Title: Why Do We Need High-quality Product Images for eCommerce Sites?
1- Why Do We Need High-quality Product Images for
eCommerce Sites?
2Importance Of Professional Product Photography
- If you have ever tried to sell your products
online, you already know you need good images.
The images that must be used for listing on
eCommerce platforms must be high quality. This is
what makes eCommerce product photography of such
importance for online sellers. - If you are planning to sell on popular eCommerce
sites such as Amazon and eBay, you must
understand the importance of high-quality images
created by professional product photographers. We
here explain why you need high-quality product
images for your eCommerce sites. - 1. Products images are the first thing your
customers see - Product images capture attention which is why
they must accurately represent the product. As
online shopping restricts buyers from physically
touching or evaluating a product, only product
images help them consider a product to decide if
it matches their expectations. Whether its
color, size, style, or any other product quality,
it must be clearly represented in the product
images. It is why you must hire an eCommerce
product photographer for the job. Shoppers make
visual judgments very quickly you must use
high-quality product images for a great first
impression.
3Importance Of Professional Product Photography
- 2. High-quality images help customers better
understand products - The modern online shopping experience is all
about convenience. When customers cannot
physically handle or use your product, the onus
is on you to help them understand your products.
The only way to achieve this is through
high-quality product images taken to provide the
information customers need to understand your
product. If you can provide information through
product images that the customers want, they will
most likely come back for more. eCommerce product
photography is the way to create explanatory
product images. - 3. Product images create a brand value
- Good product photos act as the brand value
propositions conveying your brand and style in a
simple yet impactful manner. There is no better
way to make your brand more recognizable, as
quality product images strengthen your brand
reputation. It is difficult for small brands to
compete with big sellers on platforms like
Amazon. One of the most effective ways to stand
out from the crowd is to use an eCommerce
photography Atlanta service to create product
images that can build customer trust and brand
value together.
4Importance Of Professional Product Photography
- 4. You get a competitive edge
- Online shoppers are inundated with a large number
of options for sorting products. It will be naive
to think that they wont compare your product
with that of competitors making the final
purchase decision. Product styles, ranges,
ratings, and reviews matter when you are selling
online. This is why you must present your
products in the best possible light to make them
appealing and enticing to capture the is of the
customers. Also, accurately represented products
are 22 times less likely to be returned as
compared to poorly clicked products. - 5. Increased sales and fewer returns
- A reason for frequent product returns is the
product not meeting the customers expectations.
If your product images are lacking and do not
accurately represent the products, customers will
be disappointed when they receive the actual
product. With high-quality product images, you
maximize the ROI of your investments. The more
information is provided by the product images,
the easier it is for the customers to make the
purchase decision. Providing useful product
information is essential for increased sales and
fewer returns as it encourages customers to buy
and increases trust in your brand.
5Importance Of Professional Product Photography
- 6. Increased social media sharing
- Social media benefits online sellers in many
ways, but the main driving force is sharing
product images. An eCommerce product photography
service can help you create attractive product
images for social media platforms like Instagram,
Pinterest, and Facebook. These are great places
to generate buzz for your new products and create
brand awareness. However, to encourage sharing
product images on these platforms, you have to
ensure they are high-quality and attractive. - Product photography fits into your overall
selling strategy. It provides SEO benefits to
boost sales as quality images help products
appear in image searches. It also helps get your
products listed in the shopping feeds on Google.
The search engine has strict guidelines regarding
which product images can feature in its shopping
feeds on the search pages. High-quality and
visually appealing photos can get into search
engine feeds easily.
6Conclusion
- Professional eCommerce product photography is
necessary to create high-quality product images
that can help generate sales and build brand
value. We hope the above reasons help you
understand the importance of hiring a
professional product photographer Atlanta for the
job. With high-quality images, you not only
generate sales but also get a competitive edge
over other sellers. - EtherArts Photography is a reliable and
experienced eCommerce product photography service
in Atlanta helping online sellers with their
affordable and quality offerings.
7Our Blogs
- Five Useful Product Photography Tips to Boost
Sales - Capturing Highly Reflective Products Is It That
Challenging? - 5 Reasons Why Your Business Needs Lifestyle
Product Photography - How Can Professional Product Photography Help
Boost Your Amazon Sales?
8Contact Us
Address 760 Vincact, Alpharetta, GA Email
etherarts_at_yahoo com Phone 1 770-690-9389 Websit
e www.etherartsus.com