Are Your Retailers Wired?

1
Are Your Retailers Wired?
Your Host Jeff Wakefield, Director of
Marketing Vx Solutions Wireless Positioning Dave
Talach, Director of Product Marketing Software
Support for Wireless Terminals Marco Mabante,
Vice President Compliance NURIT 8000 Retail
Applications Guy Gotlieb, Product Manager
2
Are Your Retailers Wired?
Objectives

• Understand The Benefits of Wireless Terminals for
  Retailers
• Understand VeriFone Wireless Terminal Positioning
• Understand How The Software Products Will Support
  Wireless
• Understand the Nurit 8000 Terminal Features
• Understand Nurit 8000 Retail Applications
• Be Prepared to Discuss Wireless Applications with
  Your Customers
• Wireless Solutions Will Be Released During 2007
• More Details Will Follow About Those Solutions
• Provide Marketing With Feedback About What
  Retailers Want
• There Will Be A Test At The End Of The
  Presentation

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Agenda

• Vx 570, Vx 610 Vx 670 Overview
• When to Use Which Product
• BlueTooth, WiFi, GPRS CDMA

4
Marketing Value Proposition

• Merchant POS Benefits
• Cost saving
• Lower cost communications
• Share access with non-POS devices
• Phone line replacement
• Reduced Total Cost of Ownership
• Speed of service
• 2-4 second transactions
• Improved customer service
• Eliminate need for offline floor limits
• Enhanced portability
• Improved coverage
• Lower cost of service
• Lower initial hardware cost
• Increased card acceptance

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Segmentation When to Sell What
Pay atthe Table
Homeshopping parties
Taxi/Limo
Hand Held
Transportable
Home Services(delivery, repair)
Retail Line Busting
Hotel/Event (line busting)
Retail Mall Carts/Kiosks
Concessions(in-seatservice)
Flea Market
Concessions (countertop)
Parking
General Retail
QSR
Fixed
Mall Stores
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Fixed Vx 570 Specifications

• VX Solutions Traits
• 32-bit ARM 9 processor (200 MHz)
• PCI approved internal PIN pad
• ATM style user interface
• 14.4kbps high-speed modem or Ethernet/dial
• Triple track MSR
• Fast 18 lines per second printer, clam shell
  loading
• 8 x 21 graphics display

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Fixed Vx 570 Packs a Punch!

• Enhanced performance
• Faster processor, Faster printer
• Standard high speed modem
• Enhanced security
• VeriFone Flexible secure scripts
• New Applications
• Larger memory (starts at 6M, option for more)
• USB port
• Future proof design
• Modular communications and SAMs
• Ethernet, Wireless
• Extra USB port
• 3 peripheral ports
• Optional oversize paper roll
• Less time spent changing paper rolls
• New look and feel
• Larger, white, easy to read display
• Improved paper open latch
• Enhanced ergonomics on card swipes

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Transportable Vx 610 Overview

• Portable Powerhouse
• Transportable/portable
• Dependable and familiar
• Performance-oriented
• High speed 200 Mhz ARM9 processor
• High speed printer (18 lines / sec)
• Long lasting (Omni 3750) paper roll
• Long lasting Li-Ion battery
• 7.2V, 1800mAh
• 200 of transactions
• All in one design (telco,charger, serial)
• Breadth of technology
• GPRS, CDMA, Wi-Fi, Offline
• Modular future proof design

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Transportable Vx 610 Summary

• Reliability, Dependability, Trust
• Quality Performance
• Long Lasting Battery
• Ask battery type capacity, NOT of
  transactions
• High Performance RF (Radio Frequency)
• External vs. Internal (Form vs. Function)
• All-in-one design
• Integrated Charging, Battery Back-up
• Modularity
• Future-Proof Investment
• Easy to Train/Support
• Application, Documentation, Knowledge re-use
• Sales/Development for 60 countries
• Argentina, Australia, Bermuda, Brazil, Bulgaria,
  Canada, Chile, China, Colombia, Croatia,
  Dominican Republic, Ecuador, Egypt, Finland,
  France, Greece, Guatemala, Hong Kong, Iceland,
  Indonesia, Ireland, Israel, Jamaica, Jordan,
  Kuwait, Latvia, Malaysia, Mexico, Nigeria, New
  Zealand, Panama, Peru, Philippines, Poland,
  Puerto Rico, Romania, Russia, Saudi Arabia,
  Serbia, Singapore, Slovakia, South Africa, Sri
  Lanka, Switzerland, Thailand, Turkey, UK, U.A.
  Emirates, USA, Venezuela, Yemen

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Handheld Vx 670 Overview

• Unique Selling Propositions
• Form Factor (Size)
• Usability (MaxUI)
• Spill Resistance
• Secondary
• Verix V O/S
• Style Ergonomics
• Advanced Security
• POS Integration
• Advanced Security
• Consumer Friendly UI

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Handheld MAX UI Feature

• Industrys largest user-interface
• on the smallest form-factor

Large Display
SMALLEST FORM-FACTOR
Large Keypad
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Technical Specifications/Comparison

• Vertical MSR, Front Insert Smartcard
• Removable Battery
• 1200 or 1800mAh options
• 128 X 128 Display, White Backlighting
• Backwards Compatibility Mode (BCM)
• ATM Style User Interface, Backlit Keys
• Lightest Smallest Integrated M-POS

• ARM 9, 200mhz, Verix V
• 6MB Memory (2 4)
• CommServer, UCL, TCP\IP, IPDL
• VeriCenter Enabled
• LAN / WAN Comm. Options
• WiFi supports WPA PSK
• GPRS (Future)

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Wireless Technologies
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Technology Strategy

• Wireless is part of the Enhanced Communication
  Portfolio
• Proven IP native technologies
• Leveraging broadband / wired investment
• Consolidation of back-end systems (wireless
  wired)
• Extending customers portfolio's via application
  re-use
• Better time to market, optimized development
  resources

Bluetooth
Ultrawideband
Wi-Fi 802.11
IP Native
802.16
2G/2.5G/3G
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CommServer

• Insulates applications from specific networking
  protocols/devices
• Provides diagnostic and network management
  functions through intuitive user interface
• Optimizes memory footprint through shared
  libraries
• Allows for concurrent application sessions

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Software Support for Wireless Terminals

• Agenda
• PCCharge Wireless Support
• IPCharge Wireless Support
• RiTA Wireless Support
• RiTA Pass Through Messaging

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PCCharge Wireless Support

• Sidewalk Flea Market Sales
• Event Concessions like Golf Tournaments Fairs

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RiTA Wireless Support
19
RiTA Pass Through Messaging
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IPCharge Wireless Support
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NURIT 8000 Retail Applications

• Agenda
• NURIT 8000 Overview
• Applications and Solution Examples
• Queue Busting
• Summary

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NURIT 8000 Overview

• One of the most successful mobile terminals
• Strong US Market-Share Success
• In the market since the beginning of 2002
• Close to 400,000 devices sold worldwide

• Implemented in diverse vertical projects
• Mobile merchants
• Various retail segments
• Lottery
• Wholesale delivery
• Petrol stations
• Taxi services

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What makes NURIT 8000 a success

• Break-through design (2002)
• Large, backlit graphical display
• Touchscreen and stylus
• For drop down menus and forms
• Virtual keyboard for text insertion
• Windows-like GUI
• Built-in radio for long and short range wireless
  (GSM/GPRS, CDMA, WiFi)
• Strong rechargeable batteries
• Secure TCP/IP for integration
• External barcode support
• Large removable SD/MMC memory
• Durability

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Examples Fili Puan Solution

• Complete solution developed by Lipman Turkey for
  Betek, Turkeys largest paint store chain
• Includes terminal application, loyalty scheme,
  back office managed service, and card deployment
• Uses an external barcode reader to scan items
• Over 6000 wireless and desktop terminals supplied
  
• Significantly contributed to the customers
  revenue growth

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Examples Betek Loyalty CRM Project
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Betek Loyalty System Work Flow
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Examples Mobile ECR Application

• Uses the same application as the desktop
  integrated ECR
• Enables mobile merchants to meet tax regulations
  (IRS, VAT) in temporary locations such as fairs
  and bazaars
• Provides extra retail modules
• Loyalty schemes
• Special offers
• Can use external barcode reader for inventory
  control applications

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Examples Stocktaking Application

• Used for counting inventory
• Terminals usually rented for short term (end of
  fiscal period)
• Barcode used to scan goods
• Use batch upload/downloads with back office
• Used by variety of SMB retailers (clothing,
  books, etc.)
• Replaces expensive data collection devices

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Examples Mobile Technician Application

• For technicians and service personal visiting
  customers
• Main application modules
• Service calls and customers
• Pricing, spare parts, accessories and insurance
• Inventory
• Payment transactions
• Variety of reports
• Connects to SAP back office via GPRS (for online
  queries or FTP)
• Barcode used to scan goods
• Used by the largest home appliance provider in
  Israel

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Connectivity to other systems

• Need to transfer data from NURIT 8000 to a back
  office system and vice versa
• PLUs, prices, special offering, customer
  information, etc.
• NOS provides built-in support for
• FTP over TCP/IP typically twice per working day
• SSL for secure transaction sessions
• HTTP or HTTPS for online queries
• Application controls protocol usage and formats
• Flexible connectivity is easy to implement

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What is Queue Busting?

• A solution designed to reduce customers queue
  time
• Ideal in peak hours or seasons (weekends,
  holidays, etc.)
• One of the hottest trends in mobile retail
  world
• Technology has dramatically improved in the past
  few years
• Highly acceptable by customers
• Very good ROI for retailers
• Combines mobile POS and barcode scanner
• In most solutions the actual payment is still
  handled by the fixed POS
• Fixed POS accepts all types of payment
• Security reasons general lack of PED approval

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Can we offer Queue Busting solutions?

• In principle, the answer is yes
• We can run POS/ECR applications
• We can use barcode
• We can connect to other systems
• We can provide full payment solutions
• However
• Most solutions run on other OS (mainly Win CE)
• Huge variety of applications already exist
• Easier to provide same UI as the fixed checkout
  POS
• Large color display is usually needed
• Integrated barcode scanner is preferred over
  external
• Ruggedness is needed in some cases

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Nurit 8000 Summary

• NURIT 8000 is highly suitable for a large variety
  of solutions (retail and others)
• We can offer both payment and non-payment
  applications
• Important to understand platforms benefits and
  limitations
• Good combination of H/W and S/W with competitive
  pricing
• We should try to avoid overloading (we dont
  have full PDA capabilities)
• Our solutions are probably more suited to SMB
  than Tier I

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Wireless Jeopardy
0
100
300
600
1,000
1,500
1,600
1,800
2,100
2,500
3,000
3,100
3,300
3,600
4,000
4,500
Abbreviations
Numbers
Applications
Metropolitan Area Network
Model of Nurit Wireless Terminal
Used by largest Home Appliance Retailer in
Israel
MAN
8000
Mobile Technician
100
100
100
Payment Card Industry
Speed of ARM 9 Processor
One of Hottest Retail Trends
PCI
200
Queue Busting
200
200
200
Wireless Fidelity
Vx 670 Display Size
Used by Most Queue Busting Solutions
WiFi
128 x 128
WIN CE
300
300
300
WiFi Protected Access
WiFi Specification
Used instead of Data Collection Terminals
WPA
802.11
Stocktaking
400
400
400
General Packet Radio Service
Number of Nurit 8000s Sold
Loyalty Solution for Paint Store Chain
GPRS
400,000
Filli Paun
500
500
500
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Are your retailers wired?

• There are four wireless terminals to choose from
• Vx 570, Vx 610, Vx 670 nurit 8000
• Each have their strengths and best applications
• Our software products will support wireless
  terminals
• More information will be available at NRF
• Linebusting is a highly requested retail
  application
• Learn more about what your customers need