Augmented Reality Advertising

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Augmented Reality Advertising Platform
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Why Augmented Reality Advertising?

• Augmented Reality advertising can engage
  customers with a brand, showcase suitability of
  products in real life environments as well as
  reduce cost of ink and paper.
• It is a more engaging and cost-effective form of
  advertisement.

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Technology Solution

• To enable one of our Clients tap this form of
  advertisement we developed an augmented reality
  advertising platform that boasts of the following
  features
• It makes use of Augmented Reality/Virtual Reality
  and Mixed Reality and location-aware function
  view data capture. The entire platform was
  developed in Golang.
• The platform can handle any number of users. Any
  level of advertisers and resellers can be added
  under each reseller, thus allowing great
  scalability.

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Technology Solution

• When the application is installed in a Smartphone
  of the end user an augmented reality ad can be
  triggered. To do this the camera simply needs to
  be pointed at a Marker printed on a medium of
  interest.
• The ad platform further lets the smartphone to
  automatically pop an advertisement when it is at
  a particular location in proximity to a Bluetooth
  technology based beacon.
• It features big data analysis function in the
  form of a web-based dashboard for monitoring of
  campaign performance by all stakeholders.

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Business Benefits

• More than 30,000 AR Projects are created every
  month on the platform.
• The business model of the platform supports more
  than 200 Resellers.
• There are about 10,000 End Users who take
  advantage of the platform.

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