Avoiding the PBN Footprint How To Create a Stealthy PBN

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AVOIDING THE PBN FOOTPRINT
HOW TO CREATE A STEALTHY PBN
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Information and articles available online
regarding private blog networks (PBNs) are
generally in 1 of 2 camps

• PBNs are incredibly blackhat and should never be
  used for proper search engine optimization.

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• PBNs are the most effective method currently to
  increase the rankings of sites for certain
  keywords.

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It should come as no surprise that we here at
Priority Prospect  sway into the latter camp.
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We firmly believe that private blog networks are
an efficient and quick way to build a search
engine optimization arsenal. 
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These stealthy networks of sites are aged like a
fine wine, robust like an old scotch, and sharp
like a strong vodka.
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But there is one shadowy monster that can take
entire networks down like a surprise
prohibition FOOTPRINTS.
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We have seen many large-scale, high budget
private blog networks over the years. 
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We have heard horror stories of six-figure
homemade networks deindexing at the snap of a
finger due to a manual review.
Carelessness ultimately leads to destruction in
the long run.
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• PBN FOOTPRINTS WHAT THEY ARE AND HOW TO AVOID
  THEM

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A footprint in regards to a private blog network
is, in its simplest terms, a unique identifier
that can be traced and linked to all sites in
your PBN. An obvious or researchable footprint
leads to deindexing.
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This occurs when search algorithms notice
patterns between these websites that make them
appear to be connected. When this occurs, a real
employee at that search engine steps in to
perform an inspection, something that people in
the SEO industry refer to as a manual review.
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If the manual reviewer knows what to look for,
and you have an obvious footprint, they will find
it and they will rain deindexations down upon
your network.
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But how to avoid this manual review and
possibility of penalties for obvious footprints?
Appear natural. Let your PBN hide amongst the
vast ocean of sites on the Internet. 
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Avoiding unnatural patterns on the sites in your
network is a major factor in ensuring that your
PBN stays footprint free and safe from penalties.
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If the algorithms find clues that may lead to the
discovery of a private blog network, search
spiders close in upon what they think to be the
network. They check site parameters, and pass out
penalties based on found.
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If a network fails the automated inspection,
search engines might completely deindex the sites
without question or second thought. Or they might
push it for a manual review.
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• 10 FACTORS PLAYING INTO FOOTPRINT DISCOVERY

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There are hundreds of factors that could lead to
the appearance of a PBN footprint. We are going
to touch upon ten of the most common reasons for
the discovery of a private blog network footprint

• Duplicated Start of Authority records (SOA)
• Blocking of search crawlers/spiders
• Content without topical relevance
• Scattered postings and scheduling
• Common whois data

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• Similarities in nameservers
• Abundance of low quality web hosts
• Sick and dying IP addresses
• Lacking proper site restoration

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1. Duplicated Start of Authority (SOA) records
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SOA Records appear in a sites DNS zone, and help
to track the DNS zone in DNS servers. These
records contain a serial number (which is a
timestamp), used to ensure zones data is
up-to-date. 
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This can cause a footprint, as when you add your
domains. If you add 15 websites at the same time,
they will have similar SOA numbers, as the
timestamps will be close together. Additionally,
the SOA record contains the email address of the
account owner managing the nameservers or domain
name.
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2. Blocking Of Search Crawlers/Spiders
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Site owners can easily block search crawlers and
spiders. Do this with all sites in your private
blog network, though, and you are creating a
footprint. In a batch of 50 random websites
online, how many of them do you think have
spiders blocked?
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3. Content Without Topical Relevance
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This is a very common mistake for first time PBN
creators. Finding expired domains with relevance
to a certain niche is difficult. Developing
consistent content based around whatever obscure
sub-niche your domain is related to is even more
of a challenge.
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If you have a site on cooking, another on car wax
reviews, and a third on travel rewards, and all
three have a handful of articles on real estate
development, you are throwing a massive red flag
in the air.
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4. Scattered Postings And Scheduling
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Lets look back at the real estate development
trifecta of sites mentioned above. If for some
reason a manual review doesnt show articles
lacking topical relevance, how would this look
Ten posts per site, all posted once per day in a
chunk of ten days, four months ago.
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Scheduling of postings over a wide span, and
consistent applications of new relevant posts,
are vital to the lifeblood of a high quality and
footprint-free PBN.
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5. Common Whois Data
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When registering an expired domain, the
registrant has the freedom to hide the name of
the registrant (whois privacy). If all your PBN
domains have the same visible registrant, or if
all your PBN domains have their whois privatized,
you are in for a world of problems. This is one
of the most common ways for PBNs to be detected.
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When registering a pre-owned expired domain
name, make sure you use unique email addresses
and registration information. Repeating
registration emails is the kiss of death for even
an otherwise-bulletproof private blog network.
This information is easily crawlable, and is a
definite footprint linking your sites together.
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6. Similarities In Nameservers
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A nameservers job is to tell your computer the
IP address of the domain being connected to. If
your nameservers point to the same exact IP or
web host, you are creating a massive footprint
and will be easily detected in both an
algorithmic or manual review.
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7. Abundance Of Low Quality Web Hosts
When developing a PBN, it can get expensive to
host them on different platforms. Some PBN owners
resort to utilizing cheap, low quality hosting
platforms to ensure diversity yet keep costs low.
This can be harmful for your network. There is an
alternative, though. Check out our PBN Hosting
service to make your life easier.
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8. Sick And Dying IP Addresses
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IP address health is of vital importance when
developing a bulletproof and footprint free
private blog network. The health of an IP
addressed can be easily checked utilizing third
party tools and applications such as Scrapebox.
Find all the domains hosted on a single IP
address, and then check for the percentage of
those sites that have been deindexed.
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 With our PBN hosting service you dont need to
worry about sharing IPs with other PBN sites. We
provide dedicated IPs and only you can use them
for your websites.
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9. Lacking Proper Site Restoration
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Wayback Machine is your friend here. When you do
in-depth research on a potential expired domain
name, one thing that needs to be checked are
snapshots of previous versions of the website.
Some of the sites in your PBN should have the
same content that was on them prior to their most
recent expiration. 
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9. The Best Way To Avoid A Hosting Footprint
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If you are struggling to remember the above
factors, developing a footprint-free private blog
network will be a heavy task, and you will open
yourself up to strong possibilities of manual
review and deindexing. 
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Luckily, our PBN hosting service offers
zero-footprint solutions. Our product is
effective and feature-rich, ensuring a
full-scale, no footprint approach to hosting your
network.
We allow you to update your SOA record, use
dedicated IPs, accept email to your domain, SSL
support and much more!
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Priority Prospect is the gold standard of PBN
hosting. Used by large agencies and small
business owners.
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For more information about PBN Hosting visit
https//priorityprospect.com/pbn-hosting