Increasing Inflow of Tourists and development of Multi-Themed Parks to Foster Future Growth: Ken Research

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Increasing Inflow of Tourists and development of
Multi-Themed Parks to Foster Future Growth Ken
Research
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UAE Theme Park Market Overview UAE is considered
as most preferred holiday destination for
international tourists visiting the Middle-East
region. The country had witnessed an augmented
inflow of tourist into the country from million
tourists during 2014 to million tourists during
2016. During the same period, theme park
attendance inclined from million individuals
(2014) to million individuals (2016). Industry
insight has indicated that tourist revenue
generated in the county inclined to USD billion
during 2016.
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UAE theme parks have also been observed to
leverage the growing technology to effectively
cater the diverse group of customers. Theme park
operators including IMG Group and DXB
Entertainment have introduced their mobile
application to aid ticket sales through dynamic
pricing and to ease long queues at various rides
through online reservations. The launch of new
theme park including Bollywood Parks, Legoland
and Motiongate in the country during 2016 period
also acted as major driver for the market. The
revenue generated by theme parks in the UAE
inclined from USD million during 2014 to USD
million during 2016, registering a CAGR of
during the period 2014-2016. The average
expenditure for a day out at an attraction in the
UAE was estimated to range from USD -USD
during 2014-2016. Conversely, visitor spending at
UAE theme parks inclined to USD million during
2016.
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UAE Theme Park Market Segmentation The revenue
generated by amusement parks has driven the
overall revenues of the theme park market during
the review period. The growing potential for
technical advancement of mechanical rides and
attractions had incentivized theme park operators
to continuously upgrade them to effectively cater
the changing preferences of customers. Water
parks had only accounted for of overall theme
park market revenues during 2016. Lesser number
coupled with lower admission fee for water parks
had adversely impacted higher revenue generation
from this segment. It has been observed that most
of the water parks in the UAE are situated in
premises of luxury hotels and resorts and
therefore, are mostly preferred by the guests
living in these hotels and resorts.
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• Future Outlook for the UAE Theme Park Market
• The revenue generated by theme parks in the UAE
  is projected to augment to USD million by 2021,
  registering a CAGR of during the period
  2016-2021. The primary force that will further
  drive up the revenues of this market is the
  proposed theme parks in the pipeline that will be
  operation and open to the public during this
  period.
• The total number of tourists in the country is
  estimated to incline from million persons
  during 2016 to million persons during 2019.
  Visitors are attracted to the Emirates retail
  offerings, hotels, beaches, Grand Mosque, and
  desert safaris. Visitor spending at UAE theme
  parks is said to incline to USD million by
  2020.
• Trends and Developments in the UAE Theme Park
  Market
• Technological Advancement in the UAE Theme Parks
  Theme park operators have continuously upgraded
  their mechanical rides through new and unique
  technology to augment customer satisfaction.

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For Instance, World of Adventure theme park is
equipped with a 100-seater Hulk Epsilon Base 3D
ride system that comes with a 360-degree
projection screen and multi-axis motion. In
addition, Avenger Battle of Ultron leverages
cutting-edge motion tech and stereoscopic 3D
imagery while the Velociraptor coaster allows
riders to experience a G-force of up to
3.8. Multi-Park Tickets and Inclusive Packages
Large theme park operators have started offering
multi-park tickets and all inclusive packages to
customers. These tickets give individuals access
to a variety of amusement and water parks,
neighboring restaurants, hotels and
transportation facilities. For example, Dubai
Parks and Resorts (DPR) has created a three park
destinations in Jebel Ali with space for a fourth
water park in the same area. The company has also
established hotels, various themed restaurants
and other recreational facilities within this
destination to provide a sound foundation for
enhanced visitor experiences.
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Key Factors Considered in the Report Customer
Profile in the UAE Theme Park Market
SWOT Analysis for the UAE Theme Park Market
Water Parks in the UAE Trends and
Developments in the UAE Theme Park
Market Amusement Parks in UAE Entry Fees UAE
Theme Parks Market Share of Investment Groups
Company Profiles of Major Investment
Groups Water parks In UAE Future
Outlook for the UAE Amusement and Theme Park
Market Market Statistics Amusement Park Analyst
Recommendation
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• For more coverage click on the link below
• https//www.kenresearch.com/media-and-entertainmen
  t/gaming-and-gambling/uae-amusement-park-waterpark
  -market/108144-94.html
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Marketing Communications query_at_kenresearch.com
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