DIGITAL MARKETING COURSE WITH CERTIFICATION

1
A Beginner's Guide to
DIGITAL MARKETING
2
VIDEO MARKETING
Choose the right type for you Support a specific
goal Make it fit the platform
3
Pay-per-click and display ads
Highly targeted A part of a larger digital
marketing strategy Thoughtfully written
Meticulously tracked
4
Search engine optimization and content marketing
Specific Helpful and informative Super readable
5
Social media
Craft a strategy
Create a social media content calendar Post
regularly and consistently Engage
6
Email marketing
Have a purpose Have a strong CTA
7
Affiliate marketing
A shared audience A common vision Belief in the
product
8
APPLYING WEBSITE ANALYTICS TO YOUR DIGITAL
MARKETING
25 20 15 10 5 0
What types of visitors are failing to
convert? Are we producing content our audience
wants? Which pages can produce more leads and
sales?
2018 2019 2020 2021 2022
9
LEVERAGING CONVERSION RATE OPTIMIZATION TO
DRIVE GROWTH
To see real improvements in your digital
marketing, you need to implement the entire
cycle. Developing a proven process to
systematically convert mediocre offers into
winners and existing winners into breakout cash
cows. Learn the entire CRO Cycle, so you know how
to make small tweaks that can turn 1 returns
into 10, 25, or higher returns.
10
91 9611361147
nidmindia_at_gmail.com www.nidmindia.com 152,
13th Main, 1st Cross, BTM Layout, 1st Stage,
Near Udupi Garden Signal, Bangalore-560068