E-commerce in India- Understanding its Uniqueness

1
E-commerce in India- Understanding its Uniqueness

• VertexPlus Technologies Pvt. Ltd.

http//vertexplus.com/e-commerce-solutions
2
Growth in E-commerce Sector
The ecommerce sector has seen unprecedented
growth in 2015. Growth in these sectors was
driven by rapid technology adoption led by the
increasing use of some devices such as
Smartphones or tablets and access to the internet
via broadband, 3G, etc, which led to an increased
online consumer base.
http//vertexplus.com/e-commerce-solutions
3
The rapid growth of E-commerce in India is being
driven by greater customer choice and improved
convenience. It is critical to have a strong
business model coupled with a first class level
of service.
http//vertexplus.com/e-commerce-solutions
4
P- Projections
http//vertexplus.com/e-commerce-solutions
5
These days, India has an internet user base of
over 50 million users. In India the penetration
is low as compared to marketers such as US and
UK, but it is now growing at a faster rate with a
large number of some new entrants.
http//vertexplus.com/e-commerce-solutions
6
http//vertexplus.com/e-commerce-solutions
7
Some Key Points of E-commerce

• Increasing broadband Internet (growing at 35)
  and 3G penetration.
• Rising standards of living and a burgeoning,
  upwardly mobile middle class with high disposable
  incomes.
• Busy lifestyles, urban traffic congestion and
  lack of time for offline shopping.

http//vertexplus.com/e-commerce-solutions
8
Some key points of E-commerce

• Availability of a much wider product range
  (including online purchase from international
  retailers and direct imports) compared to what is
  available at brick and mortar retailers.
• Lower prices compared to brick and mortar retail
  driven by disintermediation and reduced inventory
  and real estate costs.

http//vertexplus.com/e-commerce-solutions
9

• VertexPlus Software Pvt. Ltd.
• B-19, 10-B Scheme, GopalPura Road, Jaipur,
• Rajasthan - 302018 INDIA
• Contact us 91 141 6622222

http//vertexplus.com/