U.S. Department of Commerce

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Think Canada First

• U.S. Department of Commerce

Cheryl Schell Sr. Commercial Specialist US
Commercial Service Vancouver, BC
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Misconception!
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Why Export to Canada?

• Geographical proximity - ease of travel and low
  transportation costs
• Similar business practices, culture and language
• NAFTA - Tariff free benefits for US produced
  products
• Largest trading partner - two-way trade of goods
  and services surpassed USD 515 billion (USD 1.4
  billion per day!) - larger than our trade with
  the EU
• Congruent time zones
• Straight forward regulatory regime

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Why Export to Canada?

• Prime Minister Paul Martin heads up a
  parliamentary federal government
• Canada has 10 provinces and 3 territories -
  provinces have much
• more control of their affairs compared to US
  states
• Population roughly one-tenth that of the US (31
  million)
• Approximately 80 percent of all Canadians live
  within 100 miles of the 5,500 mile boarder
• About 65 of Canadas population is clustered
  around four major centers 1)Vancouver
  2)Winnipeg 3)Toronto the largest, population 4
  million 4)Montreal

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Why Export to Canada?

• Existing regional differences create different
  marketing and distribution regions. A
  representative in one region cannot effectively
  cover the entire country.
• In spite of the many similarities between Canada
  and the US, do not assume that the markets are
  identical. Important differences exist and must
  be understood
• Canadian Euro-centric tendencies - political
  system social programs
• Legal accounting issues - representative
  agreements, labor laws, taxes.
• Bilingual English/French labeling requirements
  must be met.

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Exporting to Canada

• Top 5 sectors offering best prospects for US
  exports in Canada
• automotive parts and equipment
• electronic components
• computers and peripherals
• aircraft and parts
• building products.
• Opportunities in AGRICULTURE
• fresh vegetables
• snack foods
• organic foods
• Seafood

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Exporting to Canada

• Excellent export opportunities exist for most
  products providing you have a quality product
  and can be price competitive
• Market entry vehicles to consider
• Research U.S. businesses are encouraged to
  learn about their specific market of interest as
  well as Canadian political, economic and cultural
  differences
• Determine what certifications and/or safety
  tests may apply to your products in the Canadian
  market
• Attend Canadian trade shows in your area of
  interest

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Exporting to Canada

• Distribution channels
• Vary according to products
• Large industrial equipment purchased by end
  users
• Smaller equipment industrial supplies
  wholesalers distributors, chain stores and
  large retailers.
• Consider becoming a Non-Resident Importer-
  delivering your product to your customer by
  eliminating the border

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Exporting to British Columbia

• The province of British Columbia has a GDP of
  US100 billion, larger than that of many
  countries
• The provincial government has initiated an
  aggressive program to create a business-friendly
  environment and stimulate economic activities
• BC population - 4 million, half of which is
  concentrated in Vancouver - cosmopolitan
  multi-ethnic urban center

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Exporting to British Columbia

• U.S. exports to BC exceed US 13 Billion!
• BCs major industries include
• Forestry
• Contributes 17B to provincial GDP
• Softwood lumber dispute major impact on province
• Energy Mining
• mineral and petroleum production
• Northeastern BC major exploration
• Mining sector on the rise

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Exporting to British Columbia

• Environmental
• More than 700 firms, contribute 1B to GDP
• Consider participating in Globe 2006
• High Tech
• Growing faster than overall economy says BC Stats
• New Media
• Canadas largest digital-film video-game center
• 700 companies- 80 content content creators
  (authors of video games, animation, web design
  visual effects)
• Bio Tech
• relatively new sector, rapid growth, imports of
  over 34M

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Exporting to British Columbia

• CONSTRUCTION
• In the Greater Vancouver Regional District, over
  US7B in commercial and residential projects
  directly or indirectly related to the 2010 Winter
  Olympics have been identified
• Housing starts highest in Canada
• Major projects underway
• 1.3 B Rapid Transit System from Airport
  Downtown
• 320M Convention Center Expansion
• 1B Vancouver Port Expansion (10 year plan)
• 2.5 B Regional transportation expansion (10 yr
  plan)
• 1.4 B Vancouver International Airport

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2010 Winter Olympic Games

• US1.6 B CONSTRUCTION COSTS DIRECTLY RELATED TO
  GAMES
• 122M - SECURITY MEDICAL SERVICES
• 63M - OPENING CLOSING CEREMONIES
• 12.5M - FOOD CATERING
• 120M OPERATION OF VENUES
• 4.5M INTERNET COMMUNICATION
• MONITOR E-COMMERCE CENTER WEBSITE FOR BID
  OPPORTUNITIES WWW.2010COMMERCENTRE.COM

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2010 Winter Olympic Games
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2010 Winter Olympic Games
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2010 Winter Olympic Games
WHAT DOES THIS MEAN FOR U.S. EXPORTERS?

• VANOC- OPEN FOR BUSINESS
• GET INVOLVED EARLY- A RISING TIDE LIFTS ALL
  BOATS
• SOURCING WILL BE DONE AT LOCAL LEVEL WHEN
  POSSIBLE
• PARTNER WITH CANADIAN COMPANIES TO ENSURE LOCAL
  REPRESENTATION

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Ready to Export?

• Introducing MAPS
• (Market Analysis for Products and Services)
• A new initiative by CS Canada geared to
  New-To-Export U.S. firms
• Maps Strategy
• Review of company and product/service information
• Telephone consultation with in-country specialist
• Written recommendations analysis of market
  potential
• Cost US75.00 Waived until December 31, 2005

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U.S. Maritime Industrial Security Exhibition

• Montreal, Quebec Halifax, Nova Scotia
• October 30 November 2, 2005
• Best prospects perimeter fencing, video
  surveillance, access control systems, motion
  detection, lighting, container screening
• Table top exhibit to targeted audience
• Tour of Montreal port facility
• Industry briefings
• Information on procurement opportunities in each
  city
• Network with key government business
  representatives
• Preferred hotel rates, expedited customs
  clearance for exhibit material
• Cost US1950.00

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Mining Resources Trade Event

• November 9, 2005 Vancouver, Canada
• Luncheon briefing from BC mining representatives
• Tabletop exhibits to pre-qualified audience of
  agents/distributors/end users
• Doing Business in Canada briefing tax, legal,
  customs
• Networking reception with key private and public
  mining sector contacts
• Preferred hotel rates expedited customs
  clearance for exhibition materials

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Canadian Traveling Catalog ShowConstruction
Industry

• Save Time- Maximize exposure!
• Featuring U.S. Building/Renovator products and
  construction materials technologies.
• Where Canadas Premier Construction trade
  events
• Calgary - Nov 15-18 (3500 attendees)
• Toronto Nov 29- Dec 1 (21,000 attendees)
• Vancouver Feb 8-9 (9,300 attendees)
• Commercial Service staff will present literature
  and gather trade leads
• Cost 600 for all three stops!

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• GLOBE 2006
• Vancouver, British Columbia, Canada, March 29
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• Option A Booth in US Pavilion
• High profile US pavilion
• Fee 3000 includes hard wall, furnished booth,
  meeting space, presentation to Asian business
  contacts, networking reception at Consul
  Generals residence
• Option B Customized On Site Promotional
  Program
• Fee 895
• Qualified contact list for the BC market
• Company literature showcased in our booth
• Introductions to Vancouver-based Asiann
  agent/distributor network
• Complimentary trade show pass
• 11 trade counselling with USFCS Env specialist
• Invitation to exclusive networking reception

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Helpful websites

• www.export.gov
• www.buyusa.gov/canada
• www.2010commercecenter.com
• www.aacb.com

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Contact Us

• Cheryl Schell
• Commercial Specialist
• U.S. Consulate General
• Vancouver, Canada
• Email cheryl.schell_at_mail.doc.gov
• Jennifer Woods
• Sr. Trade Specialist
• US Export Assistance
• Portland, OR
• Email jennifer.woods_at_mail.doc.gov