What is the Difference between PCD, Generic, and Ethical Pharma Sectors?

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What is the Difference between PCD, Generic, and
Ethical Pharma Sectors?
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Difference between PCD, Generic, and Ethical
Pharma Sectors
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The Difference Between Pcd, Generic, And Ethical
Pharma Sectors

• When you think about launching a business in the
  pharma sector, it becomes difficult to decide
  about the niche. The sector is a multifaceted one
  where each facet is equally exciting. You can
  expect good returns if you invest in the business
  and move forward systematically.
• Are you a little bit confused about the three
  popular business streams PCD, ethical pharma,
  and generic medicines? If yes, then this blog
  gives the required information concisely and
  precisely.

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PROPAGANDA-CUM-DISTRIBUTION OR PCD

• Whether you are an experienced entrepreneur or a
  new entrant, PCD business is just right for you.
  You can get the rights of marketing and
  distribution from a pharma company.
• You are allowed to market the products within the
  specified territory. You buy the franchise rights
  to sell and promote the products.  You need to
  pursue doctors to endorse the products.
• Stockiest and retail are two distribution
  channels. The efficient your channel is, the
  better is your performance.
• The secret of the success lies into two things
  it needs less money to start this business model
  because you may choose a few selected products
  without worrying about prohibitive costs.
• Thus, high profitability can be managed.

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GENERIC SECTOR

• In this model, pharma companies directly sell
  generic medicines to the retailers via their
  distribution channel. Sales representatives
  facilitate the process.
• The quality, performance, and use of generic
  products are similar to their equivalent branded
  drugs. There is no difference in the route of
  administration as well.
• The cost of generic medicine is lower than the
  branded products. Hence, they have better
  penetration in economically weaker sectors.
• These products are different in appearance and
  packaging. Sometimes, the manufacturing process
  or formulation may also alter a little.
• Three is a wide scope for generic medicines in
  India.

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ETHICAL PHARMA SECTOR

• In this sector, product marketing is done by the
  network of medical representatives. They promote
  the products and convince retailers, physicians,
  and other medical professionals.
• To achieve a success in this business model the
  network has to be very strong. The medical
  representatives are the brand ambassadors. They
  must have excellent communication skills and
  convincing power.
• It is the oldest business model that has been
  found quite useful. The business model
  fundamentally believes in ethical means where the
  products are marketed purely on their merits. No
  unethical practices are allowed or encouraged.

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Also Read

• These three business models make the pharma
  sector. Which one you choose depends on your
  proficiency and preference.
• Fossil Remedies is leading manufacturers and
  marketers of Pharma Products who hold rich
  expertise as PCD Pharma Franchise Company in
  Ahmedabad, Gujarat, India. If you are looking for
  to the Take Franchise of a Pharma Company then it
  is a one of the leading PCD Based Pharma
  Franchise Companies in India.
• Top 5 Pharma Apps in India
• How a PCD Pharma Franchise is Different from a
  General Pharma Franchise?

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