Mobile Geofencing Marketing Strategy That You Should Know - PowerPoint PPT Presentation

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Mobile Geofencing Marketing Strategy That You Should Know

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Thus with a well-planned Geofencing Marketing Strategy, you can surely be successful as there are endless benefits using this powerful tool. – PowerPoint PPT presentation

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Title: Mobile Geofencing Marketing Strategy That You Should Know


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  • Mobile Geofencing Marketing Strategy That You
    Should Know

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  • Mobile Geofencing tool is based on the principle
    of localization. It allows you to locate on a
    virtual map of the geographic position of the
    clients with respect to the points of sale. Any
    type of business can use this data to apply
    Geofencing marketing strategy aimed at local
    buyers, users of mobile devices, social networks,
    among others.
  • Geo marketing works through a database that the
    company collects through different sources. That
    then uses them within the strategy, always with
    the authorization of the client.
  • Why bet on geofencing marketing strategy?

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  • First of all, like any new and emerging
    technology, it is necessary to see if the numbers
    really fit the theory. In the end, it is the
    numbers that make us make the decisions and in
    this case, the numbers speak for themselves.
  • 60 of consumers look for information based on
    location on their mobile devices.
  • 40 of consumers seek information while on the
    move.
  • 70 of consumers would share their location with
    an application if they get a reward.
  • Benefits of marketing with Mobile Geofencing

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  • As the advantages of this strategy expand, there
    are more uses for geofencing in sales and
    marketing actions. The main one is to tell the
    client that there is a point of sale near him or
    that an event related to the brand or business
    takes place in that area.
  • It is also useful for sending Pop-Ups messages,
    push notifications, personalized content and
    special offer coupons.
  • Look at these other advantages of using Mobile
    Geofencing within your strategy

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  • Updates in real time. It recognizes the location
    of the individual when entering the established
    perimeter. In this way, you are sent timely
    messages.
  • Updates in real time. It recognizes the location
    of the individual when entering the established
    perimeter. In this way, you are sent timely
    messages.
  • It is possible to get ahead of the competition by
    calling the user's attention before others do.
  • It is useful to increase local sales, as well as
    the conversion rate. Messages sent at the right
    time can cause the customer to make a purchase
    that was not planned.

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Contactus
  • Copley Advertising Geofencing mobile advertising
  • Located Brookline Massachusetts United States
  • Phone no. 1 617-651-2249
  • Website www.copleyadvertising.com
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