What are the best practices a digital marketing company in Hyderabad follows to increase YouTube watch time? - PowerPoint PPT Presentation

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What are the best practices a digital marketing company in Hyderabad follows to increase YouTube watch time?

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Digital marketing has evolved to a much greater phase and has gained so much popularity among internet users. Many businesses have swiftly moved to digital marketing and gained immense popularity for themselves. One part of digital marketing that has gained popularity among the audience is Youtube marketing and a digital marketing company in Hyderabad use this powerful video marketing platform and try to rank higher and make the brand visible to the right audience. – PowerPoint PPT presentation

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Title: What are the best practices a digital marketing company in Hyderabad follows to increase YouTube watch time?


1
What are the best practices a digital marketing
company in Hyderabad follows to increase YouTube
watch time?
...
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Digital marketing has evolved to a much
greater phase and has gained so much
popularity among internet users. Many
businesses have swiftly moved to digital
marketing and gained immense popularity for
themselves. One part of digital marketing that
has gained popularity among the audience is
Youtube marketing and a digital marketing company
in Hyderabad use this powerful video marketing
platform and try to rank higher and make the
brand visible to the right audience. If it is
about ranking on top, then digital marketers will
try to focus on the watch time of the users. Let
us quickly explain what exactly is watch
time? It is the aggregate time the viewers have
spent watching a video over a period of
time. And this watch time is good only when the
content keeps racking up minutes and Youtube
will identify this as a source of relevant
information and boost up search rankings. It is
very much evident that it is not easy to get
the top spot on Youtube, but not impossible to
achieve, and for this digital marketer will
follow a few best practices to increase the
watch time. 1. Adding up a killer opening
An effectual opener speaks a lot to the
shrinking attention span of people, but
also remember that it aims to deliver
value. Getting audiences on board means
lowering the bounce
2
  • rates, which is considered good for
    YouTube SEO. So, basically, businesses have
    approximately 1Sseconds of time to hook the
    audience and let us see what a killer opening can
    be like.
  • The video can start with a question, a
    quote, a joke, or anything that stimulates
    the audience's interest.
  • Promise the audience a solution for a problem
    that they are looking for.
  • Offering them value.
  • Crafting a value-added and high-quality
    video Audio is often a neglected part of
    videos, but it is the most powerful tool
    to stimulate emotions in a video. It is
    not just about audio quality it is also
    about video quality. Digital marketers will
    ensure that the video quality is maintained
    well, as this will bring in more customers to
    watch the video.
  • Digital marketers will also focus on including
    exact match keywords in the title and
    description, as this will boost the watch time
    and the engagement rate.
  • Creating valuable longer videos Let us explain
    this with an example, say 1,000 people saw each
    video in total and the total watch time for a
    shorter video would be 3.000 minutes while
    for the longer video would have accumulated
    6,000 minutes. This explains that the
    longer the video, the more watch time it would
    accumulate, but yes, remember that this won't
    work if the video is of no value to
    the audience. Digital marketers will see that
    only valuable and informative videos are created
    and posted on Youtube.
  • With this, we conclude that the listed best
    practices are designed to help boost the YouTube
    engagement rate through a higher watch time.
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