Pros and cons of social media marketing | KRV Guru

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Pros Cons OfSocial media marketing
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Social media

• Social media has been a hot and happening
  scaffold for few years now. Some of the most
  common social media include Facebook, WhatsApp,
  YouTube, Instagram, Twitter, LinkedIn, Pinterest,
  WeChat, Hangouts, Snapchat and many more. All of
  them work based on algorithms and designed with
  programming interfaces. Initially, launched for
  offering simple connectivity and a sense of
  constant relatedness among people, it is now
  being used for several other purposes too
  productive and entertainment. Social media
  coexists competently and creatively alongside
  other powerful mass media such as television and
  newspapers.

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advantages and disadvantages of social media

• Coming to explore the advantages and
  disadvantages of the same, placed below are few
  citations.
• To enlist commending factors of social media
• Opportunities One is enabled to discover
  numerous opportunities to upgrade oneself in
  terms of career enhancements, drawing clients,
  finding new jobs/internships, announcing
  advancements, selling products, etc. For example,
  a boutique company or an independent designer is
  permitted to create a tag name for their brand
  and let everyone know about the dress. A fitness
  instructor can avail oneself for being invited to
  educate and train people healthily. Landlords may
  wish to present their property for viewing.

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Social media advertising

• Advertising Social media marketing is the
  greatest attractive method utilized for spreading
  awareness of ones products to buyers. Posting
  blogs with regular update of solid content is
  pursued to achieve the same. When the webpage of
  a particular social media is open, pop-ups/ads
  may be shown in between such that the user
  catches a glimpse of it. Information can be made
  to go viral amongst the program users, thus
  attaining the targeted reach.
• Learning gadgets Apart from distributing share
  worthy details and enlightening facts, authentic
  intellectual implements can be obtained to reform
  ones standards in a specific field of study.
  People willing to groom themselves do have a
  substantial podium for it.

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News
Kinship 

•  Keeping yourself updated with current affairs is
  important to be in sync with present conditions
  and secure yourself. The social web lets you to
  be acquainted with day-to-day reports conveniently

• Social networking provides its users the
  privilege to be associated with ease of
  accessibility to one another. As successors to
  teleservices, letters and emails, social
  communication are now trending to be the most
  ideal and handy tool all over the world. An
  instant two-way approach to people and a
  response/feedback back from them is made possible.

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Nonetheless, this media platform stands limited
for some reasons.

• Accuracy Despite availability of sufficient
  news/information/blogs published on the website,
  the actuality of statistics may be questionable.
  Such particulars will have to be verified
  strongly unless which these cannot be relied
  upon.
• Accessibility Accessibility is a big challenge
  to social media. No internet access restricts
  their extent compared to a newspaper or a TV that
  stretches its boundaries to individuals. Zones
  with no internet taints do exist and social media
  will be unable to extend its reach to such
  locales.

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Hacking or phishing

• Risk Although social media is known for handing
  out tempting facilities, there certainly is some
  amount of risk involved like hacking or phishing.
  This may distort the accounts stability/reputatio
  n and become an encumbrance until resolved.
  Revealing of credentials may increase such risks.
  Though each online media furnishes its own set of
  privacy settings, to beware of such threats is
  ones own liability.
• Hence it is important for every business social
  media account should be handled by an expert or a
  team of specialists who understand the core
  social media marketing process impact.

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