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KG2 - Statistics and Information of Agriculture

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Agricultural market research not only focuses on quality but also on future needs, and is aimed at: Increasing food security in Australia, Creating opportunities, lead generation and Building business relations. – PowerPoint PPT presentation

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Title: KG2 - Statistics and Information of Agriculture


1
Shaking Hands with Nature
2
About us
  • The KG2 database maintains the purchasing decision
    s, operating details and opinions of over 120,000
    farms thats 90 of Australian farms covered by
    the service.  Our extensive database is unique as
    it is sourced through both government records and
    proprietary data sources.
  • Together, these farms represent some 43
    billion of contributing revenue to the national
    GDP.

3
Agriculture Market Research
  • Being one of the largest employers in the world,
    Agriculture was, is and will be of paramount
    importance. Owning 61 of the Aussie land,
    farmers contribute as much as 3 of the GDP in
    Australia. With an average increase up to 2.8
    every year, Agribusiness is broadening its wings
    with the help of modern equipment and research
    analysis.
  • Agricultural market research usually deals with
    all the environmental factors such as soil, water
    and maximum productivity depending upon the
    conditions. It begins with suitable profiling,
    which is done by agro-experts after considering
    the land size of an agri-biotech company or
    medium/small-scaled agri-entrepreneurs, so as to
    achieve the desired results.

4
Environmental Factors
5
Extensive Database
  • Thereafter, an extensive database is put to use,
    especially in situations where statistics and
    information play a crucial role. Also, surveys
    can be carried out for a custom research. These
    are some of the dynamics that a fresh survey or
    an existing database can cover
  • Understanding customer needs
  • Ensuring a fair deal
  • Skilful utilisation of CATI omnibus (Computer
    Assisted Telephonic Interview) survey
  • Innovative research and customised client
    solutions
  • Maintaining quality standards
  • Risk analysis
  • Resource utilisation
  • Recommendations and Report Making
  • Crop Protection and Warehousing

6
Our Aim
  • In short, agricultural market research not only
    focuses on quality but also on future needs, and
    is aimed at
  •  
  • Increasing food security in Australia
  • Creating opportunities
  • Building business relations

Farming is a profession of hope... -Brian Brett
7
Contact Details
Address 2/619 Pacific Highway St Leonards NSW
2065 Phone  02 9191 9845  Website http//kg2.
com.au/ Email  insights_at_kg2.com.au
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