Auto Rickshaw Advertisement in Ahmedabad - Publicity Point - PowerPoint PPT Presentation

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Auto Rickshaw Advertisement in Ahmedabad - Publicity Point

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Title: Auto Rickshaw Advertisement in Ahmedabad - Publicity Point


1
PUBLICITY POINT
  • PUBLICITY POINT is a leading Branding
    Advertising Agency based in Ahmedabad, India. We
    can best describe ourselves as a team of creative
    thinkers and dreamers with a lot of passion for
    the work.

2
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3
What is Auto Rickshaw Advertisement?
  • Advertisements in general are beneficial for any
    business to create brand awareness. When we
    specifically talk about Auto Rickshaw
    Advertisements, it helps you to generate brand
    awareness among a larger audience and is one of
    the most cost effective media.Because the Auto
    takes more than 15 trips on average/day, an Auto
    crosses thousands of people across the city. Thus
    Auto Rickshaw can take your brand to various
    locations in the city plus spread your brand name
    effectively which in turn increases your brand's
    recall in the minds of the consumers.If planned
    strategically and with some creative ideas, it
    can bring popularity of your brand within no much
    time.

4
Types of Auto Advertisement
  • There are majorly three options you get when you
    use Auto Rickshaw Branding for your Branding
    campaign

5
Auto Back Banner Pasting
01.
  • Here, we utilize the back of the Rickshaw only,
    this is cost effective and the passers-by can
    take a look effortlessly at the Rickshaw
    advertisement for a longer time especially when
    in traffic. This is also known as Autovinyl
    advertisement or Auto back banner advertisement.

6
Auto Hood Branding
02.
  • Here, We Design, Stitch and Print the entire
    outer cover body of the Auto from Top to Back to
    both Sides which is called as Hood. We utilize
    all the space on this Hood for adverts and
    additionally a stripes on top can also be planned
    which will give maximum visibility from all the
    direction. Its a very rough and tough material
    and thus it last for a very long time (on an
    average of 6 months)

7
Auto Rickshaw Inside Branding
03.
  • Here, you must have encountered some brand
    messages stuck inside the Auto while travelling!
    its the inside Auto Rickshaw Branding, this has
    less visibility but a longer attention span.

8
Top reasons to go for Auto Advertisements? 
Auto Rickshaw Advertisements are a small part of
OOH Advertising, it still plays an important role
because of the use and familiarity of Auto
Rickshaws in Ahmedabad. People often use this
public transport to travel within the city. With
increasing traffic on a daily basis, public
transport is becoming a favourable medium to
travel, thus with this kind of scenario the
number of Auto Rickshaws are increasing too, it
is found that in Gujarat on average there are
more than 5 lakhs Auto Rickshaws running daily.
Thus, Auto Rickshaw Advertisements are a great
tool for Out of Home Advertisements. And brands
should leverage every medium to reach to its
consumer.
9
  • High Visibility Increasing popularity of public
    transport means increasing attention of people on
    public transport advertisement or specifically
    Auto Advertisement.
  • Cost Effective Auto Branding is one of the very
    cost-effective Advertising especially if compared
    with other OOH media like Hoardings.
  • Broad Coverage Auto Rickshaws go to every corner
    of the city thus, it spreads your message
    amongst a larger audience, increasing brand
    awareness.
  • Cover Target Market Auto Rickshaw Branding is
    also a best option for rural marketing, there are
    Autos that travel to nearby villages on daily
    basis due to lack of other public transport, thus
    if a brand who wants to target rural people can
    be benefitted from Auto advertisement.
  • 247 Branding Another plus point for Auto
    Branding would be getting Branding done all day
    and even at night. Some Autos run 247 and some
    even if they dont run, wherever they stand they
    display your brand.

10
  • Maximum Reach Unlike Hoardings which are static
    to one junction, Auto Advertising can take your
    brand to many locations and can even go in the
    small lanes or residential areas where no other
    media can reach.
  • Last for Long Period If you specially go for
    Auto HOOD Branding, as mentioned, since it uses a
    superior quality material to cover the entire
    Auto, it really last for a long time. So your one
    time investment in one Auto can serve the purpose
    for a longer time where as other media requires
    you to pay every month in most of the cases.
  • High frequency helps in Brand Recall Since an
    Auto takes high number of trips in the entire
    day, it allows people to see your brand many
    times in a single day, hence, Auto Branding is
    effective in making consumers remember your
    brand..and thats all we need, Isnt it ?

11
Why Choose Publicity Point for Auto
Advertisement? 
  • Publicity Point is an established Advertising
    agency in Ahmedabad, we specialize in Outdoor and
    Digital Advertising and Auto Branding is one of
    our core services. When we collaborate with a
    brand,
  • gt We understand the purpose of marketing.
  • gt The needs of the brands with regards to the
    advertisement type.
  • gt We also undertake a rigorous ground research to
    plan the execution of the Auto Rickshaw
    advertisement.
  • gt We help the brand to filter out unnecessary
    locations based on the consumer profile that we
    create.
  • gt We also help in designing which grabs attention
    and is precise with message.

12
What is the cost of Auto advertisements in
Ahmedabad?
  • The Auto advertisement prices in Ahmedabad depend
    on the
  • Type of Rickshaw Branding you finalize.
  • Auto Rickshaw banner size you choose for your
    marketing.
  • Number of Autos you choose for Advertising in
    each locations.
  • The location of the Auto you choose for example
    installation in Ahmedabad city or out side the
    city.

13
Our Company
  • Publicity Point is one of the growing Advertising
    agencies in Ahmedabad, Gujarat. We have a strong
    network of clients who have opted for our various
    services. We come with a vision of providing
    Advertising solutions for brands to cater to the
    larger market and thus increase their revenues.
    We strategically design the campaign, provide end
    to end services for Advertising campaigns be it
    outdoor Advertising or digital marketing. We have
    a strong team of designers, content writers,
    digital marketers, skilled laborers who work
    efficiently to give you the best returns on your
    investments. Our strongest USP is that we work
    with honesty and diligence.If you want an
    end-to-end Advertising solution like getting
    creative ideas, strategic planning of the
    location or want the updates on every action that
    undergoes the process till the end, you can
    consider Publicity Point in Ahmedabad for any of
    your Advertising needs. The only thing we have to
    say about Auto Rickshaw advertisement is that
    Sastahai or Achchahai, try karkedekho.

14
Thanks!
Do you have any questions?
info_at_publicitypoint.in 919724033332 https//www
.publicitypoint.in/
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