Title: Google Data Studio Guide: What Is Google Data Studio? How To Use It In 2020?
1Google Data Studio Guide What Is Google Data
Studio? How To Use It In 2020?
Facing difficulties in deciphering your Google
analytics data and reporting it to your clients?
If yes, then dont worry Google Data Studio has
got you covered.
2Many marketers around face difficulties in
accessing, understanding, and visualizing google
analytics data. Because of that most of them fail
to report back to their clients with authentic
and reliable data. Well, data is something every
client-aspect from successful marketing as well
as w ebsite design companies. Today having data
is not as difficult as it used to be in the early
days. Thanks to the various analytical tools
available. But understanding, analyzing, and
visualizing those data makes it easy for an
organization to get an insight into their
clients business. If your marketing and website
design company offers the client with all the
valuable analytical reports and data embedded
into excel spreadsheets then we have a piece of
good news for your organization. Like other
tools, Google is offering a valuable tool called
Google Data Studio that is part of the Google
Analytics 360 suite. There are other paid tools
available but their price makes it difficult for
small and medium-sized businesses to buy and
access those tools. Google Data Studio is a free
tool that can be accessed by all types of
businesses. In this article, you will be able to
determine What Google Data Studio is and how you
can use it to offer the best data overview.
First, we will help you with the basics of
Google Data Studio (as it is hard to understand).
Next in the final step, we will give detailed
information on how to access advanced
options. If you are looking to know the upcoming
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3- What is Google Data Studio?
- Google Data Studio is one of the most effective
and efficient reporting tools that allow you to
convert your clients analytics data into easy to
understand and informational reports through
data visualization. You can easily customize,
access, and share the report through google data
studio to your clients as well as to your
in-house team. In simple words Google data
studio allows you to convert your analytical and
search console data into reports that can be
easily accessed and deciphered by any human. - How To access Google Data Studio?
- Login to Google Data Studio
- First and Foremost step involves creating an
account with Google Data Studio to access the
dashboard. It is always recommended to use a
similar account that you are using to access
Google Analytics or Search Console or Google
Ads. - Once you successfully create the account you will
land on the Google data studio dashboard where
you can find Create option on the right side and
different templates. - Google Data Studio Dashboard Features
- The dashboard appearance is very much similar to
google docs and spreadsheets. After accessing
the Dashboard you will find Create Option in the
right top corner. Once you click on that then you
will get three options to select Reports, Data
Source, Explorer. - i. Report
4- In this section, you can create as well as access
all the reports. Not only that but you can
filter and select the type of report (All, owned
by me, Shared With me) - Data Source
- Data source allows you to check all the
connections between the data studio and the
original data source. Google Data Studio supports
500 data source few of them are listed below - Google Ads
- Search Console
- Google Analytics
- Youtube Analytics
- Extract Data
- Display and Video 360
- Big Query
- Campaign Manager
- Google Sheet
- Search Ads 360
- Whether you are using Google analytics or search
console it is always recommended to connect it
worth Google data studio to avoid offering
ambiguous reports. Connect each view and property
individually. If you have google analytics views
for the different domains you need to connect
them individually that means you need to create a
different data source for each view.
5- for the particular web page and you wish to add
the data about clicks on that particular page. - You dont have to access the report section to
experiment with the data. Instead, you can
transfer it to your lab (Explorer). You can add
the data and check its effectiveness. If you
think that changes made can add more value to
the report then you can save and transfer back to
report or delete the data. - Report Gallery
- It allows you to access different templates and
examples offered by Google Data Studio. - Connect To Data
- In this section, you can add or connect data
sources like google ads, analytics, search
console, and more. Google analytics and search
console are the basic free tools that every
website uses. - So the question is how to connect data sources
with Google Data Studio? - Once you select the Google Analytics or Google
search console you will find an Authorise
button. Click on the authorize button to grant
permission. Next after authorizing, you have to
select the account, property, and view (As shown
in the figure). - After selecting all those fields click on the
Connect button in the top left corner. Beside
connect, you will find an option called Field
editing in reports you can leave it On. But if
you are sharing the data with the client and
colleague where you dont want to grant full
access then you can turn it off. Read more on - h ttps//www.sfwpexperts.com/google-data-studio/
6Contact Details 213-277-9177 la_at_sfwpexperts.com
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