Features of Market Research and Benefits of Customer Retention; Both Together Helps

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Features of Market Research and Benefits of
Customer Retention Both Together Helps
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• Market Research is a term that is very important
  for a startup company. Some people have a
  misconception that market research is only good
  for the new establishments. The truth is that
  every company whether at seed stage or startup
  stage or mature stage all requires market
  research. There are several Market Research
  Companies across the world. The responsibility of
  a market research firm is to find out (research)
  whether or not a particular market is suitable
  for a particular product and/or service. The
  market research methodology however should be
  properly planned with an effective strategy. Else
  it will not reap enough benefits, as desired by a
  company. There is one more important factor as
  well, which works great together with market
  research activities. And thats a proper,
  accurate and strategic customer retention policy.

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• Customer Retention Marketing on the other hand is
  also very beneficial. If the market research
  activity and customer retention policy are
  implemented simultaneously, both shall together
  play a vital role in the growth of your company.
  Similar to Market Research Companies which
  provide services related to researching about the
  markets for your products and/or services there
  are also companies which deliver services related
  to retaining the existing customer and/or client
  base. You must have heard in news, that some
  companies had a higher growth rate in previous
  year, and the growth rate later went down during
  the preceding year. What does it indicate? Why
  does this happen? It indicates that the number of
  existing customers declined in preceding year
  compared to previous year, because of the lack of
  expertise required for retaining the existing
  customers.

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• The best option is to hire a company which holds
  a global reputation in market, and which delivers
  both the services together i.e. Market Research
  and Customer Retention Marketing. If you hire two
  different companies, separately for both the
  tasks, then it will increase your work load, and
  there will also be a problem in maintaining an
  equal balance in the companys functionality and
  operations. So, its advised to hire a single
  company, which has delivered proven results in
  the past, and which holds specialization in
  delivering both the services simultaneously.
  There are some Market Research Companies in the
  market which also helps in retaining a companys
  existing customers and/or clients.

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• One of such reputed firm is TG Marketing USA,
  located in California, United States. This
  company has a good growth rate, and has records
  of delivering proven results to their existing
  and past clients. The company only hires
  specialists and skilled professionals for the
  market research projects. The company also
  follows with an out-of-the-box Customer Retention
  Marketing policy for their clients. So if you are
  also looking for a company, which can deliver you
  both types of services together then TG
  Marketing USA should be your final destination.
  Its truly worth giving it a try.

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Thank You