BUS 421 Course Success is a Tradition - snaptutorial.com - PowerPoint PPT Presentation

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BUS 421 Course Success is a Tradition - snaptutorial.com

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For more classes visit www.snaptutorial.com • Section V: Financials o Sales Revenue o Product Sales Revenue o Channel Sales Revenue o Profitability o Return on investment o Break-Even – PowerPoint PPT presentation

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Title: BUS 421 Course Success is a Tradition - snaptutorial.com


1
BUS 421 Course Success is a Tradition /
snaptutorial.com
The Best way to predict the Future is to create
it.....To Best way....
www.snaptutorial.com
2
BUS 421 Course Success is a Tradition /
snaptutorial.com
BUS 421 Marketing Plan Section V and Section
VI   Section V Financials o Sales
Revenue o Product Sales Revenue o Channel
Sales Revenue o Profitability o Return on
investment o Break-Even Section VI
Controls o Implementation
3
BUS 421 Course Success is a Tradition /
snaptutorial.com
BUS 421 Week 1 Assignment Marketing Plan Section
II Situation Analysis   Marketing Plan Outline
Section II Situation Analysis o Background on
Organization o Market Needs o The Market
Market Demographics Market Trends Market
Growth
4
BUS 421 Course Success is a Tradition /
snaptutorial.com
BUS 421 Week 2 Assignment Marketing Plan   o
The Company Mission Product/Service
Offering Positioning SWOTT Summary
Strengths Weaknesses Opportunities
5
BUS 421 Course Success is a Tradition /
snaptutorial.com
BUS 421 Week 3 Assignment Marketing Plan Section
III   Section III Marketing Strategy o
Value Proposition o Critical Issues o
Financial Objectives o Marketing Objectives o
Target Market Strategy o Messaging o
Branding
6
BUS 421 Course Success is a Tradition /
snaptutorial.com
BUS 421 Week 4 Assignment Marketing Plan Section
IV   Section IV Marketing Mix o Product o
Pricing o Promotion Advertising
Promotion Direct Marketing Public Relations
7
BUS 421 Course Success is a Tradition /
snaptutorial.com
The Best way to predict the Future is to create
it.....To Best way....
www.snaptutorial.com
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