Title: TRIANGLE BUSINESS The Age of International division of Processing in the construction and wood produ
1TRIANGLE BUSINESSThe Age of International
division of Processing in the construction and
wood products industry
- Network specialization of manufacturing from
design/planning, prime processing, secondary
processing, assembling to marketing
2Chinese wood products for JapanAn ultimate price
crusher
- An influx of Chinese wood products in the
Japanese market has entirely changed Japanese
price perception - Japanese wooden furniture and fixture
manufacturers have relocated their production
base to China and South East Asia - The second asset of Chinese manufacturers is the
quick response to market needs - Chinese solid flooring and finishing products
have proved that price is everything - The only weakness is an unstable source of raw
materials
3Triangle Formation Approach
- New trials have started
- Japanese trading companies execute securing
materials for Chinese companies, buy their
finished products and sell them in the Japanese
market. - Some West Canadian sawmills have started to ship
West coast species log or semi-finished products
to Chinese glulam or edge-glue plants to be
processed and then exported to the Japanese
market.
4Japanese major housing materials manufacturers in
China
- Daiken (Ningbo)
- 33,000M2/mo of engineered flooring (plywood
base), which needs 2.0/3.0mm sawed veneer of
white oak etc. - Opportunities for cut to size lumber for
Quebec - 8.000 doors/mo
- Tostem (Tostem Housing Products Dalian) with
1,670 employees - Doors built-in furniture
- Japan Kenzai (Building Materials) Ltd.
- A joint venture in Dalian in order to supply raw
materials to Chinese wooden products
manufacturers will import softwood lumber from
North America to North-East Chinese
manufacturers, who are starting to face tight raw
material supply, and buy their products, such as
gluelam to the Japanese market.
5Japanese major housing materials manufacturers in
China (continued)
- Wood One Co., Ltd.
- A major producer of secondary processed wood
products, flooring, doors other fixtures - Two plants in Shanghai
- 1st plant (1996) laminated door parts,
staircases, table tops with decorative veneer of
walnut etc. on top - For Japan China
- 2nd plant (2004) Plywood base flooring with 2mm
thickness decorative veneer and fixtures - For Japan China
- Also targeting to develop Chinese markets
6Evolution of Japanese direct investment to China
7Tokyo
8Relocation to overseas, the wooden furniture
industry
- Nearly 20 plants in China replacing Japanese
production
- CA 1.9 billion of wooden furniture and CA 1.1
billion of furniture parts were imported in 2003
Domestic production of wooden furniture
9Wooden Furniture net working with Asian
countries
Maruni, a high-grade wooden furniture
manufacturer in Hiroshima
- Dalian Maruni, with 280 employees, is proceeding
from furniture parts production to even some
assembling in China - In Japan, Maruni focuses on more integration of
designing special processing technology.
10IMPACT ON THE QUEBEC FURNITURE INDUSTRYTrade
balance of Quebec furniture industry (,000,000
Can)
11Japanese flooring plants in China
- Nitto (Yunnan)
- Yahima (Dalian)
- Woodone (Shanghai)
- Daiken (Ningbo)
- Josei (Dalian)
- I.M.S. (Jilin) etc.
12Market size of Solid Wood Flooring in Japan
Domestic 4 million M2
16 Million (2003)
China 7 million M2
Other South-East Asia 3 million M2
Imported Hardwood 12 million M2
13Triangle Formation for flooring
Itochu, a large trading company, works on burbon
barrel flooring for Japan
Used W oak burbon barrels
Dalian
Flooring
Kentucky
15MM X 75MM X 1820MM Solid F/J 15MM X 150MM X
1820MM Solid Edge-glued F/J
14IMPACT ON THE QUEBEC FLOORING INDUSTRY Trade
balance of Quebec flooring industry (,000,000
Can)
15Housing Start - Recent History
(thousand units)
- Housing starts has declined by 30 from the peak
in 1996 - However, starts of 2X4 houses rebounded to 90,706
units in 2004 and approaching the peak figure of
93,693 units in 1996
16Three Major Application of Glue Laminated Wood
for Japanese Traditional Housing
Beam
Post
Sill plates
17Advanced applications for traditional Post
Beam Housing
Hari Beam
Hashira Post
Mabashira Stud
Dodai Sill-Plate
Share of Precut 88 Share of Metal connected
PB timber frame30
18E.G.P.
- North-East interior China (Heilongiang etc.)
- Russian oak, elm and ash as well as Russian red
pine - Dalian-Shanghai-Shenzhen
- North American hemlock, sitka spruce as well as
variety of species from all over the world - Sichuan-Yunnan
- Special high grade species from Tibet, Myanmar
and Laos - From a simple E.G.P. to more integrated value
added finish products such as furniture, stair
units or other products using E.G.P.
19Canadian Wood projects in China
Cascadia Forest Prodcuts (Ex. MacMillan bloodel)
Yellow cedar lumber
Vancouver
China
Canada
HemlockLumber
Tokyo
Qingdao
EGP
Shanghai
Kunming
Door
EGP
Western Red Cedar
3 Chinese processing facilities
(Lattice/Panel/Picture frame)
20Canadian Wood projects in China
- A Japanese sawmill (Kuwabara) has also
developed a triangle formation Canada, China and
Japan - Ship cants/logs of Canadian Yellow Cedar/
- DF/Hemlock/Sitka Spruce to Kuwabaras Dalian
plant to produce 1,000M3/Mo of Panel/flooring - Door-Window frame for Japan
21Import Statistics by Country of Structural
Laminated Lumber (HS4418.90.222)
(Value million yen, Quantity 1,000M3)
22Glu-lam Market (1995 2004)
(1,000 m3)
- Japan - world Largest
- Glu-lam Market
- Japan needs 1.8 millions
- M3 of lamina for their
- domestic production
23Japan as No.1 of gluelam market in the world
- What is most significant is the increase in
imports of Chinese Gluelam - Plants specialized for the Japanese markets
Shanghai Kaimoto Wood Industry Shanghai Kocho
Machine Wood industry
Dalian Dalian Ton-Nan Dalian Tanaka Dalian
Global Dalian Shuanghua Dalian Sun-Honest
Wood Dalian Ka-zan Dalian Nakahiro Jyou Sei
Furniture Dalian Riko-Sanwa
Guangdong China Pacific Laminator
Shangdon Chingtao Ryomoku Kokuhin Yantai Meikou
Timber Industry Co., Ltd.
24CONCLUSION
- SURVIVAL KIT
- Globalization (No market is protected).
- Protectionism is irrelevant. It is just a delay
in facing the reality of our competitiveness. - Rapid change needs rapid adjustments.
- China is not the only emerging market power
Viet-Nam and India are waiting at our door step. - The only solution is to control the new network
raw material, design, processing, distribution
and marketing. - If you cant beat them, join them.