Mobile Marketing and Digital Marketing Course in Jaipur - PowerPoint PPT Presentation

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Mobile Marketing and Digital Marketing Course in Jaipur

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Learn the important tips about mobile marketing and digital marketing certification course in Jaipur to become a Google and Facebook and Govt. certified digital marketer. Join best digital marketing course in Jaipur today. – PowerPoint PPT presentation

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Title: Mobile Marketing and Digital Marketing Course in Jaipur


1
What is Mobile Marketing?
By-
www.digilearnings.com
2
  • Mobile marketing is a multi-channel, digital
    marketing strategy aimed at reaching a target
    audience on their smartphones, tablets, and/or
    other mobile devices, via websites, email, SMS
    and MMS, social media, and apps.

3
10-Tips for Successful Mobile Marketing
  1. Reach Your Brand to Mobile Users
  2. Setup Google My Business Profile for Your Brand
  3. Use Text Messages (SMS Marketing)
  4. Make Mobile Friendly Website and Content
  5. Make Your Site Navigable
  6. Add a Personal Touch
  7. Create Mobile Apps
  8. Encourage Social Engagement
  9. Enable Real Time Tracking for Mobile Apps
  10. Use Multi Channel Campaign

4
1. Make Mobile Friendly Website and Content
  • Be 100 sure your site works on mobile devices.
  • Make it snappy.
  • Make key information on your site easy for mobile
    users to access.
  • Format your content for scanning and small
    screens.
  • Keep it brief (or at least offer a summary).

5
2. Reach Your Brand to Mobile Users
  • One of the ways to really get your brand out
    there has been mobile ads, which you are able to
    run through communal advertising and other
    programs. To make use of mobile ads, the
    essential thing you need to do is to recognize
    your main audience.

6
3. Setup Google MyBusiness Profile
  • A Google search is the first step for many a
    purchase journey so you need to make sure your
    business is in the best position to be seen.
  • A profile on Google My Business is easy to set up
    and allows you to provide accurate online
    business information, interact with your
    customers and attract new ones.

7
4. Use Text Messages (SMS Marketing)
  • Instant polling
  • Real time appointments
  • Newsletter sign-up
  • Shares your slides
  • Bonus Group Text

8
5. Make Your Site Navigable
  • Keep it consistent.
  • Divide categories clearly.
  • Make all navigation elements clickable links.
  • Use accurate navigation titles.
  • Ensure every clickable image has ALT text.
  • Ensure your search feature works.

9
6. Add a Personal Touch
  • Identify specific customer needs
  • Share a tale Mobile users love emotional tales
    that can fast them to do something.
  • Use photographs Begin using images to activate
    mobile users. Relating to Hubspot, photographs on
    Facebook generate more proposal than other
    content.

10
7. Create Mobile apps
  • Having an smartphone application for your site or
    business may help drive leads and sales.

11
8. Encourage Social Engagement
  • Engagement is the level of involvement,
    interaction, intimacy and influence an individual
    has with a brand over time. It is in the social
    media
  • Trust and credibility are built upon sustained
    interactions and engagement with one's customers.

12
9. Enable Real Time Tracking for Mobile Apps
  • Easily track and manage errors from client
    devices.
  • Perform Real User Monitoring (RUM) by collecting
    performance data from your mobile apps.
  • With in-app logging, quickly identify existing or
    new device configurations that cause issues
    within your app.
  • Get deep, user-level context to identify and
    analyse bugs and app crashes.

13
10. Use Multi Channel Campaign
  • Multichannel marketing is the implementation of a
    single strategy across multiple channels or
    platforms, thus maximizing opportunities to
    interact with prospective customers.
  • A channel might be email, a print ad, a retail
    location, a website, a promotional event, a
    mobile app, SMS messaging, a products package,
    or word-of-mouth
  • The goal of multichannel is to give consumers a
    choice, and allow them buy when and where they
    want to.

14
Thank You
  • Visit digilearnings.com to Learn More about
    mobile marketing or join advanced digital
    marketing institute in Jaipur
  • Address of DigiLearnings- Building No. S-5,
    First FloorShree Gopal Nagar, Gopalpura
    BypassNear Hotel Savi Regency, Jaipur, Rajasthan
    302018
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