Career paths to pursue at a creative agency in Mumbai - PowerPoint PPT Presentation

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Career paths to pursue at a creative agency in Mumbai

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A good creative agency in Mumbai is so much more than a regular creative hub. It is a marketing agency that houses a bunch of different people with varied skill sets who can truly create an impact for their audiences with their efforts. – PowerPoint PPT presentation

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Title: Career paths to pursue at a creative agency in Mumbai


1
 Career paths to pursue at a creative agency in
Mumbai
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2
Introduction to a creative agency Mumbai
A good creative agency in Mumbai is so much more
than a regular creative hub. It is a marketing
agency that houses a bunch of different people
with varied skill sets who can truly create an
impact for their audiences with their efforts.
This synergy is actually pretty crucial to the
working of an exceptional agency these days and
here are some of the profiles you can look at
pursuing as a career at such a place.
https//www.ting.in/
3
Brand strategist
The minute a digital creative agency receives a
brief, the strategist kicks into action. These
guys are adept at understanding brands, the
market scenario and the target audience very
well. Their job is to take the brief from the
client and turn it into a more actionable brief
for their creative teams to work on and connect
with the right audiences. They form the true
blueprint for all the work done in an agency.
https//www.ting.in/
4
 Copywriters
Often regarded as the heart of any good creative
agency, copywriters are the ones who actually
bring campaigns to life with their words. If you
are good with coming up with witty one liners or
interesting taglines for brands, this job is for
you. Of course you will need to have a much more
deeper understanding of your product or brand and
translate this into a meaningful campaign for
your audiences.
https//www.ting.in/
5
Designers
The design team in a creative agency is
responsible for translating the copy concepts
into actual designs. They create the final form
of the ad which is viewed by the audiences and
are responsible for creating and maintaining the
aesthetics of a particular brand. If you have an
interestingly artistic bent of mind and you also
happen to love creating with your hands, then
this is an appropriate fit for someone you. 
https//www.ting.in/
6
Account managers
They are often regarded as the captains of the
ship at an agency. They liaise between the
clients, the strategy team and the creative team
to ensure work flows well through all these
different functions. They are regarded as
custodians of an account within an agency and are
the first point of contact for any client. They
are also responsible for keeping clients happy
and ensuring that all their concerns are
addressed in a timely fashion.
https//www.ting.in/
7
Thank You
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