Professional Hair Care Product market of Turkey is valued at $89.88 million in 2017, growing at a CAGR of 7.23% to during the forecast period 2018-23

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Turkey Professional Hair Care Market share,
market forecast, analysis and growth research
report
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Istanbul held the largest market share in the
Turkey Professional Hair Care Market Many
international brands have their makeup stores in
Istanbul, Ankara, Antalya, Izmir and Bursa.
Istanbul and Ankara together account for 54 of
the total professional hair salons in Turkey,
Istanbul is a big tourist and economic hub it is
the most populous city of Turkey and Ankara is
the capital of Turkey. Americas region. The key
end-users in this region include Salons, Bridal,
and Entertainment Industry.
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Selected / Sample Analysis done in the full
Report

• L'Oréal Group is the top cosmetics brand in
  Turkey as far as professional hair care market is
  concerned with a share of 26.2, majority of the
  hair salons use L'Oréal INOA, Majirel for hair
  color and Keratase for shampoo and styling
• Procter Gamble is the 2nd top company in Turkey
  with market share of 10.9, its brands such as
  Wella, Clariol and Sebastian are used in many
  hair salons
• Henkel has a market share of 8.5 in Turkey.
  Schwarzkopfs Igora color range, Osis styling
  range and the Bonacure shampoo are few other
  beauty products to buy in Turkey.
• Local manufacturers Adnan AkatKozmetik and Neva
  Kozmetik with their extensive reach and
  competitive pricing held 7.6 and 3.9
  respectively.
• Other companies in the top 10 include Davines,
  KopasKozmetik, Goldwell(Kao),Aveda(Estee Lauder)
  and Kirmizigul Group all of them have market
  share in the range of 2-4
• Other companies in the market are Kirmizigul
  Group, Kuaf professional, Paul Mitchell Systems,
  ilkshake, Alfaparf, Artego, Landoll, Earthly
  Body(Marrakesh),John Frieda, GK Hair, Tibolli,
  Selective and Compagnia Del Colore

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Excerpts on Market Growth Factors

• Styling segment has many local players in the
  market, the total market size of styling products
  is estimated to reach 6.55m by 2023 at a CAGR of
  4.80
• Straightening and Perming segment is estimated to
  reach 4 million by 2023 at a CAGR of 3.2
• The total number of salons in Turkey is estimated
  to be more than 70,000 salons
• The increasing consumer awareness for natural
  products is driving salons to use products laced
  with natural ingredients. This has resulted in
  huge demand for brands such as Earthly
  Body(Marrakesh), Paul Mitchell, Davines, Landoll,
  John Frieda and Aveda for their natural
  attributes
• Key growth driver is the expansion of sales in
  the emerging markets
• Kerastase natural styling products are witnessing
  brisk growth in the styling category
• Professional shampoo and conditioners products is
  estimated to witness the highest growth rate of
  7.9 through 2020 mainly due to strong demand for
  services like anti hair loss and damaged hair
  treatment

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Key Players of the Turkey Professional Hair Care
Market

• Avon products
•   Loreal
•   Procter Gamble co
•   Revlon Inc
•   Unilever group
•   Cadiver
•   Pidielle srl
•   Davines group 

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