What are the essential things in a Good Website? - PowerPoint PPT Presentation

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What are the essential things in a Good Website?

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In This presentation we illustrated what are the parameters which make a good website, 20+ things design and development concept which makes your website awesome. Earmark E Services Pvt. Ltd – PowerPoint PPT presentation

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Title: What are the essential things in a Good Website?


1
Fundamental Quality of Websites
Presentation Earmark E Services Pvt. Ltd.
www.eservices-india.com
2
QUALITY OF WEBSITE
Domain Name
1
Domain Name Should be sweet, simple, memorable,
represent your brand, less hyphens, and keywords
as also now days search engines not like keywords
stuff domains !
Presentation Earmark E Services Pvt. Ltd.
3
QUALITY OF WEBSITE
Content
2
Placement of content, with nice font, line
spacing size, use of CSS, content with precise
word count, without stuff, showing quality for
user etc. are the sign of Good content.
Presentation Earmark E Services Pvt. Ltd.
4
QUALITY OF WEBSITE
Images
3
A picture is worth a thousand words..so in
website we should care about image, image format
as JPG, PNG, GIF and use wisely when ever require
which format. E.g In Logo .Png work well, for
animated things use GIF, and other big resolution
JGP best option !
Presentation Earmark E Services Pvt. Ltd.
5
QUALITY OF WEBSITE
Links
4
Links are the essential part of any websites,
link to important pages, link to relevant
content, internal links as well pointing links to
relevant external reference makes a website good
in link perspective !
Presentation Earmark E Services Pvt. Ltd.
6
QUALITY OF WEBSITE
Navigation
5
Navigation one of the most required element of
website, it provide accessibility to user to
navigate within pages of website, also for search
crawlers navigation improves crawling process.
Should be clear, CSS link based avoid flash and
scripts.
Presentation Earmark E Services Pvt. Ltd.
7
QUALITY OF WEBSITE
Breadcrumb
6
Breadcrumbs give a path to user and also define
the site depth architecture, folder level and
guide to user how to navigate quickly! E.g
Homegtgt CategorygtgtProducts I
Presentation Earmark E Services Pvt. Ltd.
8
QUALITY OF WEBSITE
Page Speed
7
Page load time also one of the important
parameter of Website, so while web site also
check for page speed and optimize it for best
performance! It also helps in SEO.
Presentation Earmark E Services Pvt. Ltd.
9
QUALITY OF WEBSITE
Favicon
8
Favicon.ico file gives a branding touch to
website, on browser you may easily observe the
icon inside your address bar, so create it
similar to your brand icon or logo !
Presentation Earmark E Services Pvt. Ltd.
10
QUALITY OF WEBSITE
Call of Action
9
Call to action one of important stuff, if you
really looking for outcome from your website,
call of action provide complete actionable steps
to users to complete a conversion
Presentation Earmark E Services Pvt. Ltd.
11
QUALITY OF WEBSITE
Redirections
10
Redirection in a website play important role,
redirecting to preferred version of URL, Proper
use of 301, 302, 404, not found content, old
deleted page solve various problems which
also helps in search engine crawlers to crawl
exact version of website !
Presentation Earmark E Services Pvt. Ltd.
12
QUALITY OF WEBSITE
Custom Error Page
11
The custom error page of website should be
optimize properly, mean attractive design, back
to home page link, or search box to find out
desire page. A contact us link, email, call of
action number helps visitor to move to right
place!
Presentation Earmark E Services Pvt. Ltd.
13
QUALITY OF WEBSITE
Meta Data
12
You should fulfill your Meta data in your every
web page, page with Untitled Title, blank
description doesnt make sense so you need to
build them! Naturally your search engine
performance and visibility uplifted!
Presentation Earmark E Services Pvt. Ltd.
14
QUALITY OF WEBSITE
Back To Top
13
If your website have long scrolling pages or you
used infinite scrolling on page, then you should
use GO TO TOP button! It move user to top, we
recommend use smooth scrolling Jquery to sudden
move to top, it provide smooth scrolling in
pages.
Presentation Earmark E Services Pvt. Ltd.
15
QUALITY OF WEBSITE
Media Query
14
We now live in mobile age, more than its multi
device world! Turn your website as Responsive
which well behave with media query and display
accordingly on every platform, every screen! This
technology is need of today!
Presentation Earmark E Services Pvt. Ltd.
16
QUALITY OF WEBSITE
Social
15
Social media connections represent your brand and
your website should be well connected with social
media profile, people follow them using your
links. It improves your business, online
reputation and visibility. So dont forget to use
social media components on website.
Presentation Earmark E Services Pvt. Ltd.
17
QUALITY OF WEBSITE
Authorship
16
Authorship of content introduced by Google... You
should connect this feature to your website. Your
content got verified by g profile. People come
to know who is author of this content! It shown
in search result by Google! It improves your
website credibility
Presentation Earmark E Services Pvt. Ltd.
18
QUALITY OF WEBSITE
Validation
17
Website Validation one of the vital part of
website making.. The code of webpage must be
validated on W3C compliances. W3C provide CSS and
HTML validation tool, through which we can check
the validation and error of our website.
Presentation Earmark E Services Pvt. Ltd.
19
QUALITY OF WEBSITE
Junk Code WS
18
In website we should review our source code,
sometime non-use CSS, inline style, non use JS
code, white space in code, so many commented tags
degrade performance of website.
Presentation Earmark E Services Pvt. Ltd.
20
QUALITY OF WEBSITE
Sitemap
19
Sitemap A route map for visitors, every website
should create a sitemap. Basically sitemap have
two types one for user and one for search engine,
create static and xml sitemap for your website.
Presentation Earmark E Services Pvt. Ltd.
21
QUALITY OF WEBSITE
Brand Logo
20
Branding Logo itself a trademark material for
brands, be unique, be simple, be thematic and
build a nice memorable icon for own brand! People
keep remember you, or just search in mind ohh
this goes to this brand! Put Impact on your user
with website Logo!
Presentation Earmark E Services Pvt. Ltd.
22
QUALITY OF WEBSITE
Headings
21
Heading Tags Top visible area of website, put
impact on user, so keep precise message, other
heading tag also put accessibility in content.
Content with heading is loved by search engines.
Presentation Earmark E Services Pvt. Ltd.
23
QUALITY OF WEBSITE
Search Box
22
For large websites search box functionality gives
accessibility to user to explore deep inner
pages, products. So search box one of the
essential things we should use for websites. For
static site Google Custom Search (CSE) also be a
good option!
Presentation Earmark E Services Pvt. Ltd.
24
QUALITY OF WEBSITE
Business Address
23
Business address on website create trust, also
people connect with you locally using you
business location. For Trust, faithfulness must
use website address on contact us and other
places of website. It also helps in geo location
based search visibility of website.
Presentation Earmark E Services Pvt. Ltd.
25
QUALITY OF WEBSITE
URL Structure
24
URL Structure of website generates clear distinct
view about pages of website. Page1.html or
product119.php doesnt make sense, so URL
structure should be correct with URL renaming and
URL rewriting feature.
Presentation Earmark E Services Pvt. Ltd.
26
QUALITY OF WEBSITE
Captcha
25
If you have Contact-us or any lead capture form
in website, you should prevent it from auto fill
from spammers and robots which send automated
message, you should introduce captcha to stop
spam submissions
Presentation Earmark E Services Pvt. Ltd.
27
Get In Touch with us For Quality Web Site Design
!
Presentation Earmark E Services Pvt. Ltd.
28
Contact Us
www.eservices-india.com/blogs/
info_at_eservices-india.com
Follow Us on _at_eservicesindia
Sujit Kumar Lucky Contributor On this
Presentation Social Media and Search Marketing
Enthusiasts, A Tech geeks Works _at_eservicesindia
having passion for digital marketing and Blogging
!
_at_sujit_kr_lucky
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