Traditional Marketing vs Digital Marketing (1) - PowerPoint PPT Presentation

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Traditional Marketing vs Digital Marketing (1)

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Quick Comparison Between Traditional Marketing vs Digital Marketing. – PowerPoint PPT presentation

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Title: Traditional Marketing vs Digital Marketing (1)


1
Traditional Marketing
vs
Digital Marketing
2
What is Traditional Marketing?
  • Traditional marketing refers to any type of
    marketing that isnt online. This means print,
    broadcast, direct mail, phone, and outdoor
    advertising like billboards. From newspapers to
    radio, this method of marketing helps reach
    targeted audiences.

3
What is Digital Marketing?
  • Digital marketing is any marketing a company
    conducts online, such as paid social media ads,
    email marketing, and PPC advertising. Digital
    marketing has become wildly popular due to the
    cultural, technological, and societal shifts
    around us.

4
Traditional Marketing vs Digital Marketing
  • Traditional Marketing
  • Traditional marketing is an approach in which
    marketers identify their audience and place ads
    where their audience will see, hear, or interact
    with them offline, such as print ads, billboards,
    or television advertisements.
  • Digital Marketing
  • Digital marketing is facilitated online and uses
    paid or organic ads on social media or search
    engines, as well as email marketing, influencer
    marketing, and video marketing, to name a few.
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