Global Alcoholic Ready-to-Drink (RTDs)/High Strength Premixes Market Trends, Size, Share & Analysis 2018-2019

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ALCOHOLIC READY-TO-DRINKS (RTD) HIGH STRENGTH
PREMIXES MARKET FORECAST 2019-2027
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• The global alcoholic ready-to-drink (RTDs)/high
  strength premixes market is estimated to grow at
  a CAGR of 3.32 during the forecast period of
  2019-2027.
• The changing lifestyle and alcohol consumption
  habits, increased demand from youth and rise in
  the marketing and promotions by retailers are the
  major drivers for the market.

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• The market is majorly segmented on the basis of
  distribution channels that include supermarkets
  hypermarket, liquor specialist stores, duty-free
  stores, online retailing and others.
• The online retailing distribution channel is
  expected to be the fastest-growing distribution
  channel during the forecast years, owing to
  convenient delivery, wide product selection,
  competitive pricing and access to a wealth of
  information online.
• The market is also segmented on the basis of four
  major product categories such as Wine-based RTDs,
  Spirit-based RTDs, Malt-based RTDs and
  High-Strength Premixes. The Spirit-based RTDs and
  Wine-based RTD have a higher demand in the market
  as compared to others.

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The global alcoholic ready-to-drink (RTDs)/high
strength premixes market is estimated to grow at
a CAGR of 3.32 during the forecast period of
2019-2027
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The North America alcoholic ready-to-drink
(RTDs)/high strength premixes market is
anticipated to grow at -0.32 (negative) of CAGR
during the forecast period of 2019-2027.
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Europe alcoholic ready-to-drink (RTDs)/high
strength premixes market is growing at a CAGR of
0.55 during the forecast period of 2019-2027.
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The Asia-Pacific alcoholic ready-to-drink
(RTDs)/high strength premixes market presently
holds the highest share in the global market in
terms of revenue. It is further anticipated to
grow at a CAGR of 3.00 during the forecast
period of 2019-2027.
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Most of the players in the market are focused on
several business strategies like merger and
acquisitions, strategic alliance, business
expansions and horizontal vertical
integrations. Some of the top players in the
market include Anheuser Busch InBev, Bacardi
Limited, The Boston Beer Company, Inc.,
Brown-Forman Corp., Diageo Plc, Distell Group
Limited, Global Brands Ltd, Halewood
International Ltd, Radico Khaitan and Suntory
Spirits Ltd.
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