What Is Ceramic Coating and Why Do I Need It? - PowerPoint PPT Presentation

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What Is Ceramic Coating and Why Do I Need It?

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Title: What Is Ceramic Coating and Why Do I Need It?


1
  • What Is Ceramic Coating and Why Do I Need It?
  • Ceramic coating is essentially a shiny coat of
    armor for your car. The chemical compound bonds
    to the surface of your vehicle to deliver
    long-lasting protection with a high-shine look.
    This type of coating allows your vehicle to stay
    looking like new for longer with minimal
    maintenance. There are several benefits of
    ceramic coating for your car that make it an
    essential service.
  • Alternative to Wax and Polish
  • Added Protection
  • Seals the Paint and Boosts the Shine
  • Ease of Cleaning
  • 1. Low Upkeep Waxing Alternative
  • Waxing is a commonly-used car treatment to
    protect the car and make it look cleaner.
    However, It is a temporary treatment that
    doesn't last long. The resulting quality of
    protection and shine are relatively mediocre.
  • The traditional waxing service requires
    reapplication every couple of weeks to maintain
    its maximum protective ability.
  • Ceramic coating, on the other hand, can last for
    years. The chemical makeup of the coating
    creates a long-lasting semi- permanent
    protective barrier. Despite being more expensive
    than a waxing service upfront, it outlasts and
    outperforms

2
waxing to the point of being cheaper than
bi-monthly reapplication of wax for years. With
little upkeep, the ceramic coating provides all
of its incredible benefits without the need to
maintain or reapply constantly. More than just
the best protection for those that don't want
excessive upkeep, it's the best protection
period. 2. Added Protection Cars are subjected
to the extreme effects of the environment
constantly even those that can stay in garages
are vulnerable when driving and parked
elsewhere. Even cars right off the lot are not
protected against the natural aging and
deterioration of the car's paint due to
environmental effects. Rain may seem harmless
but can be one of the leading damaging effects
on cars. The mass amounts of pollutants entering
the atmosphere from cars, households, and
businesses mix with precipitation in the sky and
form acid rain. The Environmental Protection
Agency describes it as "any form of precipitation
with acidic components, such as sulfuric or
nitric acid that fall to the ground from the
atmosphere in wet or dry forms." The acidity
directly hitting your car's surface can lead to
its deterioration. Aside from the typical
acidity of rain, the wet surfaces it creates can
promote the growth of mold and mildew, which can
be harmful to your car's exterior. Next to
acidity from rain and bird droppings, the harms
of ultraviolet (UV) rays can be a leading cause
of paint deterioration.
3
The intense UV rays beaming down on your car from
the sun for hours on end can lead to oxidation.
When left untreated, this can cause your car's
paint layer to decay, giving your car a dull and
faded look. Beyond how it can ravage the
appearance of your car, the issue can extend to
the body of your vehicle. According to J.D.
Power, the industry leader in automotive market
research "Oxidation eventually leads to the
deterioration of the clearcoat, which can
permanently dissolve the paint and make the body
of the vehicle susceptible to rust." Ceramic
coating protects the exterior of the car from
harsh environmental factors that can cause
corrosion, rust, and fading. Not only does it
offer protection beyond traditional services, it
continues protecting for years after
application. 3. Seals The Paint and Boosts the
Shine The paint job is what gives a car life and
makes it stand out. When the paint layer is
damaged, eyes go right to the problem area
first. Aside from being an eye-sore, paint damage
can be an expensive fix. Acidic contaminants
can cause severe damage to your paint. With a
ceramic coating, your vehicle will be more
resistant to damage like harsh chemical stains
and etching. Because of ceramic coating's
durability and resistance to extreme conditions,
your paint will last for years. But the benefit
of the protective layer goes far beyond just
preventing damage.
4
Ceramic coating provides a long-lasting barrier
with an extremely high shine. Waxing and
polishing both can yield varying results in
terms of shine. Still, neither can provide the
quality or longevity as that of a ceramic
coating. Sealing your cars paint with a
protective layer like ceramic coating will
ensure paint protection that lasts for years and
looks phenomenal. 4. Ease of Cleaning Part of
what makes ceramic coating so resilient to damage
also makes it extremely easy to clean and hard
to get dirty. Once applied, the coating makes
your car's surface hydrophobic, meaning it
repels liquid. Because of this, contaminants like
dirt, acid rain, and bird droppings will come off
with ease rather than sticking to the surface to
cause issues later on. Since your car will stay
clean longer, your upkeep costs will go down
even more. A traditional waxing service has some
protective benefits and provides a short-lived
shine but doesn't do much to keep your car
clean. It can actually leave residue behind
because it is an organic compound. Ceramic
coating is synthetic and designed to perform
better than other methods of protection. It is
the treatment that professional detailing
services are falling in love with because one
application can yield easy-to-clean, extremely
protective, high-shine results that last for
years.
5
A Ceramic Coating is What Your Car Needs. As a
protective and cosmetic treatment, ceramic
coating outperforms and outlives all other
traditional services. Waxing, while popular,
offers short-term protection and a shine that
fades quickly. Ceramic coating can prevent the
most common forms of surface damage like
corrosion from acidity and oxidation from
the extreme nature of UV rays. To avoid hefty
bills for paint restoration and bodywork, and to
have the best-looking car on the road, a ceramic
coating should be the next treatment you get for
your car. Book A Ceramic Coating With Cali Car
Co Mobile Hire a mobile detailing expert such as
Cali Car Co Mobile to get your vehicle looking
brand new with a ceramic coating. We can not
only fix minor imperfections, but we can also
protect and enhance the paint on your car. Give
us a call, and we'll be able to help. Fill out a
form or give us a call at (925) 549 - 4555, and
we can have your car looking like new!
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