8 DESIGN TECHNOLOGY GRAPHICS

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8 DESIGN TECHNOLOGY - GRAPHICS

• MARKETING
• PRODUCT DESIGN
• FASHION CLOTHING
• Refer to the evaluation rubric before you start
  this unit to find out how you are going to be
  assessed.

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Situation

• You have been asked by the Managing Director of a
  newly established clothing design company to
  design exclusive sportswear to target a trendy
  sports image for sports teams worldwide. The
  clothing should portray the latest look for the
  new millennium.

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BRIEF

• Design and develop trendy fashionable clothing
  for a sports team of a sport of your choice.
  Create a name for the new company and design a
  suitable logo and label to market the clothing.
  Develop your ideas following the correct design
  process.

4
TASK ONE

• Foundation studies
• Using tracing paper and a calligraphy pen trace
  the given fashion sketches.
• Complete given exercises by rendering clothing on
  fashion models.
• HOME STUDY
• Find articles of sporting clothing in magazines
  and cut out and lay them up on a sheet of paper.
  Write comments beside each article pointing out
  what you consider to be good and bad features.

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TASK TWO

• Watch the video Fashion Design
• Trace the given figure of a normal human body and
  the graphic artist model figure and compare the
  differences in ratio of the head to body length.
  Present your analysis using good graphic
  techniques.
• Write a brief summary of your findings.
• Research design ideas.

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TASK THREE

• Develop a folio of freehand concept sketches of
  possible sports clothes. (use the design process)
• Write design comments beside each design to
  highlight its attributes.
• Your design ideas are to be presented to the
  Managing Director for approval and the
  development of a chosen design. (your teacher
  will be the acting Managing Director so your
  design sketches should be presented to a high
  standard)
• Produce freehand developmental drawings of the
  given fashion figure models.Clothe them with your
  two best clothing designs and scan them into the
  computer and produce a one page advertisement.

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TASK FOUR

• Using a mind map brainstorm possible names for
  the new company
• Using the computer design a suitable logo to
  portray the new company name.
• Design and develop a display card to be attached
  to the sports clothes. It must highlight the
  attributes of the clothing and material and
  explain how to wash and care for them.The new
  company logo must also be displayed on the
  display card.
• Present all your drawings in a unit of work with
  a front cover page.

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See the assessment rubric in file Sports_fashion.
pdf