Content Writing Tools - PowerPoint PPT Presentation

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Content Writing Tools

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Title: Content Writing Tools


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Content Writing Tools
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What is Content Writing??
  • Content writing is the process of planning,
    writing and editing web content, typically for
    digital marketing purposes. It can include
    writing blog posts and articles, scripts for
    videos and podcasts, as well as content for
    specific platforms, such as tweetstorms on
    Twitter or text posts on Reddit. In other words,
    content writing skills give you the ability to
    write clear, consistent and relevant content that
    delivers an engaging experience for your
    company's target audience. The use of effective
    content writing directs them to visit your
    company's website for more information.

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Tools for Content Writing
  • There are a large number of tools to assist you
    in content creation and simplify the work. It
    will help you polish everything you write and
    avoid if any mistakes are there in every piece of
    your content. Here is the list of different tools
    for different categories of work in content
    writing.
  • 1) Brainstorming Tools
  • These tools help you to brainstorm ideas and
    topics. Some examples are
  • Portents Content Idea Generator -
  • If you need an attractive heading, then can
    definitely go for this tool. If the topic
    changes, It will change the way you intended to
    deliver your ideas at the beginning. You can
    search any word related to the topic.

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  • Ideaflip -
  • This tool gives you a visual, interactive
    environment that enables you to write down,
    manage, and develop your ideas. The design of its
    user interface removes visual constraints, which
    means you are free to do anything that will help
    your ideas spring to life.
  • HubSpots Blog Topic Generator -
  • If you are in search for a new topic idea on a
    regular basis, then this tool will help you out
    in different ways.  It enables you to enter up to
    three keywords, after which it will do its magic
    and come up with a long list of subjects that
    will be ready to use right away or which will
    help point you in the right direction.

5
  • 2 ) Writing Editing Tools
  • Grammarly-
  • It is the best spelling and grammar checker tool.
    Apart from being able to spot errors, it will
    also help you optimize your text and make it more
    readable.
  • StackEdit -
  • It is a great tool for converting text into .html
    or copying it from WordPress, Google Docs or Word
    without any formatting. It ha many themes,
    layouts and shortcut combinations to customize
    your content writing. It has a spell-checker that
    supports many languages, and you can sync it with
    Dropbox and Google Drive.

6
  • Hemingway -
  • It highlights sentences and phrases that are too
    complex ,suggests eliminating, excessive adverbs
    and turning passive voice constructions into
    active voice. Furthermore, the tool has document
    style settings and even shows a texts
    readability score. It has a counter showing a
    total number of words, characters, paragraphs,
    and sentences so you can tweak a texts structure
    if it lacks readability. The editors standalone
    version is available for PC and Mac. Once you
    finish editing, you can export a file in a
    markdown or .html format.

7
  • 3 ) Social Media, SEO Promotion
  • Hootsuite
  • This tool is used for enhancing the social media
    management. The system's user interface takes the
    form of a dashboard, and supports social network
    integrations for Twitter, Facebook, Instagram,
    LinkedIn and Youtube. You have an option for
    scheduling your posts in advance, not having to
    worry about forgetting to publish them.
  • Ahrefs
  • It is a massive SEO toolkit you can use to propel
    your writings toward the first page in search.
    Running the largest content index, it discovers
    what other tools overlook. 5 million posts a day
    is its record mark no one has surpassed yet. With
    a flexible filtering system, you can keep only
    valuable topics on your radar. The rest can be
    filtered out by time,

8
  • traffic, shares, referring domains, word count,
    etc. Each post comes with social and SEO metrics
    visualized on charts. It will let you track its
    ups and downs over time.
  • Buzzstream
  • It can help you in finding stuff like contact
    information and social media accounts of the most
    influential players in the industry, which
    provides you with the opportunity to establish
    any collaboration with them and promote your
    work.
  • Google Search Console
  • Google Search Console provides detailed analytics
    on the frequency of your blog visits. They allow
    sorting out data by country and device and find
    out what search queries your blog guests usually
    type in. You can

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  • also choose posts that lack traffic and beef
    them up by adding links to them from other
    websites.
  • 4 )Multimedia Tools
  • These tools are used to create images, memes,
    infographics, videos, etc to increase the
    engagement of the post. 
  • Canva
  • It allows you to create visual content such as
    presentations, posters, infographics, and cover
    images for all of your social media accounts. It
    has a wide variety of templates.
  • Infographic Video Maker
  • You can easily create stunning animated
    infographics with the help of Infographic Video
    Maker.

10
  • Easel.ly
  • Designing an infographic to visualize certain
    data or an entertaining message can be
    time-consuming. But infographic is also worth the
    effort because this type of content has proven to
    be highly shareable if done well. To simplify the
    process of its creation, Easel.ly offers many
    pre-made templates. You can add, remove and edit
    each infographic element the way you need it. The
    tool allows applying a grid so you can position
    each object or text symmetrically. After you make
    all the tweaks, you can download it as a .pdf.
    Should you need to change an already published
    infographic, just head to your account and
    upgrade it.

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  • 5 ) Planning Scheduling
  • To do list, calendars, workflow organizing, file
    sharing, all you need to keep your editing
    process on track and on time. Make sure you meet
    all the deadlines.
  •  Trello
  • Divide your digital cards with notes into four
    categories ideas, to do, doing, done. Drag and
    drop them the moment their status has changed.
    The tool has an intuitive user-interface and
    allows uploading files from Google Drive, DropBox
    and OneDrive. You can also set a date and time
    for when a card is due.
  • Wunderlist
  • To get into the habit of planning your blogging
    activities well ahead is crucial. Digital
    organizers can help you tackle many tasks with
    ease. Wunderlist is among such tools. It can keep
    your ideas well structured and remind you of
    other tasks you need to do. Wunderlist can also
    transform your emails into to-do lists, move them
    between folders and add notices. Share your lists
    with others, or print them out with just one
    click.

12
About Henry Harvin
  • Henry Harvin is a leading career and competency
    development organization with focus on value
    creation. We are into the business of training,
    skill development, assessment centres, content
    services and higher education. Our dream is to
    establish 'Henry Harvin' in line with the vision
    of Mr.Henry Dunster 400 years ago which now
    resonates in the form of a prestigious
    educational institution respected worldwide.

13
  • If you are interested to know more about content
    writing, join the Content Writing Course by Henry
    Harvin.
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