The TOP Logic Model Targeting Outcomes of Program Claude Bennett and Kay Rockwell

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The TOP Logic ModelTargeting Outcomes of
ProgramClaude Bennett andKay Rockwell
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What is TOP
Targeting Outcomes of Programs (TOP) focuses on
outcomes in planning, implementing and evaluating
programs. TOP is based on a hierarchy that
integrates program evaluation within the program
development process. TOP uses this framework to
target specific outcomes in program development
and then to ascertain the degree to which the
outcome targets are reached. TOP is based on a
theoretically sound framework that has been
tested, revised and refined, and widely used
over the past 20 years. Kay Rockwell, Ph.D.
University of Nebraska-Lincoln Claude Bennett,
Ph.D.Cooperative State Research Education and
Extension Service, USDA http//citv.unl.edu/TO
P/index.html
Outcomes
Planning and Program Development
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Nine Steps Approach

• Teams
• Target social, economic, and environmental
  outcomes short term, intermediate and long
  term.
• Design programs to achieve selected outcome
  targets and assess the design.
• Select indicators of program success and track
  the extent to which programs are implemented and
  outcome targets are achieved.
• Plan an evaluation to identify the degree to
  which the program contributes to the desired
  outcomes.
• Implement the program, track the outcomes and
  evaluate the programs contributions.
• Use outcome tracking and program performance to
  improve subsequent programs, document
  accountability and market programs.

• Staff..
• Assess specific needs issues and program
  opportunities relative to agencys mission.
• Prioritize social, economic and environmental
  needs and estimate types and amounts of practices
  necessary to reduce them.
• Form teams with appropriate program partners to
  achieve the desired results

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Nine Steps Answer

• Why have a program?
• How should the program be conducted?
• Is the program design implemented?
• What is the pay off from the program?

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TOP then

• Assess need within a broad need area
• Target outcomes for specific social, economic and
  environmental conditions
• Assess program opportunities for agency,
  organization, institution, or coalition

• Design programs to achieve targeted outcomes
• Track the extent to which the targeted outcomes
  are achieved and
• Evaluate the programs contribution to the
  desired outcomes

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TOP provides a hierarchy for targeting outcomes,
tracking progress, evaluating the degree of impact
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Program Logic Model
Targeting Outcomes of Programs (TOP) Claude
Bennett
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Collaborative Efforts Help Achieve Desired
Outcomes