Step by step guide to do SEO for your business - PowerPoint PPT Presentation

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Step by step guide to do SEO for your business

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Do you know why your website is not ranking on Google? – PowerPoint PPT presentation

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Transcript and Presenter's Notes

Title: Step by step guide to do SEO for your business


1
SEO Process for Your Business
  • 1 Ranking Factor

2
Initial Review and Analysis
  • -Deep Website analysis
  • -Competitors analysis
  • -Keywords Research and suggestions
  • -Technical website audit
  • -Backlinks analysis
  • -Content check
  • -Broken link check
  • -Analysis for Local Results

3
On Page Optimization
  • Optimize your website for Google sitelinks
  • Optimize your posts for Google sitelinks
  • Optimize your posts for Google featured snippets
  • Check and optimize the H1 tag for all pages
    (including the homepage)
  • Check and optimize your page headings
  • Make sure that your target keyword is included in
    your opening paragraph
  • Add text content to accompany your non-text
    content
  • Optimize your content for E-A-T
  • Beautify your content (formatting and styling)
    and make it easy to read
  • Optimize your images
  • Create a dedicated image sitemap and submit it to
    Google
  • Optimize your videos and other multimedia
    elements (with proper schemas)
  • Create a dedicated Video sitemap and submit it to
    Google
  • Optimize titles/description/content of your
    category pages
  • Check your internal linking strategy
  • Give credit to other high-quality websites

4
Local SEO Checklist
  • Optimize your logo for local SEO
  • Add NAP information (Name, Address, Phone Number)
    on ALL your pages
  • Make sure that NAP information is consistent
    across all channels
  • Add a Google map to the contact information page
  • Register your company with Google My Business
  • Use Schema to give more information about your
    local business to Google
  • Register your website with relevant directories
    (examples included
  • Encourage and reply to every single review on all
    platforms
  • Seek mentions (links) from the local press

5
Off Page Optimization
  • Secure valuable backlinks
  • Be more active on social media
  • Guest post on third-party websites
  • Spend more time in comment sections
  • Consider investing in local SEO
  • Add an RSS feed subscription box
  • Post on forums
  • Build trust
  • Build relationships with influencers and industry
    figures
  • Share your documents

6
Guarantee for 1 Ranking
  • I guarantee for 1 Position and Traffic
    improvement on website within given time frame.
  • If by chance I fail to complete my commitment
    then will do your work without any charge until
    it shows improvements.
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