Best SEO Digital Marketing Company In Gurgaon - PowerPoint PPT Presentation

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Best SEO Digital Marketing Company In Gurgaon

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Fulfill your business goals and get the desired outcome with the perfect digital marketing agency. – PowerPoint PPT presentation

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Title: Best SEO Digital Marketing Company In Gurgaon


1
Best SEO Digital Marketing Company In Gurgaon
2
Introduction
Fulfill your business goals and get the desired
outcome with the perfect digital marketing
agency. At Digital Upshot - SEO digital marketing
company in Gurgaon, a professional team suggests
you right strategy in digital marketing. Connect
with us and avail of our digital marketing
service.
3
Table of content
  • What is SEO
  • Need of SEO
  • Key Concepts
  • Advantages and Disadvantages
  • Points To Remember

4
What is SEO
Search engine optimization (SEO) is the process
of improving the visibility of a website or a web
page in search engines via the "natural," or
un-paid ("organic" or "algorithmic"), search
results. ?
  • Search engines are programs that search documents
    for specified keywords and returns a list of the
    documents where the keywords were found.
  • ?
  • Some of the popular Search Engine are
    Google,Bing,Ask,Bing,Baidu,e.t.c

5
Need of SEO
If your site cannot be found by search engines or
your content cannot be put into their databases,
you miss out on the incredible opportunities
available to websites provided via search -
people who want what you have visiting your site.
6
Key Concepts
  1. Web site appears in the returned matches depends
    on 5 factors
  2. Which Keywords the user entered
  3. Your web page Keyword Density for these keywords
  4. Your web page Keyword Prominence (page location)
    for these keywords
  5. Your Link Popularity the number of other sites
    that link to you
  6. Your link and keyword Relevancy

7
ADVANTAGES OF SEO
  • Perspective (Global / Regional)
  • Targeted Traffic
  • Increase Visibility
  • High ROI (Return on Investment)
  • Long term positioning
  • Cost-effective
  • Flexibility

8
DISADVANTAGES OF SEO
  • You may be prevented from competing on a level
    playing field, because competitors and even
    affiliates may use less ethical black hat SEO
    techniques.
  • As a consequence, the biggest disadvantage of SEO
    is a lack of control. You are subject to changes
    in the algorithm.
  • In competitive sectors it may be very difficult
    to get listed in the top few results for
    competitive phrases

9
Points To Remember
  • Unique Content
  • Link Friendly Formatting
  • Avoid Black Hat SEO
  • Content relevant keywords
  • Market Awareness
  • Unique HTML page title for every
  • landing page

10
https//www.digitalupshot.com/
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