Invest in Mobile App Development to Boost Your E-commerce Sales

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Invest in Mobile App Development to Boost Your
E-commerce Sales
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• Online shops have witnessed a surge of customers
  in 2016 as more and more customers are opting for
  online shopping to avoid the hassles of brick and
  mortar shops.
• Online shopping makes it possible can easily
  avail the special deals without braving the huge
  crowds.
• Furthermore, mobile e-commerce has surpassed
  e-commerce websites when it comes to generating
  revenues. So, get in touch with a mobile app
  development agency for creating your e-commerce
  app.

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The Mobile App Only Scenario

• If you are e-commerce startup then you might be
  thinking that why not become an app-only
  e-commerce store.
• Life is too short to learn from your own mistakes
  always hence you must learn from others too.
• For instance, Flipkart treaded this path only to
  enable its competitor Amazon India to get ahead
  of the competition.
• Although, you can reach any part of the globe
  with a mobile app like Flipkart but it was too
  early for them to leave the desktop-only
  customers.

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The Mobile App Only Scenario

• Most users prefer to shop via a dedicated mobile
  app but todays customers journey starts from
  one device and ends at another.
• You have to understand and map your customers
  journey in order to guide them to perform the
  action that you desire.

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Why Mobile App Over Responsive Website

• Next, you might consider developing a responsive
  e-commerce website to make a one-size-fit-all
  approach.
• You must know some of the reasons why online
  shoppers prefer mobile apps over mobile websites.
  
• Mobile apps can utilize the native features of
  smartphones like GPS, Bluetooth, camera, etc.

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Why Mobile App Over Responsive Website

• They provide users with hassle-free checkout and
  payments and users find it quite flexible
  compared to mobile websites.
• E-stores are easier to navigate via mobile apps
  rather than a mobile website on a smartphone
  browser.

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Personalized user experience

• Another advantage of mobile apps is that it
  allows you to personalize the shopping experience
  of your customers by sending push notifications
  about news or promotions.
• You can ask your mobile application developer to
  integrate mobile analytics tools to your
  e-commerce mobile app in order to understand the
  buying behaviour of your customers better.
• That data can be utilized to send personalized
  offers to your customers and boost sales.

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