U.S.%20Commercial%20Service

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U.S. Commercial Service

• Briefing for Monterey Bay
• International Trade Association
• Christina Sharkey
• Senior International Trade Specialist
• San Francisco Export Assistance Center
• January 30, 2009

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Countries Commerce Defines as Middle East/North
Africa
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Countries Commerce Defines as Middle East/North
Africa
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Grouping Countries with Similar Commercial Aspects

• The Gulf UAE, Saudi, Kuwait, Qatar, Oman,
  Bahrain, Yemen
• The Levant Lebanon, Jordan, Israel, West
  Bank/Gaza
• North Africa Egypt, Libya, Tunisia, Algeria,
  Morocco

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Saudi Arabia

• Population 22,570,580
• Population (including non-nationals) 28,146,656
• GDP 381.989 billion
• GDP Growth Rate 5.0
• Annual Trade with U.S. (exports) 10,395.9
  million
• Annual Trade with U.S. (imports)35,626.0 million

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Saudi Arabias Top Sectors

• Oil Gas Field Machinery
• Chemical Production Machinery
• Safety Security Equipment
• Information Technology
• Electrical Power Systems
• Water Resources Equipment
• Medical Equipment
• Telecommunication Services
• Automotive Parts Equipment
• Mining Industry Equipment
• Franchising

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United Arab Emirates

• Population 4,621,399
• GDP 198.7 billion
• GDP Growth Rate 9.30
• Annual Trade with U.S. (exports) 11,604.8
  million
• Annual Trade with U.S. (imports) 1,337.5 million

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United Arab Emirates Top Sectors

• Aircraft and Parts
• Oil Gas-Field Machinery Services
• Pollution Control Equipment
• Medical Equipment
• Architecture/Construction/Engineering
• Computers/Peripherals
• Safety and Security Equipment
• Air-conditioning and Refrigeration Equipment
• Building Products
• Sporting Equipment and Recreational Equipment

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Kuwait

• Population 1,305,445
• Population (including non-nationals) 2,596,799
• GDP112.105 billion
• GDP Growth Rate 10.0
• Annual Trade with U.S. (exports) 2,484 million
• Annual Trade with U.S. (imports)4,118.5 million

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Kuwaits Top Sectors

• Civil Engineering and Construction
• Heating, Ventilation, and Air Conditioning-HVAC)
• Oil Field Equipment and Services
• Building and Construction Equipment
• Automobiles, Light Trucks, Vans and Utility
  Vehicles
• Automotive Parts and Supplies
• Education and Training
• Medical and Surgical Equipment
• Homeland Security Infrastructure, Equipment and
  Services
• Environmental Technologies and Services

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Qatar

• Population824,789
• GDP 71.0 billion
• GDP Growth Rate 9.60
• Annual Trade with U.S. (exports) 2,756.7
  million
• Annual Trade with U.S. (imports) 477.1 million

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Qatars Top Sectors

• Fresh/Chilled/Frozen Beef
• Poultry Meat (FOD)
• Architectural/Construction/Engineering Services
• Air-conditioning and Refrigeration Equipment
  Construction Equipment and Tools
• Oil Gas Field Machinery and Equipment
• Telecommunications Equipment, Computers and
  Peripherals
• Education Services and Equipment
• Medical Equipment and Services
• Security and Safety Equipment

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Oman

• Population 2,734,347
• Population (including non-nationals) 3,311,640
• GDP 56.32 billion
• GDP Growth Rate 6.2
• Annual Trade with U.S. (exports) 1,059 million
• Annual Trade with U.S. (imports)1,040 million

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Omans Top Sectors

• Oil and Gas
• Transportation
• Water and Environmental Technology
• Medical Equipment
• Electrical and Mechanical Equipment
• Power
• Franchises
• Telecommunications

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Yemen

• Population 23,013,376
• GDP 27.56 billion
• GDP Growth Rate 3.2
• Annual Trade with U.S. (exports) 642 million
• Annual Trade with U.S. (imports)291 million

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Yemens Top Sectors

• Telecom
• Construction Equipment
• Electrical Power Systems (ELP)
• Healthcare Technology
• Wheat, Corn, Soybean Meal, Rice

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Iraq

• Population 28,221,180
• GDP 60.12 billion
• GDP Growth Rate 5.90
• Annual Trade with U.S. (exports) 1,560.2
  million
• Annual Trade with U.S. (imports) 11,395.6
  million

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Israel

• Population 7,112,359
• GDP 161.8 billion
• GDP Growth Rate 4.60
• Annual Trade with U.S. (exports) 13,019.3
  million
• Annual Trade with U.S. (imports) 20,794.4
  million

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Israels Top Sectors

• Automotive Aftermarket Parts Equipment
• Educational Services
• Electronic Components
• Energy
• Homeland Security
• Intelligent Transportation Systems
• Medical Instruments
• Telecommunications Equipment
• Travel and Tourism Services

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Egypt

• Population 81,713,520
• GDP 129.8 billion
• GDP Growth Rate 5.10
• Annual Trade with U.S. (exports) 5,346.8
  million
• Annual Trade with U.S. (imports) 2,376.7
  million

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Egypts Top Sectors

• Telecommunications Equipment and Services
• Petrochemical Industry
• Environmental Equipment and Services
• Oil and Gas Field Machinery and Services
• Packaging Equipment
• Automotive Parts and Service Equipment
• Electricity and Power Generation
• Food Processing Equipment
• Port Development Services
• Hotel and Restaurant Equipment

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Jordan

• Population 6,198,677
• GDP 15,833 billion
• GDP Growth Rate 6.40
• Annual Trade with U.S. (exports) 856.2 million
• Annual Trade with U.S. (imports) 1,328.9
  million

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Jordans Top Sectors

• Telecommunication Services
• Pharmaceuticals
• Non-electrical (mechanical) Machinery
• Electrical Machinery and Equipment (incl.
  Telecoms Equipment)
• Medical Equipment
• Transport Equipment / Spare Parts
• Wheat
• Barley
• Maize (Corn)
• Rice

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Lebanon

• Population 3,971,941
• GDP 24.64 billion
• GDP Growth Rate 3.60
• Annual Trade with U.S. (exports) 825.9 million
• Annual Trade with U.S. (imports) 104 million

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Lebanons Top Sectors

• Automotive
• Air Conditioning / Refrigeration Equipment
• Drugs/Pharmaceuticals
• Medical Equipment
• Apparel
• Education Services

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Morocco

• Population 34,343,220
• GDP 74.3 billion
• GDP Growth Rate 4.30
• Annual Trade with U.S. (exports) 1,342.7
  million
• Annual Trade with U.S. (imports) 609.9 million

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Moroccos Top Sectors

• Telecommunications equipment
• Electrical power systems
• Environmental equipment services
• Water resources equipment
• Tourism
• Oil and Gas Exploration

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Algeria

• Population 33,769,668
• GDP 171.3 billion
• GDP Growth Rate 3.4
• Annual Trade with U.S. (exports) 1,652 million
• Annual Trade with U.S. (imports) 17,816 million

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Algerias Top Sectors

• Oil and Gas - Hydrocarbons
• Information and Communications Technology
• Public Works and Infrastructure Development
• Healthcare
• Agricultural Products

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Tunisa

• Population 10,383,577
• GDP 35.0 billion
• GDP Growth Rate 5.50
• Annual Trade with U.S. (exports) 403 million
• Annual Trade with U.S. (imports) 457.6 million

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Tunisias Top Sectors

• Telecommunications Equipment/Services
• Electrical Power Systems
• Aircraft/Airport Ground Support
• Automotive Parts/Services/Equipment
• Architecture/Construction/Engineering Services
• Pollution Control Equipment

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Libya

• Population 6,007,069
• Population (including non-nationals) 6,173,579
• GDP 56.8 billion
• GDP Growth Rate 5.90
• Annual Trade with U.S. (exports) 510.8 million
• Annual Trade with U.S. (imports) 3,385.2
  million

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Libyas Top Sectors

• Oil Exploration and Production
• Natural Gas and LNG
• Downstream Refining
• Construction and Engineering Services
• Transportation
• Electric Power
• Telecommunications
• Education and Training
• Desalination and Water Treatment
• Medical Equipment and Services

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Countries of Concern and Export Controls

• Sanctioned Countries
• Iran
• Syria
• Sudan

Bureau of Industry and Security Larry
Sullivan Tel. [phone] lsulliva_at_bis.doc.gov ww
w.bis.doc.gov Office of Foreign Assets
Control http//www.treas.gov/offices/enforcement/
ofac/
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U.S. Advantages in MENA

• General Preference for Western Goods Price
  sensitive for lower GDP countries
• U.S. Technologies in demand
• Weak US dollar gives some advantage
• English language widely spoken

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Dos

• Do take your time, business is done on
  relationships, and you need to get to know your
  partner
• Do show interest in the person, not just the
  business
• Do research all the countries in a region, and
  relevant trade agreements
• Do your due diligence and know all the facts
  about your potential partner
• Do check all the lists
• Do learn a few words of Arabic, it will be
  appreciated
• Do remain engaged
• Do check travel.state.gov for the latest in
  travel warnings and alerts

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Donts

• Dont talk politics Particularly politics of
  the Middle East!
• Dont expect a signed contract on your first
  visit
• Dont just follow the hype on Dubai there are
  many opportunities in the Middle East, and
  looking further beyond may offer more and better
  opportunities
• Dont travel during or near a religious
  holiday/Ramadan
• Dont forget to call the Commercial Service!
  There are many government programs to help you,
  some free, and some for a small charge youll
  be surprised at what your tax dollars can do for
  you.

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U.S. Commercial Service
The U.S. Commercial Service is a program of the
U.S. Department of Commerces International Trade
Administration.

• Our mission
• To promote the export of goods services from
  the United States, particularly by small- and
  medium-sized businesses
• To represent U.S. business interests
  internationally
• To help U.S. businesses find qualified
  international partners

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Our Network What it can do for you

• Trade specialists in over 100 U.S. cities and in
  80 countries worldwide...

We can...

• Locate international buyers, distributors
  agents
• Provide expert help at every stage of the
  export process
• Help you to enter new markets faster and more
  profitably

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Products Services

• Market Research
• Gold Key Matching Service
• Trade Counseling Advocacy
• International Partner Search

• Due Diligence Reports
• Commercial News USA
• Catalog Exhibitions

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Trade Information Center
The Trade Information Center (TIC) is a
comprehensive resource for information on all
U.S. Federal Government export assistance
programs.

• Information available from the Center
• Information on all U.S. government export
  assistance programs.
• General export counseling.
• Sources of international market research and
  trade leads.
• Import tariffs/taxes and customs procedures.
• Advice on Export Licenses and Controls.
• Country-specific export counseling and
  assistance.

Call 1-800-USA-TRADE to contact the Trade
Information Center
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Market Research

• The U.S. Commercial Service Market Research
  Library
• contains more than 100,000 country and industry
• specific market reports, web sites, events, and
  trade
• directory listings.
• Included in the Library
• Country Commercial Guides - Prepared annually by
  U.S. Embassy staff, these guides contain
  information on the business and economic
  situation of foreign countries and the political
  climate as it affects U.S. business and foreign
  investments.

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Trade Counseling

• Our trade specialists in the U.S. work directly
  with our team of experts overseas in getting you
  all the information and advice that you need.
• We can help you

• Determine the best markets for your products
  services
• Evaluate international competitors
• Identify and comply with legal and regulatory
  issues
• Settle disputes
• Learn about cultural issues and business protocol

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The Advocacy Center

• The U.S. Commercial Services Advocacy Center
  ensures that sales of U.S. products and services
  have the best possible prospects abroad.
• Assistance may include
• Visits to key foreign officials by high-ranking
  U.S. officials
• Direct support from U.S. officials stationed
  overseas
• Letters to foreign decision-makers
• U.S. export credit agency financing support to
  qualified U.S. companies
• Advocacy Center efforts are coordinated with U.S.
  officials stationed at our embassies around the
  world and other U.S. government agencies to
  provide companies with maximum assistance.

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Gold Key Matching Service

• Pre-screened appointment schedule arranged for
  you before you travel overseas
• Customized market and industry briefings with our
  local trade specialists
• Timely and relevant market research
• Post-meeting debriefing with our trade
  specialists and assistance in developing
  appropriate follow-up strategies
• Help with travel, accommodations, interpreter
  service, and clerical support

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International Partner Search

• 1. You provide your marketing materials and
  background on your company
• 2. Then we use our network of international
  contacts to interview potential partners and
  provide you with a list of up to five
  pre-qualified partners
• Save valuable time and money by working only with
  pre-qualified international partners that are
  interested in selling your products and services.
  
• Obtain high-quality market information on the
  marketability and sales potential for your
  products and services.
• Get all this information in 15 days.

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Commercial News USA

• Monthly trade magazine that lists U.S. products
  and services
• Distributed free to more than 400,000 buyers
  from around world
• A proven track record of high-response rates
  and sales results
• Why not advertise and increase your
  international sales?

Check out www.export.gov/cnusa for more
information
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International Company Profile

• Detailed report on a potential partner company
  can include
• Company Details
• Background on Company Management
• Other product lines and companies represented
• Financials
• Embassy comments and recommendation
• Other info as requested

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Catalog Exhibition Shows

• 1. You provide us with product literature,
  videos and other visuals
• 2. Then we promote your catalogs to hundreds of
  business visitors at selected trade shows and
  embassies around the world

What youll get

• Your products promoted at events worldwide
  without you having to travel
• Translation of key information about your firm
  for foreign visitors
• Full trade leads presented to you at the end of
  the show

"I am a long time proponent of catalog shows. I
believe that they provide a maximum benefit for a
minimal investment, especially for a small
business that can't afford to travel
internationally." Mills Machine, Shawnee, OK
We find the catalog exhibition shows are an
economical way of getting our message out, which
we feel is the secret to developing new business"
Du-Co Ceramics Company, Saxonburg, PA
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Local Programs and Trade Events
www.buyusa.gov/sanfrancisco
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Your Local Contacts

• In Monterey
• Chris Damm
• Sr International Trade Specialist
• Phone [phone] x 108Fax [phone]Chris.
  Damm_at_mail.doc.gov

• In San Francisco
• Christina Sharkey
• Sr International Trade Specialist
• Phone [phone]
• Fax [phone]
• Christina.Sharkey_at_mail.doc.gov

www.export.gov www.buyusa.gov