Website Development-At the Crossroads of Strategy, Creativity & Technology (1) - PowerPoint PPT Presentation

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Website Development-At the Crossroads of Strategy, Creativity & Technology (1)

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Business fulcrum - Your website is the foundation for all your marketing campaigns and therefore it should be sticky and enable visitor conversions. – PowerPoint PPT presentation

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Title: Website Development-At the Crossroads of Strategy, Creativity & Technology (1)


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At the Crossroads of Strategy, Creativity
Technology - Website Development
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 Website Development Why Should You Care?
  • Michigan Ave vs. a strip mall - Your website
    is your store-front on the web and it creates
    the first and lasting impression about your
    brand.
  • Business fulcrum - Your website is the
    foundation for all your marketing campaigns and
    therefore it should be sticky and enable visitor
    conversions.
  • Productivity Center - Your website should serve
    to streamline your internal operations, such as
    customer relationship, resource management and
    more.
  • Sounds simple, right?  Not always so!

WEB DEVELOPMENT - WHY CARE?
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Our Web Development Philosophy
  • Strategy before implementation
  • Give me 6 hours to chop down the tree and Ill
    spend the first four sharpening the axe 
  • Bake SEO into the site design
  • Just because you build it, they wont come
  • Lead with content
  • Google only loves you when everyone loves you
    first
  • Simple But Rich User-Experience
  • What use of a sports car without an engine?

WEB DEVELOPMENT PHILOSOPHY
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BROAD AND DEEP WEB CAPABILITIES SUPPORTED BY
CUTTING EDGE IT RD
Scripting/Programming
Databases
CMS Platforms
UI Prototyping
My SQL Microsoft SQL Server, PostgreSQL, Oracle,
Sybase
Drupal Wordpress Joomla Magento and more.
UI Design UI Testing
PHP ASP.Net Perl/CGI JavaScript C HTML Ruby on
Rails Custom applications .JSP/Angular JS
INTEGRATION ( CRM, BACK OFFICE, FRONT OFFICE)
WEB CAPABILITIES
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WEB CAPABILITIES
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Thank You
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