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Title: Jolly Holden, Ed.D. Philip Westfall, Ph.D. Associate Professor Director, Air Technology Network American InterContinental


1
Jolly Holden, Ed.D.
Philip Westfall,
Ph.D. Associate Professor

Director, Air Technology Network American
InterContinental University
Air University
Learning Styles and Generational Differences Do
They Matter? Evaluating the Impact and
Variability of Learning/Cognitive Styles and
Generational Differences
2
Goals
  • Inform--What are learning styles, cognitive
    styles, aptitude treatment interactions,
    learning modalities, and generational
    distinctions?
  • Educate--What does the research indicate?
  • EnlightenSo what? What can teachers do to
    facilitate the transfer of learning?

Caution You are Entering the No Spin Zone
3
Presentation Menu
  • What are Learning/Cognitive Styles?
  • What are Learning Modalities?
  • Whats the Difference?
  • What are Aptitude Treatment Interactions?
  • Review of the Research
  • Generational Distinctions
  • Bottom Line How to Improve Performance
  • AppendixCognitive Learning Strategies
  • Learning /Cognitive Style Resources

4
So What
  • A recent article (Dec, 2009) in the Chronicle of
    Higher Education entitled Matching Teaching Style
    to Learning Style May Not Help Students,
    challenged the prevailing concept of learning
    styles and their affect on student performance.
  • The investigators found no evidencefor
    validating the educational applications of
    learning styles into general educational
    practice. and concluded the instructional
    method that proves most effective for students
    with one learning style is not the most effective
    method for students with a different learning
    style.

5
So What
  • This is not a new debate but a continuing
    investigation into the efficacy of learning
    styles that has spanned 60 years.
  • To that end, there is a strong intuitive appeal
    to the notion there are individual preferences
    and styles of learning.
  • That said, were not going to solve the problem
    today, but at the end of this presentation, you
    will better understand
  • The concept of learning styles and assess their
    variability and impact on learning

6
What are Learning Styles?
  • Basically, learning styles refers to the concept
    that individuals differ in regard to what mode of
    instruction or study is most effective for them.
  • Most often learning styles are characterized as
    multidimensional and usually not either-or
    extremes and categorized by how information is
    preferentially perceived (sensory or intuitive),
    organized (inductive or deductive), processed
    (active or reflective), and modality preference
    (visual, aural, or kinesthetic).
  • The most commonly used and least understood
    model of learning styles are the visual, aural,
    and kinesthetic (VAK) models

7
What are Cognitive Styles?
  • Cognitive styles are viewed as a bipolar
    dimension representing a person's typical or
    habitual mode of problem solving, thinking,
    perceiving and remembering are considered stable
    over time, and related to theoretical or academic
    research.
  • Cognitive styles primarily focus on cognition and
    how information is processed in the brain.

Sowhats the difference? A learning style or
modality describes how information enters the
brain visually, aurally, or tactically, whereas
cognitive style refers to how the information is
processed once the information gets to the brain.
8
What are Learning Modalities?
  • Learning, or perceptual modalities, are sensory
    based and refer to the primary way our bodies
    take in information though our senses visual
    (seeing), auditory (hearing), kinesthetic
    (moving), and tactile (touching).
  • Humans are multi-sensory in that the brain can
    perform several activities at once when
    processing information (e.g., tasting and
    smelling, hearing and seeing) .
  • While the brain processes wholes and part
    simultaneously, learning engages the whole body

9
Whats the Difference?
  • Not surprisingly, there is substantial confusion
    between learning styles and learning modalities
    where the terms are often used interchangeably.
  • One of the reasons is the complexity of how the
    human brain functions as it relates to ones
    modalities in receiving information (visual,
    aural, kinesthetic) and how the brain processes
    that information (cognition).
  • Continued research into neuroscience is
    discovering how the brain processes information
    acquired through our primary learning modalities
    visual, aural, and tactile.

Note Neuroscience has estimated 85 of the human
brain is wired to process visual information, and
that 90 of what the brain processes is visual
information, so ones primary learning modality
is visual.
10
Whats the Difference?
  • An important finding from that research is that
    memory is usually stored independent of any
    modality.
  • You typically store memories in terms of
    meaningnot in terms of whether you saw (visual),
    heard (aural), or physically (tactile/kinesthetic)
    interacted with the information.
  • To that end, our brain is constantly searching
    its memory for context based on prior
    knowledge/experience.
  • Note In the absence of visual cues, our brains
    create mental pictures based upon our schema to
    add context to what is printed/spoken. Click here
    for an example.

The so what retention is improved through words
and pictures (visual media) rather than through
words alone.
11
What are Aptitude Treatment Interactions?
  • Any discussion concerning individual differences
    in learning cannot be complete without addressing
    the research on aptitude treatment interaction
    (ATI).
  • ATI is the concept that some instructional
    strategies (treatments) are more or less
    effective for particular individuals depending
    upon their specific abilities.
  • As a theoretical framework, ATI suggests optimal
    learning results when the instruction is exactly
    matched to the aptitudes of the learner.
  • The goal of ATI research is to predict
    educational outcomes from combinations of
    aptitudes and treatments.

12
Aptitude Treatment Interactions Conclusions
  • The lack of attention to the social aspects of
    learning is a serious deficiency of ATI research.
  • Design treatments should not focus on the
    individual but groups of students with particular
    aptitude patterns.
  • An understanding of cognitive abilities alone
    would not be sufficient to explain individual
    differences in learning when incorporating
    aptitude treatment interactions.
  • ATI critics argued that student performance was
    too dynamic to be supported by the permanence and
    pervasiveness of primarily cognitive ATI .
  • Click here for more on ATI

13
What Does the Research Indicate?
  • Simply stated, the research has not revealed a
    compelling argument as to the impact of learning
    styles and their effect on predicting learning
    outcomes
  • Postulates learning/cognitive styles have lt5
    effect on the variability in learning.
  • The majority of research does not support a
    significant statistical relationship between
    learning/ cognitive styles and learning outcomes.
  • Low validity and reliability scores of the
    instruments used to identify specific learning
    styles raise serious doubts about their
    psychometric properties, particularly the VAK
    learning style tests

14
Given the Research, Why all the Confusion?
  • It s not surprising the reference to learning
    styles is one of the most misunderstood and
    overused issues confronting educational and
    training communities.
  • Part of the reason is the wide disparity in the
    definition of learning styles and their
    relationship to cognitive styles.
  • Furthermore, there is continued debate as to
    whether learning styles even exist, with the only
    current evidence of their existence being the
    tests used to identify them.
  • Confusion is further exacerbated in that the
    research has identified over 71 different types
    of learning styles (Table 1), summarized into
    the 13 most influential models (Table 2), and
    families (Table 3)

15
Generational DistinctionsWhat are They?
  • Chronicle of Higher Educations The Millennial
    Muddle, October 2009
  • The brightest bunch of do-gooders in modern
    history or self-involved knuckleheads?
  • To accept generational thinking, one must find a
    way to swallow two large assumptions. That tens
    of millions of people, born over about 20 years,
    are fundamentally different from people of other
    age groupsand that those tens of millions of
    people are similar to each other in meaningful
    ways. (Palmer H Muntz director of admissions
    Lincoln Christian Univ.)

16
Generational DistinctionsWhat are They?
  • Cooperative Institutional Research Program at
    UCLA (annual surveys since 1966. American
    Freshman Forty Years of Trends) show small,
    gradual changes differences are not significant
    between generations but only over multiple
    generations.
  • Some disturbing trends over multiple generations
    increasing sense of entitlement, decreasing
    literacy and general factual knowledge.

17
Generational DistinctionsWhat are They?
  • Myth The Digital Generation takes to
    e-learning like ducks to water
  • Reality
  • Greatest disappointment of our time Huge
    investments made in technology (beginning with
    Telecommunications Act of 1996) in public schools
    with negative results. Leisure-time tech skills
    dont translate to educational training use of
    technology. Fast scanning doesnt translate into
    academic reading. Reading proficiency dropped
    from 40 to 35 from 1992 to 2005. Intellectual
    habits such as deep reflection decrease with
    increase time spent on browsing, blogging, IMing,
    Twittering, and Facebook
  • Online Literacy Is a Lesser Kind, Mark Bauerlein,
    Chronicle of Higher Education, Sep., 2008)

18
Generational DistinctionsWhat are They?
  • Not quite students do want to be connected, but
    principally to one another they want to be
    entertained, principally by games, music, and
    movies and they want to present themselves and
    their work. E-learning at its best is seen as a
    convenience and at its worst as a distraction.
  • Thwarted Innovation What Happened to e-learning
    and Why, Robert Zemsky and William F. Massy, 2004
    . The Learning Alliance at the University of
    Pennsylvania)

19
Generational DistinctionsWhat are They?
  • Familiarity with, understanding of, and dexterity
    with technology varies greatly within the 18-23
    age group a few with amazing skills, a large
    number who cant deal with computers
  • Playing games doesnt translate to improving
    educational outcomes
  • Generational Myth, report of research on literacy
    and technology Chronicle of Higher Education,
    Sept., 2008)

20
Focusing too much on the Digital
Generation
  • Chronicle of Higher Educations Generational Myth
    report of research on literacy and technology,
    Sept 2008
  • Todays young peopleincluding college
    studentsare just more complicated than any
    analysis of imaginary generations can ever
    reveal.
  • Must consider vast range of skills, knowledge
    experience of many segments of societyavoid
    focusing more on needs of socially or financially
    privileged and overestimate the digital skills of
    young people in general
  • Thinking in generations too simplistickeeps us
    from examining ethnic, gender, and class
    distinctions too closely.

21
Focusing too much on the Digital
Generation
  • Once we assume that all young people love
    certain forms of interaction and hate others, we
    forge policies and design systems and devices
    that match those predispositions. By doing so,
    we either pander to some marketing cliché or
    force otherwise diverse group of potential users
    into a one size-fits-all system that might not
    meet their needs.

22
Focusing too much onthe Digital Generation
  • A comprehensive literature review in 2006
    conducted by Professor Thomas Reeves , Univ. of
    Georgia Do Generational Differences Matter in
    Instructional Design?
  • Although generational differences are evident in
    workplace, not salient enough to warrant
    different instructional designs or learning
    technologies.
  • Research on generational differences suffers from
    many same weaknesses found in learning styles
    researchthrows grave doubt on validity of using
    learning styles as basis for accommodating
    students of any generation.

23
Focusing too much onthe Digital Generation
  • Instead of worrying about whether Boomers,
    GenXers or Millennials will learn more from
    direct instruction or virtual reality games,
    instructional design should begin by identifying
    needs of learners, design best possible prototype
    learning environments in situ, then conduct
    evaluation to optimize solution

24
Bottom Line--How to Improve Performance
  • Cognitive science has revealed learners differ in
    their abilities with different modalities, but
    teaching to a learners best modality doesn't
    affect their educational achievement.
  • What does matter is whether the learner is taught
    in the content's best modalitypeople learn more
    when content drives the choice of modality.
  • Given a typical heterogeneous class that
    encompass a wide range of learning/cognitive
    styles
  • what can you do about it?

25
Improving Performance--Adapting the Learning
Environment
  • Considerations when adapting learning
    environments to meet a diverse classroom.
  • Existing knowledge and skills
  • Motivation
  • Cognitive abilities
  • Cognitive load (working memory capacity)
  • Personality traits
  • Interests
  • Exploratory behavior
  • Impulsivity

Note Research has indicated prior knowledge and
intrinsic motivation account for 70 of the
variability in learning.
26
Improving Performance--Integrating Cognitive
Learning Strategies
  • Cognitive learning strategies are methods used to
    help learners link new information to prior
    knowledge in facilitating the transfer of
    learning through the systematic design of
    instruction
  • Focuses on how the learner processes the
    knowledge
  • Provides a structure for learning when a task
    cannot be completed through a series of steps
    (scaffolding)
  • Supports the learner as s/he develops internal
    procedures that enable him/her to perform tasks
    that are complex, and can increase the efficiency
    with which the learner approaches a learning
    task.
  • Tailoring instruction for different levels of
    prior knowledge

27
Improving PerformanceIntegrating Visual
Components
  • Since neuroscience has revealed 90 of what the
    brain processes is visual information, ones
    primary learning modality is visual.
  • Therefore, compliment text-based presentations
    with visual components/aids.
  • This adds context to the written/spoken word
  • Provides a structure for learning when a task
    cannot be completed through a series of steps

Bottom line Different ways of knowing and
understanding demand different ways of learning
and teaching
28
The End
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What are Aptitude Treatment Interactions?
  • Background Beginning in the early 60s, Lee
    Cronbach and Richard Snow searched fruitlessly
    for interactions of abilities by looking for
    aptitudes (characteristics that affects responses
    to the treatment) that explained how to instruct
    students one way and not another, i.e., evidence
    that showed regression slopes that differed from
    treatment to treatment. Continuing through the
    70s and mid 80s, Cronbach and Snow continued
    their research by advocating a closer scrutiny of
    cognitive processes by focusing on Aptitude
    Treatment Interactions (ATIs) (Learning
    Orientation Research, 2004).

Return to ATI Slide
31
What are Aptitude Treatment Interactions?
  • Findings Cronbachs (1975) research emphasized
    the important relationship between cognitive
    aptitudes and treatment interactions. However, he
    was continually thwarted by inconsistent findings
    coming from roughly similar inquiries. Successive
    studies employing the same treatment variable
    found different outcome-on-aptitude slopes.
    Cronbach concluded the inconsistency came from
    unidentified interactions and that "an
    understanding of cognitive abilities considered
    alone would not be sufficient to explain
    learning, individual differences in learning, and
    aptitude treatment interactions (Learning
    Orientation Research, 2004).

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32
What are Aptitude Treatment Interactions?
  • Findings (cont) In the early eighties, the
    cognitive process analysis of aptitudes processes
    continued with variations focusing on individual
    differences in learning and cognition (Snow,
    1980). Although Cronbach and Snow (1977) were
    looking for a "whole-person view" of learning,
    they believed it was primarily the cognitive
    processes that should be considered in the design
    and development of adaptive instructional
    systems. Eventually the new aptitudes evolved
    into cognitive styles to represent the
    predominant modes of information processing,
    although can very within individuals as a
    function of task and situation variables (Snow,
    1989).

Return to ATI Slide
33
What are Aptitude Treatment Interactions?
  • Conclusion ATI critics argued that student
    performance was too dynamic to be supported by
    the permanence and pervasiveness of primarily
    cognitive ATI and that students, e.g., without
    learner control, would become system dependent on
    prescribed solutions. However, based upon
    Cronbach and Snows pioneering research, they
    concluded that ultimately design treatments
    should not focus on the individual but groups of
    students with particular aptitude patterns.

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Describing and Seeing the Constellation Orion
  • The constellations are totally imaginary things
    that have been made up over the past 6,000 years
    . So how would you describe something imaginary
    to your students?
  • You may begin by describing the three bright
    stars in a row that form Orions belt and the
    other stars that form his sword.
  • But your students have trouble visualizing how
    the stars shape the figure of Orion. To assist
    them in creating a mental picture, you show them
    a star chart of Orion to help them visualize
    this imaginary figure.
  • But they still cant quite get it, so to further
    enhance their mental image, you show them another
    detailed chart depicting Orion.
  • The aha momentthey got it because they now can
    see Orion, so they conclude they must be visual
    learners.

Return to main presentation
Butare they really visual learners or did you
create the visual image for them by adding
context to the description?
36
Orion Star Chart
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Orion Figure Outlined in a Star Chart
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38
The Constellation Orion
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Table 1 Types of Learning/Cognitive Styles

convergers vs. divergers verbalisers vs. imagers holists vs. serialists deep vs. surface learning activists vs. reflectors pragmatists vs. theorists adaptors vs. innovators assimilators vs. explorers field dependent vs. field independent globalists vs. analysts assimilators vs. accommodators imaginative vs. analytic learners intuitionists vs. analysts extroverts vs. introverts seeing vs. hearing sensing vs. intuition thinking vs. feeling non-committers vs. plungers common-sense vs. dynamic learners concrete vs. abstract learners random vs. sequential learners initiators vs. reasoners judging vs. perceiving left brainers vs. right brainers meaning-directed vs. undirected theorists vs. humanitarians activists vs. theorists pragmatists vs. reflectors organizers vs. innovators analytics/inductives/successive processors vs. globals/deductivess/simultaneous processors executive, hierarchic, conservative vs. legislative, anarchic, liberal
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41
Table 2 Most Influential Models of
Learning/Cognitive Styles

Allinson and Hayes Cognitive Styles Index (CSI) Apters Motivational Style Profile (MSP) Dunn and Dunn model and instruments of learning styles Entwistles Approaches and Study Skills Inventory for Students (ASSIST) Gregorcs Mind Styles Model and Style Delineator (GSD) Herrmanns Brain Dominance Instrument (HBDI) Honey and Mumfords Learning Styles Questionnaire (LSQ) Jacksons Learning Styles Profiler (LSP) Kolbs Learning Style Inventory (LSI) Myers-Briggs Type Indicator (MBTI) Ridings Cognitive Styles Analysis (CSA) Sternbergs Thinking Styles Inventory (TSI) Vermunts Inventory of Learning Styles (ILS)
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42
Table 3 Families of Learning/Cognitive Styles

Learning styles are largely sensory based Betts (1909) Betts Inventory Bartlett (1932) Gordon (1949) Scale of Imagery Control Scheehan (1967) Shortened Betts Inventory Paivio (1971) Individual Difference Questionnaire (IDQ) Marks (1973) Marks Vividness of Visual Imagery Questionnaire Dunn and Dunn (1975, 1979, 1992, 2003) VAK Learning Style Theory Learning Style Inventory(LSI) Building Excellence Survey (BES) Torrance (1990) Style of Learning and Thinking Riding (1991) Cognitive Style Analysis (CSA) Learning styles reflect deep-seated cognitive structure Guilford (1950) Convergent/divergent thinking Prettigrew (1958) Scale of Cognitive Style Gardner et al. (1959) Tolerant/ intolerant Broverman (1960) Kagen (1967) Matching Familiar Figures Test Messick (1976) Analytic / non-analytic conceptualizing Hunt (1978) Paragraph Completion Method Cooper (1997) Learning Styles ID Weinstein, Zimmerman, Palmer (1988) Learning and Study Strategies Inventory Learning styles reflect relatively stable personality type Witkin (1962) Group Embedded Figure Test (GEFT) Myers Briggs (1962) Myers-Briggs Type Indicator (MBTI) Apter (1998) Motivation Style Profile (MSP) Epstein-Meier (1989) Constructive Thinking Inventory (CTI) Miller (1991) Personality typology cognitive, affective, conative Harrison- Branson (1998) revised Inquiry Mode Questionnaire Jackson (2002) Learning Style Profiles (LSP) Learning styles are flexibly stable learning preferences Kolb (1976, 1985, 1999) Learning Style Inventory (LSI) Revised Learning Style Inventory (R-LSI) LSI Version 3 Schmeck (1977) Inventory of Learning Processes Honey and Mumford (1982) Learning Style Questionnaire (LSQ) Felder and Silverman (1989) Index of Learning Styles (ILS) Kaufmann (1989) The A-E Inventory Allinson and Hayes (1996) Cognitive Style Index (CSI) Herrmann (1995) Brain Dominance Instrument (BDI)
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AppendixCognitive Learning Strategies Table of
Contents
  • What is Schema?
  • Types of Cognitive Learning Strategies
  • Organizing Strategies
  • Spatial Strategies
  • Bridging Strategies

45
What are Cognitive Learning Strategies?
  • Cognitive learning strategies are mental
    strategies which occur in the minds of people.
  • Learning these strategies are aided by their
    incorporation into instruction.
  • The utility of cognitive learning strategies can
    be employed by faculty to facilitate the
    activation and retention of prior knowledge by
    integrating active and exploratory learning
    techniques into the design process.

46
What are Cognitive Learning Strategies?
  • The utility of cognitive learning strategies can
    be employed by faculty to facilitate the
    activation and retention of prior knowledge by
    focusing on knowledge construction.
  • Knowledge construction is a methodological
    approach that assumes knowledge needs to be
    constructed
  • Involves the opportunity to critically analyze
    information, dialogue with others about its
    meaning, reflect how the information fits within
    ones belief and value systems (schema), and
    arrive at a meaningful understanding of that
    information
  • In this process, information becomes transformed
    into knowledge

47
What is Schema?
  • The contents of long term memory are
    sophisticated structures that permit us to
    perceive, think, and solve problems, rather than
    a group of rote learned facts.
  • These structures are known as schemas (a mental
    framework for understanding and remembering
    information) and permit us to treat multiple
    elements as a single element.
  • Schemas are the cognitive structures that make up
    our knowledge base and assist us in knowledge
    construction.
  • Schemas can be activated through the use of
    cognitive learning strategies

48
What is Schema Activation?
  • Schema activation refers to an array of
    activities designed to activate relevant
    knowledge in students memory prior to
    encountering new, to be learned information.
  • Schema activation is the process of engaging
    prior knowledge, which is organized in the brain
    in schemata .
  • Schema activation is an important scaffolding
    tool where learning depends upon the activation
    of old knowledge to provide an appropriate schema
    into which new knowledge can be incorporated .

49
Types of Cognitive Learning Strategies
  • Some cognitive learning strategies can be
    represented based on the information presented,
    and are used as tools to construct knowledge in
    new concepts
  • Representative models include
  • Organizing
  • Spatial
  • Bridging

50
Organizing Strategies
  • Organizing strategies are not memorable
    strategies in that they must be supplemented by
    more powerful strategies, such as framing or
    concept mapping. However, chunking strategies
    are good preparation for other strategies.

51
Chunking
  • Organization of information into meaningful units
  • Makes it easier to use, store, and recall
    information
  • Multiple chunks of information can be linked
    together
  • Helps in overcoming working memory limitations

52
Spatial Strategies
  • Spatial strategies are an array of information
    organized by location in space and time. They
    assist in the recall of concrete arrays of
    information by using visual displays (grids,
    matrix, framework) of substantial amounts of
    information, and provides a big picture by which
    learners can use to assimilate information.

53
Frames
  • Visual display of substantial amounts of
    information
  • Framework for representing knowledge
  • Allows text easier to understand
  • Knowledge organized around the representation in
    frames
  • Allows a uniform representation of knowledge
  • Main ideas are represented as slots of some
    concept that describes properties of that concept
  • Matrices or grids allow for organizing large
    numbers of facts, concepts or ideas
  • Driven by a general principle or statement
  • Elicits personal knowledge from memory
  • Relationships are recognized and understood by
    logical inference

54
Frames
  • Improves comprehension
  • Allows for deeper levels of processing
  • Powerful beginning by providing the big picture
    or spatial learning strategy
  • Helps students infer and recall prior learning
  • Appropriate combinations include imagery,
    rehearsal and mnemonics
  • Does not require as much supplementation as other
    cognitive strategies

55
Concept Maps
  • Concept mapping is a way of graphically
    displaying concepts and relationships between or
    among concepts
  • Concept mapping allows a visual aid in which to
    view thoughts and ideas
  • Concept mapping can aid a student in tying ideas
    together or relationships between ideas.
  • Consists of extracting concepts and their
    relationships from text or other content

56
Uses for Concept Maps
  • Develop an understanding of a body of knowledge
  • Explore new information and relationships
  • Access prior knowledge
  • Gather new knowledge and information
  • Share knowledge and information generated
  • Design structures or processes such as written
    documents, constructions, web sites, web search,
    multimedia presentations
  • Problem solve options
  • Click here for an example

57
Bridging Strategies
  • Helps learners to recall what they know and to
    transfer knowledge to new topics. It should be
    brief, abstract, and introduction of the new
    material and a restatement of prior knowledge.
  • Providing learners with a structure of new
    information and encourage transfer and
    application.

58
Advance Organizer
Old Knowledge
New Knowledge
A bridging strategy for metacognition in that
it provides a bridge for students to transfer
pre-existing knowledge to a new topic
59
Advance Organizer
can be used as
  • A brief, abstract prose passage
  • A bridge, a linking of information with something
    already know
  • An introduction of a new lesson, unit or course
  • An abstract outline of new information and
    re-statement of prior knowledge
  • A structure for students of the new information
  • An encouragement for students to transfer or
    apply what they know

60
Metaphor
  • A figure of speech in which an expression is used
    to refer to something that it does not literally
    denote in order to suggest a similarity
  • Types
  • Comparative An implicit statement that two
    apparently dissimilar objects do have in common
    features
  • Interactive Similarities in the mind of the
    student between the vehicle and topic.
  • Relational Based on abstract connections of a
    logical or natural character
  • Attribute Based on physical or perceptual
    similarities

61
Analogy
  • Involves taking into consideration resemblances
    between objects, situations or ideas which are
    similar
  • Intent is to transfer prior knowledge from a
    familiar situation to a new situation, per se,
    use of a familiar idea or concept to introduce
    or define a new idea or concept

62
Simile
  • Simile is a figure of speech in which two unlike
    things are compared and share one common factor
  • This form of a cognitive strategy is essential
    because its ability to influence learning and
    memory
  • When using a simile the relationship is expressed
    using is like or is similar to or as
  • Use of the simile will allow the learner to
  • Use imagery as a bridge connecting the concept
    and the understanding
  • Display better memory performance
  • Evaluate their learning preference from the
    different formats the information is introduced
  • Imagine the concept, store and recall the image,
    and relate it to the subject

63
For example, a student will imagine the concept
and be able to store and recall the image of a
rubber band and relate it to the flexibility and
durability of human skin.
Human Skin is as flexible as a rubber band
Imagery/memory
Skin can be bended and stretched like a rubber
band
64
Examples of Concept Maps
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Examples of Concept Maps
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Resources
  • Coffield, F., Moseley, D., Hall, E.,
    Ecclestone, K. (2004). Should we be using
    learning styles What research has to say to
    practice. Learning Skills and Research Centre,
    London. Retrieved from http//www.ttrb.ac.uk/atta
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