Peru: Mobile Market Poised For Strong Growth as Heightened Competition and Network Improvements Spur Demand - PowerPoint PPT Presentation

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Peru: Mobile Market Poised For Strong Growth as Heightened Competition and Network Improvements Spur Demand

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Peru witnessed a strong depreciation of its local currency against the US dollar in 2015 like most major markets in Latin America. In large part owing to this effect, the Peruvian telecom services market contracted by 6.6% in 2015, from $4.8bn in 2014 to $4.5bn in 2015. With the fifth-largest population in Latin America, Peru is home to the seventh-largest telecom market in the region. According to a leading research firm, it is expected that, the total services revenue will grow at a CAGR of 3.1% between 2015 and 2020, in US dollar terms, reaching $5.3bn in 2020. – PowerPoint PPT presentation

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Title: Peru: Mobile Market Poised For Strong Growth as Heightened Competition and Network Improvements Spur Demand


1
Peru Mobile Market Poised For Strong Growth as
Heightened Competition and Network Improvements
Spur Demand
2
Peru Mobile Market Poised For Strong Growth as
Heightened Competition and Network Improvements
Spur Demand
Like most major markets in Latin America, Peru
witnessed a strong depreciation of its local
currency against the US dollar in 2015. In large
part owing to this effect, the Peruvian telecom
services market contracted by 6.6 in 2015, from
4.8bn in 2014 to 4.5bn in 2015. With the
fifth-largest population in Latin America, Peru
is home to the seventh-largest telecom market in
the region. Pyramid Research expects total
services revenue to grow at a CAGR of 3.1
between 2015 and 2020, in US dollar terms,
reaching 5.3bn in 2020.
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Key Findings
i) Mobile subscriptions in Peru recorded a strong
increase of 6.9 in 2015, closing the year at
33.6m. ii) Over the next five years, mobile
subscriptions will grow at a CAGR of 3.3,
reaching 39.5m by year-end 2020, with smaller
MNOs and MVNOs, led by Virgin Mobile, as the main
growth drivers.iii) The number of broadband
lines in Peru reached 1.9m at year-end 2015, for
a population penetration rate of 6.2, a number
that lags penetration rates found in neighboring
countries Colombia (11.3) and Ecuador
(9.8). iv) Pay-TV subscriber growth in Peru
has long been negatively impacted by high rates
of pay-TV piracy. It is expected that Peruvian
pay-TV operators will add about 633,000
subscriptions during 2015-2020, to reach a total
of 2.3m subscriptions in 2020 and a penetration
rate of 35.7 of households.
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Topics Revealed in this Report
  • Executive summary List of Tables
  • Market and competitor overview
  • Regional context
  • Economic, demographic and political context
  • Regulatory environment
  • Demand profile 
  • Service evolution 
  • Competitive landscape 
  • Major market players 
  • Overall market opportunities
  • Segment analysis

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Why one should buy this report
  • It facilitates service providers, mobile
    operators, tower operators, equipment
    manufacturers/vendors, investment banks,
    management consulting companies, industry
    associations, and regulators, to gain a context
    of the Peruvian telecom services market, to align
    business strategies.
  • Understand Peru's telecommunications regulatory
    framework, and how it will evolve over the next
    18-24 months.
  • Assess Peru's fixed telephony (including VoIP),
    broadband, mobile voice and data, and pay-TV
    market size.
  • Investigate current and forecast trends in Peru's
    fixed telephony (including VoIP), broadband,
    mobile voice and data, and pay-TV markets.  
  • Gain insight on Peru's telecom and pay-TV market
    competitive landscape, examining key trends in
    competition and service providers' performance,
    revenue market shares and expected moves over the
    next five years.
  • Identify and assess the near-term opportunities
    for operators, vendors and investors in Peru's
    telecommunications and pay-TV markets.

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Report Details
  • No. of Pages 31
  • No of Tables 26
  • No. of Figures 26
  • Price 995 (Single User Licence)

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Contact Mr. Ameya Pingaley
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