from Central Park to Brooklyn Bridge
opened to walkers, cyclists, human beings for 3
August Saturdays, 2008
23
World Class Streets
24
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25
New York City Walk21Major Conclusions
  • The scale of avoidable chronic stress caused by
    failing everyday environments premature deaths
    caused by diseases associated with inactivity
    and preventable injuries caused by vehicle
    crashes is now known to be huge and on the rise.
  • As global evidence of the pandemic grows
    politicians are under pressure to take
    responsibility and we must share our knowledge to
    save lives

26
New York City Walk21Major Conclusions
  • As demonstrated by New York in the 1970s people
    will vote with their feet and leave communities
    where administrations stop paying attention to
    the basics of community life.
  • A safe, pleasant and connected community needs
    investment and commitment to stay economically
    and socially viable and the community needs to be
    involved and engaged if the vision is to be
    sustained beyond a political term

27
New York City Walk21Major Conclusions
  • 3. A public plaza programme which aims to
    transform iconic places by reclaiming space for
    communities can be quick to implement, a visible
    indicator of progress and make a real difference
    to peoples perceptions and value of their local
    environments.
  • This is an inspirational approach for other
    communities who want to choose a more sustainable
    city.
  • New York is congratulated for being bold enough
    to change Broadway - one of the most iconic
    traffic filled streets in the world - making
    decision makers across the world ask
  • If New York can do it, why cant we?

28
NOT just about city centres
  • Stockholm WHOLE city is to be fossil-fuel free
    by 2050 walkability is key for this
  • Policy of replacing urban sprawl with urban
    stroll
  • Recognises that more driveable suburbia dilutes
    urban efficiency and reduces quality of life
    more is less
  • Retrofitting suburbs not necessary to visit the
    centre to be a city dweller
  • Competition for investment to make suburbs
    walkable the YIMBYs
  • (Kristina Alvendaal, NYC Walk21, 2009)

29
Not just hardware use software too
  • Soft' transport policy measures
  • Workplace and school travel plans
  • Personalised travel planning, travel awareness
    campaigns, and public transport information and
    marketing
  • Car clubs and car sharing schemes
  • Teleworking, teleconferencing and home shopping
  • People do change
  • In three UK sustainable travel towns car use
    fell by 12 2004-6 following a suite of
    transport measures including travel plans and
    household marketing of the alternatives to car
    travel, with NO engineering interventions

30
SRTS (Safe Routes to School) goals
  • Where its safe, get kids walking and biking
  • Where its not safe, make it safe

31
USA Safe Routes to School (SRTS) Programme
  • First activity in SRTS in USA not until 1997
  • Now 612m over 5 years!
  • 2009 SRTS Bill proposes raising this to 600m PER
    ANNUM!
  • Key issues
  • Many successful projects have small beginnings
  • Do not despair if things seem difficult at first

32
Progress with data
  • Problem
  • Walking data often not collected
  • Available data often not comparable, validity
    unclear
  • ? comparisons difficult or impossible
  • Promising changes
  • Increasing interest to measure walking (by cities
    etc.)
  • New evaluation methods developed
  • New technologies and equipment placed on the
    market
  • ? Window of opportunity

Daniel Sauter, Urban Mobility Research,
Switzerland
33
Main dimensions of Measuring Walking
  • How much?
  • What is the quality?
  • What are the perceptions?
  • What are the institutional conditions?

Daniel Sauter, Urban Mobility Research,
Switzerland
34
Objective
  • Establishing a set of international guidelines
    for the collection, analysis and dissemination of
    quantitative and qualitative techniques for
    measuring walking.
  • (WALK21 conference conclusions Melbourne 2006)
  • ? Guidebook / reference book with
    recommendations by international experts

Daniel Sauter, Urban Mobility Research,
Switzerland
35
Long-term perspective on Measuring Walking
  • International Charter for Walking

International Standards for Data Collection
Data Collection and Quality Management
Procedures
Phase 1 Creating the foundation ? defining
important dimensions (8 principles)
Phase 2 Standardising harmonising ? defining
what and how to measure walking
Phase 3 Monitoring managing
2006 - 2010
2010 and beyond
2003 - 2006
36
Opportunities in phase 3
  • Collecting data
  • Benchmarking
  • Data pooling exchange
  • Dissemination, marketing
  • Numbers ? city with highest share of people
    walking (e.g. school children
  • Environment ? most walkable city, most pleasant
    to stay in
  • Perceptions? city with the most smiles, happiest
    pedestrians
  • Policy ? city with best walking/sojourn policies,
    strategies
  • Daniel Sauter, Urban Mobility Research,
    Switzerland

37
The International Charter for Walking
  • Recognise the benefits of walking
  • Acknowledge the universal rights of people to be
    able to walk safely
  • Commit to reducing the physical, social and
    institutional barriers that limit walking
    activity
  • Work with others to help create a culture where
    people choose to walk
  • Launched 2006hundreds of communities around the
    world have signed

38
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39
2009 Benchmarking
  • Understanding the characteristics, needs and
    abilities of walkers

40
Emergence of National PartnershipsCanada Walks
  • What is Canada Walks?
  • Mission walkable communities are the cultural
    and social norm in Canada
  • Why was Canada Walks established?
  • To give a national structure to existing
    walkability work
  • To streamline and coordinate
  • What are the goals of Canada Walks?
  • Increase the number of Canadians walking, both
    for pleasure and for transportation.

41
Canada Walks activities
  • ICANWALK.CA website
  • Best practice - a virtual Canadian Centre of
    Excellence
  • Project management
  • Walking-related projects events, e.g. Active
    and Safe Routes to School, School Travel
    Planning, World Record Walk
  • Communications and marketing
  • Awareness of walkability issues, runs marketing
    campaigns
  • Consulting
  • Brings walkability expertise into communities via
    consulting services,
  • e.g. community engagement workshops and
    walkability roadshows

42
Emergence of National Partnerships Walk England
  • A social enterprise to work in partnerships to
    create local opportunities for people to choose
    to walk
  • Brings together people who want to walk more,
    with those health, transport and environmental
    professionals responsible for supporting their
    choice
  • 50 practical projects being delivered by the
    Travel Actively consortium of the leading
    walking, cycling and health organisations in
    England
  • The consortium is lead by Sustrans and includes
    Cycling England, Living Streets, National Heart
    Forum, Dept for Transport, Walk21

43
Walk England Top Ten Initiatives
  • Annual national conference
  • Coordinate a series of inspirational elected
    member briefings to raise the local political
    profile and extend the strategic vision for more
    walking.
  • Implement a qualitative and quantitative
    measuring methodology to record who walks, where
    they walk and why they walk in England, leading
    to an affordable monitoring framework and
    evidence base.

44
Walk England Top Ten Initiatives
  • 4. Organise a programme of motivational public
    meetings to identify representative local
    community voices for people who walk in England
    and a practical list of issues and investment
    priorities
  • 5. Target, through a promotional campaign, people
    who choose not to walk for short journeys and
    those who dont do enough physical activity to
    benefit their health

45
Walk England Top Ten Initiatives
  • 6. Facilitate a sequence of relevant master
    class events for professionals to share
    expertise, develop partnerships and increase the
    measurable returns on money being spent to
    encourage more local walking.
  • 7. Launch a ground miles scheme for businesses
    to reward their employees who choose to walk to
    work and while on business.

46
Walk England Top Ten Initiatives
8. Build a network of walking ambassadors within
the NHS and local authorities and support teams
of trained volunteers to take people walking to
improve their health 9. Invest in a streets of
gold programme targeting area improvements to
places where people want to walk more but dont
feel safe or that they have the opportunity 10.
Develop flagship walking routes in every
community by 2012
47
Key issues and conclusions
  • Around the world, there is a stunning
  • renaissance in interest in walking as
  • transport and user of public space
  • Hardware making places walkable, makes them
    liveable
  • Software encourages people to use public space
  • Walkability has a positive impact in a range of
    areas
  • One methodology, multiple outcomes

48
The world has changedwe are in a new environment
  • Growth and change must be achieved in a new
    environment of
  • Climate change
  • High fuel cost, price churn and reduced
    availability
  • Obesity crises
  • Ageing of the population ( gtdisability)
  • Economic instability
  • So sustainability is the key
  • Greening the economy
  • Growth in significance of active transport

49
Centrality of walking in urban policy
  • Can any of the following policies be delivered
    without high quality walking conditions?
  • Climate Change targets City Health Plans
  • Tourism Development Strategies Retail
    Development
  • Town Centre Management Crime and Disorder
  • Public Spaces Air Quality Management
  • Neighbourhood Revitalisation Public
    Transport
  • Economic Regeneration..

50
The key question. What kind of place do you
want to live in?
People walking are the indicator species for
quality of life
51
  • Thank you!
  • rodney.tolley_at_walk21.com
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