Top Email Marketing Software’s and the Different Types of Email Marketing

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• TOP EMAIL MARKETING SOFTWARES AND THE DIFFERENT
  TYPES OF EMAIL MARKETING
• Email marketing platform is the act of sending
  messages to a group of people using email format.
  It helps marketers to send a commercial message
  via emails to a potential or current customer.
  Email marketing can be send to advertisements,
  request business, or solicit sales or donations.
  Email marketing software helps send email
  messages to enhance merchants relationship with
  current or previous customers, promoting
  customer loyalty and business transactions,
  convincing current customers and acquiring new
  customers to make purchase, etc. Key objectives
  of email marketing are to build loyalty and
  trust and increase brand awareness.
• Top Ten Vendors of Email Marketing includes
• Mailchimp Mailchimp is all-in-one marketing
  platform that helps businesses to design and
  share campaigns across multiple email and ad
  channels, integrate with services, and track
  results. Mailchimp is a user-friendly AI-powered
  tools that offers automation of marketing
  services.
• Constant Contact Constant Contact is an email
  marketing tool that helps businesses and
  individuals with a robust suite of web building,
  ecommerce, domain, logo making and online
  marketing tools. It offers an easy to use editor
  for email designing and email marketing services.
• Sendinblue Sendinblue is the complete
  all-in-one sales and marketing platform and
  service for email automation. It offers
  automation of digital communication marketing
  services and active customer support for the
  digital marketing of a business.
• MailerLite MailerLite is an easy-to-use email
  marketing software that help businesses collect
  and manage emails for tracking, creating and
  sending email promotions and welcome emails. It
  also automates the marketing strategies with
  24/7 live support.
• Zoho Campaigns Zoho Campaigns is a simple email
  marketing automation tool that enables user to
  create beautiful emails using the pre-designed
  templates, layouts, and the drag-and-drop editor.
  Zoho Campaigns help users focus more on growing
  audiences, customers, and sales through CRM and
  social media integration.
• Campaign Monitor Campaign Monitor is an
  easy-to-use, professional-grade email marketing
  and automation tool that helps businesses send
  beautiful and personalized emails to promote
  loyal engagement and conversions.
• iContact iContact is a professional email
  marketing automation platform useful for
  businesses of all sizes and stages to maximize
  their marketing campaigns for higher level
  results.

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• Salesforce Email Studio offers promotional,
  transactional, and triggered messages with
  real-time reporting to track businesses
  performance.
• AWeber AWeber is an email marketing software
  used for small businesses. AWeber offers an
  automation of email follow up and delivery of
  newsletters for increased sales. AWeber can
  quickly load and manage contacts, build
  responsive landing pages, send emails and analyze
  results effectively.
• Robly Robly is an email marketing tool that
  uses its innovative RoblyID technology that helps
  increase an email list by 10x through anonymous
  website traffic.
• Other vendors of Email Marketing are Gist,
  SendPulse, Snovio, ShoutOut, Doppler, Mustache,
  Mailjet, Sendy, Close, Apptivo, Enabler, Litmus,
  Interseller, Twilio, Second Street, Moosend,
  OpenMoves, Pure360, Stampede, GMass, Elastic
  Email, Emma, Repro and SARE System.
• Types of Email Marketing
• Transactional Email The primary purpose of a
  transactional email is to alleviate, convey and
  confirm a commercial information usually
  activated on a customers action with a company.
  The transactional messages include purchase or
  order confirmation emails, order status emails,
  dropped basket messages, password reset emails
  reorder emails, and email receipts, etc.
• Direct Emails Direct emails are sent only to
  communicate a promotional message to its end
  users. Organizations can collect a list of
  prospect or current customers email addresses
  and send direct promotional messages such as
  special offer about a product or a product
  catalog to these collected email addresses.
• Loyalty Emails Loyalty emails can be used to
  focus on topmost customers and recipients for
  lead nurturing and sales. Loyalty emails are
  usually tailor-made and can take the forms of
  newsletter, reminders, and transactional
  notifications.
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