Fashion App: The Future of Online Fashion Industry

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Fashion App The Future of Online Fashion
Industry
The fashion industry is undergoing a big-time
digital transformation that no one can afford to
ignore. Well, heres a stat to corroborate my
statement. Fashion eCommerce is forecast to
reach a market size of 100.3 bn by the end of
2025. So, its evident that the online fashion
retail industry is never going to look back.
Thus, most of the fashion retailers have already
turned online or are planning to go online
soon. While a website is indispensable for the
online fashion business, does it suffice today?
The answer is NO. A cross-platform fashion app
for Android and iOS is a must to accompany
it. If you ask why you need a fashion app for
Android and iOS, the answer lies in its
benefits. So, if you are a fashion retailer or
thinking of becoming one, heres a post for you.
By the end of this post, youll learn how a
fashion app can
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• augment your online fashion retail business.
  Youll also get clarity on how to build a
  fashion app and more.
• Advantages of a Fashion App
• Increased Brand Awareness and Visibility
• If you have a fashion app, you get an edge over
  other online fashion retailers. This is because
  a mobile app helps you boost your brand awareness
  and visibility. Marketers are always on the hunt
  for new platforms to advertise their brands,
  products, and services.
• With a feature-rich fashion app for Android and
  iOS users, they can get help making the target
  audience notice your brand easily. Every time a
  user unlocks their phone, they can view your
  brands logo. Over time, your logo becomes your
  identity, and people start recognizing your brand
  with your logo. Hence, both visibility and
  awareness go high.
• Looking to boost your brand awareness and
  visibility with a powerful cross-platform
  fashion app for Android and iOS? Our MageMob App
  Builder can come in handy to serve the purpose.
• On-the-Go Access
• In comparison to a website that may need timely
  maintenance or repair, a fashion app for Android
  or iOS is likely to need it less frequently. This
  is why a fashion app rarely goes slow or down,
  and customers can access its features on the go.
• When customers get to use your fashion app for
  Android and iOS anytime they like, they are more
  likely to shop from you. As time passes, the
  number of your fashion app users increases and
  helps bring more traffic and sales.

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• Helps Build Customer Loyalty
• If you build a fashion app for Android and iOS
  users, it helps you build customer loyalty. Once
  your customer downloads your app, they would more
  likely use an app instead of your website to
  make purchases due to convenience.
• If you tailor your app to personalize their
  shopping experience by including the latest
  features, it will boost your customer loyalty in
  the long run.
• Want to build customer loyalty fast with a
  futuristic fashion app for Android and iOS? We
  can help you out.
• Enhanced Shopping Experience
• A well-optimized fashion app increases the
  convenience of online shopping with the tap and
  swipe functionality. This way, a cross-platform
  fashion app for Android and iOS platforms helps
  enhance customers shopping experience more than
  a site.
• Improved Customer Retention
• A website may not be as effective as retaining
  customers as a fashion app is at times. A
  customer goes on your site, makes a purchase, and
  forgets! The same is not the case with a mobile
  app.
• There are push notifications that you can
  leverage to engage and re-engage customers via
  your app. When your app users view a relevant
  push notification (say an offer, sale, etc.),
  the chances are high that they open your app.
  Push notifications are a means to keep reminding
  your customers about your existence.
• Besides, there are back-in-store alerts that you
  can avail of to bring back your customers. If
  customers dont find a product they like
  available in your store, they abandon the store.
  However, with back-in-store alerts via apps, you
  can notify your customers when the product is
  available again. Back-in-store alerts not only
  help you decrease your cart abandonment rates but
  also improve the retention rate of permanent
  customers.

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• Location-Based Targeting
• A fashion app also enables you to harness the
  power of location-based targeting. You can
  collect customers data, their demographic
  details, purchase patterns, and preferences. All
  this data can tailor your products to suit your
  target customers in different regions or
  countries. You can also tap into local festivals
  of a region or country by offering
  region-specific discounts on your app. This also
  helps you increase your outreach to different
  regions customers better and efficiently.
• All in all, location-based targeting, if done
  rightly, can bring good results in less time.
• App-Specific Offers and Discounts
• Unlike a website, you can engage your customers
  in more ways with your fashion app. A good way
  is app-specific offers and discounts. Humans tend
  to appreciate anything that they get at a lower
  price or with some benefits.
• You can choose to provide some app-specific
  offers and discounts to your app users. This
  encourages them to download your app, and more
  importantly, keep it after the initial purchase.
• For example, you can give a discount on the first
  purchase to a new customer to your app and is
  making their first purchase. Similarly, you can
  start a loyalty program to give some reward
  points for every purchase made via the app.
• These strategies help you stand out among any
  other fashion brand that doesn't have a fashion
  app for Android and iOS.
• Enhanced Social Media Visibility and
  Cross-Channel Marketing
• By integrating functionalities like in-app
  messages, comments, photo-sharing, and social
  media login, you can enhance your social media
  visibility. A fashion app with social media
  integration can help you tap into social medias
  potential and drive more traffic to your app and
  site from there. It can also help spread good
  word-of-mouth via your app reviews and social
  sharing of products.

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How to Build a Fashion App When it comes to
building a fashion app for Android and iOS, there
are two ways to do that. The traditional way
generally involves the following steps - hiring a
developer, conveying your requirements, getting
iterative updates, reviewing the final app, and
publishing it after everything is fine. While the
process sounds too easy to follow, it may not be
that easy, especially for start-ups or amateurs
with budget and expertise limitations. Neverthel
ess, there is another way out - faster and more
cost-effective. Use a fully scalable,
customizable, pre-built, ready-to-integrate, and
cross-platform framework to develop your fashion
app for Android and iOS. And our Magento App
Builder can be the ideal choice for that. Launch
Your Fashion App in Just 48 Hours with MageMob
App Builder Our MageMob App Builder for Magento
comes with support for all the native app
features you seek. Be it user profile management,
seamless navigation, one-tap checkout, you get
it all under one roof. To add to your joy, it is
fully scalable and you can edit and update
functionalities in real-time without any hassle.
The cherry on top is the high ROI you get due to
a minimum investment. We ensure that people
recognize your app as yours, not someone elses.
For that, we provide a white-label app
development service where we develop and hand it
over. Once launched, its all yours - by name
and fame. We wont claim any stake and credit -
nope! Coming to mobile-specific features, our
Fashion App Builder provides them all. Appealing
product showcase, wishlist, social reviews,
referral programs, and more. So, what are you
waiting for? Now that you know how to make your
own clothes app, now is the time to make it
happen with us by your side.
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You can check out our Fashion App Builder, and
you can get in touch with us to integrate
it. Original Blog https//www.appjetty.com/blog/
fashion-app-for-android-future-online-fashion-
industry/