Title: Why Twitter, Aliexpress, Flipkart, Pinterest, Etc. are Creating Progressive Web Apps for Hyper Growth?
1(No Transcript)
2Why Twitter, Aliexpress, Flipkart, Pinterest,
Etc. are Creating Progressive Web Apps for Hyper
Growth?
- It is estimated that mobile accounts for more
than 60 of the entire internet usage. - The basic reasons for this are easy accessibility
to the internet, affordable hardware, and
portability. - In such a scenario, the user experience (UX)
gains importance, and PWA (Progressive Web Apps)
help in enhancing the UX as they properly
optimize the sites on mobile phones. - Twitter, Aliexpress, Flipkart, Pinterest, etc.
have developed a PWA which is a combination of
the features of web as well as mobile application
to provide a hybrid experience. - In fact, a number of web app development
companies are adopting PWA owing to its number of
benefits.
3What is Progressive Web Apps?
- PWA refers to the apps that present the optimized
website for the mobile devices. - While the native applications are developed for
particular platforms (Android, Windows, or iOS),
using developer tools offered by the various
operating systems (OS) owner that lets access to
system functionalities, PWAs are coded for
utilization in a browser. - One can install the PWAs on mobile phones by
pinning the webpage to the homepage as well. - Progressive web apps behave mostly like native
apps, but they do not control the complete
hardware of that device.
4How Do PWAs Support Hyper Growth?
- Now, we can use a range of devices regularly,
such as laptops, phones, and tablets. The way we
browse has also changed over time. - We have become a constantly-on-the-go,
hyper-connected society, and progressive web
apps fit into this mentality in the best way. - Because PWAs are held online, they function
across every device. Moreover, they offer the
same UX regardless of the device a person is
using. - You might be using PWA on your phone, then switch
to your tablet, and you would not notice any
difference in your experience. - This will not only make progressive web app more
pleasant and easier to use but also help your
overall brand image to remain consistent.
5Progressive Web Apps Are Not Limited to an App
Store
- PWAs are not tied to an app store. This offers a
number of benefits to the web app development
Companies. - For starters, they can skip past the application
stores completely and all the limitations linked
to them. - Because progressive web apps are hosted on the
webserver, the developers only have to build a
single version of the application and then
deploy. - The developer does not have to follow any iOS and
Android rules, make various versions of these app
stores, and go through a long approval process. - This means your business will save a lot of
resources and time and have a faster time to
advertise your app.
6Progressive Web Apps Take Less Space
- A customer will be very happy using the PWA
version. - Because PWAs do not occupy as much space on a
device as traditional applications do. - However, a user can install a progressive web app
on their homepage of their device, making it
equally accessible as the traditional application - But minus the manual update and storage issues.
- So, if your business has a PWA, expect to see a
rise in your customer base.
7Progressive Web Apps Interact More Effectively
- Unlike a mobile website that requires efforts
from the customer to pay a visit, a progressive
web application can be installed on home screens
for easy access. - So, the users will use it more often.
- Additionally, PWAs possess a push notification
function just like traditional apps, - Which means you can engage with your customers
again who have ceased to interact with your
application.
8Progressive Web Apps are Speedy
- It is believed that a user exits the mobile
website within three seconds of opening it if it
loads slowly. - In the case of PWA, you do not have to worry
about that issue. - PWAs have the ability to load fast without taking
any time, and they can even work on flaky network
or without any network connections. - Furthermore, due to pre-caching, PWA is always up
to date. - This lets your customers obtain the latest
content delivered to them just when they open a
PWA.
9Progressive Web Apps Are Easily Shareable
- Work of mouth can prove to be extremely powerful
for your business. - Progressive web apps make sharing an app
ridiculously simple. - A user can share the PWA through a URL.
- This implies that any user can launch your
application directly via a URL. - Due to this, you can spread PWA through your
social media, SMS, email, QR codes, and online
advertising.
10Progressive Web Apps Download Instantly
- A big reason why people do not download apps is
that doing so takes time. - Think about it, first they have to look for the
app, agree to download it, wait for it being
installed, and then log into it use it. - In the case of PWA, the user can start
interacting with your application right from the
moment they open it. - So, PWAs cut down a lot of steps drastically a
user has to undergo for downloading and using it.
- So, there is a lesser chance that a user will
abandon your application.
11Progressive Web Apps Have Better SEO
- PWAs can be indexed by search engines more easily
and in greater detail than the original app. - This implies that PWAs are more likely to be seen
in the search results. - Also, since more than 60 of searches happen on
mobile phones, - PWAs are comparatively a lot more powerful.
12The Bottom Line
- With Next Generation shoppers urging for placing
orders through Internet, some of the e-commerce
giants like Twitter, AliExpress, Flipkart and
Pinterest are planning to achieve hyper growth
through building their Progressive Web Apps. - The main aim of any brand is to have maximum user
engagement and if the interaction is made instant
and as simple as tapping an icon, users are more
likely to engage with the brand. - The process of interaction is quick and easy for
them as well as of web app development companies
that do not have to follow any app store rules
and release regular updates. - All of these reasons contribute to explain
why Twitter, AliExpress, Flipkart, Pinterest,
Etc. are creating progressive web apps for hyper
growth. -
-
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- E-mail bd_at_way2smile.ae
- Call us 971 55 818 7507
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