Guest posting for freelancers - Why it is important and how it's done

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FREELANCER TIPS

• Guest Posting for Freelancers!
• Why it is important
• how its done

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You can find more freelancer tips
on www.freelancermap.com/freelancer-tips
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Guest Posting for Freelancers

• Are you a freelancer that creates written
  content? If you havent tried guest posting,
  youre missing out! Guest posting can be a
  gateway to new worlds, leading to a lot of new
  opportunities and giving you massive surges of
  attention if you do it right. As part of my work
  at freelancermap, Ive had some experience with
  guest posts and wanted to share what Ive
  learned. This article covers the main ways in
  which guest posts can be helpful and offers my
  personal insight into how its done best.

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Guest Posting for Freelancers
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• WHY?

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1) Tap into a new reader source

• New readers are the main thing everyone who
  creates written content is after. Posting on
  someone elses blog opens a door to their
  community. And with how vast the internet is,
  chances are, a lot of people from that community
  havent heard of you before. When they see a
  quality piece of content on their favorite blog,
  theres a pretty good possibility that theyll
  check your other work out.

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2) Build relationships with other content creators

• Negotiating a guest post and doing a good job of
  it is one of the best ways to expand your
  network. You get in touch with people who are
  interested in the same things, are willing to
  offer you exposure and benefit from the quality
  of your work. Those relationships tend to be
  quite strong and can lead to future opportunities
  for both sides.

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3) SEO

• Last, but not least, having links of your content
  on another site and vice versa is one of the
  oldest and best ways to bump up your position in
  search engines. Google loves backlinks, but post
  length and additional links are things you should
  also pay attention to.

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• HOW?
• Guest posting doesnt automatically mean that
  youll get all of those benefits, though, there
  are a few basic principles youll have to follow

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1) Prepare multiple topics

• To land that guest post, it is a good idea to be
  flexible with the topics you can write about. If
  the particular blog youve chosen has already
  covered the subject in the last couple of weeks,
  theyre unlikely to bite.

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2) Familiarize yourself with the blogs style

• Some sites have specific rules for guest posting,
  others tend to go for niche content or have a
  specific writing style. That doesnt mean you
  should copy the way they write content, but
  paying attention to their target audience and
  goals is essential if you want your post to be
  approved.

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3) Link to your stuff, say what makes it good

• This might as well be rule one, the only reason
  its not up there is because its so obvious. You
  absolutely have to make sure to be identified as
  the content creator. Add a link to your own
  online presence, allowing potential readers to
  find you without having to type up your name in
  Google.

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4) Promote your post

• Treat the content you guest post as you would
  your own. Market it on your various social media
  profiles and mention it in future pieces. If the
  site you guest post on does the same, that double
  effort will increase exposure a good deal beyond
  the usual.

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5) Stick around for the discussion

• Finally, dont just guest post and leave. Make
  sure you engage with the content youve created
  if people are interested in your post they might
  have some questions. Joining the discussion is
  both productive and fun.

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