6 Google AdWords Hacks to boost your ROI dramatically

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6 Google AdWords Hacks to boost your ROI
dramatically
By DSIM
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Hack 1 Overcome your Competitors Ads

• Targeting competitors keywords on AdWords is an
  easy way to steal your competitors traffic,
  leads, and hard-earned sales.
• It is acceptable to target your competitors
  keywords. It could help you drive clicks to your
  landing page.
• You can use SpyFu tool to check out for both
  organic and paid ads of your competitors
  best-performing keywords.

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Hack 2 Remarketing

• Remarketing lets you regain in front of those
  lost visitors with targeted messaging, apt for
  their place in the conversion funnel.
• It can be a strategic part of your advertising if
  you are youre looking to drive sales activity,
  or promote awareness of your brand.

• Benefits of Remarketing
• Access to people when theyre likely to buy
• Efficient pricing
• Easy ad creation
• Campaign statistics
• Help customers find you

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Hacks3 Add Sitelinks

• Sitelinks offer you additional links to pages
  beyond the target landing page in your ad
• It can take you to specific pages on your
  website- such as office hours, a specific
  product, or more.
• You can add sitelinks at the account, campaign,
  or ad group level. 
• Eg. If you type Digital Marketing course in
  Delhi, this is what youll see

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Hacks4 High-Quality Landing Page

• Landing page is most important part of your
  Google AdWords campaign.
• Building a directed landing page for your Google
  Ads can help increase your CTR and conversions
  10X.

• Here are some tips
• Have an engaging CTA on your website
• Add testimonials to increase trust
• Include videos in your landing page
• Ensure your landing page works on all devices
• A lead capture form

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Hack 6 In-Market Segments

• When you are running an ad campaign, there are 3
  main points to keep in mind
• Segmentation
• Targeting
• Positioning
• In-market segments help you to target people who
  are already in your market.
• You can use in-market audiences in combination
  with Remarketing to drive highly qualified
  customers to your site and improve overall
  remarketing value for your campaign.

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About DSIM

• Delhi School of Internet Marketing is Indias
  Premier Digital Marketing Training Institute
  delivering training to professionals,
  entrepreneurs and job-seekers, The institute
  offers Masters in Digital Marketing, making
  individuals learn how to do marketing online. It
  offers Digital Marketing course in Bangalore,
  Pune, Hyderabad , Delhi all over India. It also
  offers the best Digital Marketing course in
  Bangalore and in other major Indian cities.