6 Powerful Tips to Promote Your Mobile App in 2018

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6 Powerful Tips to Promote Your Mobile App in
2018
Working with a web and mobile app development
company has given me the chance of serving
thousands of startups and well-established
businesses. Most of them have shared stories of
spending a significant amount of time and money
to make their mobile app highly successful.
However, not every app gets immense popularity
and success in a few days. You need to come up
with a proper marketing strategy to promote your
app and boost the number of downloads. In this
blog, I am providing 6 powerful tips that will
help you promote your mobile app in 2018 Put
Together a Relevant Website In order to promote
your mobile app more effectively, you also need
to come up with a relevant website on which you
can bring the application to the attention. It
can be your existing website or a website
developed especially for your app. In both
cases, ensure an attractive landing page. Be
clear what your mobile app
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entails and what the specifications are. A clear
description in advance prevents false
expectations among the users. Moreover, you must
provide a button on your site that will help
users directly download the app on mobile
devices. Make sure your website is
mobile-friendly and allows visitors to download
your app in one click. The fewer actions someone
has to do, the higher the chance that he/she
decides to download your mobile app. Besides, you
need to pay a lot of attention to SEO on this
page. With proper website SEO, you can boost the
chance that users will end up on your page via
Google and download the app. Determine the Right
Keywords Promoting a mobile application can also
be compared to website SEO. Just like for your
business site, you need to find relevant keywords
for your app. Research about your target
audience what words are they looking for? Also,
use those words (keywords) in the name of your
app and description. A widely-preferred tool for
determining these keywords is AppCodes. This tool
will provide you with an indication of how high
your application can score in the App Store. As
with Google SEO, the App Store algorithm is not
recognized. But, you can always play with
content (app description) to optimize your app
for Googles Play store and Apples App Store.
Make sure to avoid keyword stuffing in the
description part. Use Google AdWords Google
AdWords can help you make your app more
successful. In general, there are three ways to
promote your app via AdWords Promote Apps by
Advertising in Other Apps Depending on your
budget, you can choose to place advertisements in
other apps. Advertising in an app can deliver a
massive amount of coverage but also cost a
lot. Promote Apps on Search Results Pages It is
an excellent way to bring your mobile app to the
attention based on relevant search terms. With
mobile search campaigns, you can reach the
audience who is already looking for a similar
app. Generate Downloads with Ads
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It is known as one of the most effective ways to
boost the number of downloads. These ads are
directly linked to the Google Play Store or Apple
App Store, so users can quickly engage and
download your app. In-App ads bring mobile
advertising to a higher level. You must consider
in-app ads to generate more downloads. Collect
Positive Reviews A positive appraisal stimulates
the number of downloads. Users download an app
that has 4-5 stars faster than an app that has
only one. Therefore, it is essential to get
reviews from your users. You must ask for
reviews, but dont do this too often. It will
only annoy users. Ultimately, you want positive
feedback which brings us to the last suggestion
develop an innovative mobile app. Come Up with an
Innovative Mobile App It may sound cliché, but it
all starts with an excellent mobile app to build.
A professionally-develop unique app which fits
well with your target audience leads to positive
reviews and great success. It ultimately boosts
the chance of a positive word of mouth. In order
to get immense popularity and users attention,
you need to come up with an amazing app. You can
hire creative mobile app Development Company who
will help you put together an innovative
application. Use your Existing Channels Use all
the resources that you currently have in-house to
make your app known. Pay attention to it in your
newsletter, spread it via social media and make
it known on your website. It seems obvious but
is a simple way to promote your mobile app. In
this highly-competitive mobile world, your
newly-launched apps cant achieve to get the
desired outcome. You need to have result-driven
marketing strategy that will not only promote
your app but make your business a successful
brand. If you have any other suggestion or tips
regarding mobile app promotion, kindly mention
in the comment section below. Visit
https//www.baymediasoft.com/