Air Force Reserve PUBLIC AFFAIRS

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Air Force Reserve PUBLICAFFAIRS
Captain Ann Knabe Chief of Public Affairs 440th
Airlift Wing General Mitchell Air Reserve
Station Milwaukee, Wisconsin
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What is Public Affairs?

• Public Affairs The wing commanders program
• Communicates the commanders key messages to
  various audiences
• 4 broad areas internal communications,
  community relations, congressional relations and
  media relations

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Internal Communications

• Keeping our internal customers informed
• The Flying Badger (unit newsletter)
• Commanders Call topics
• Update/Create Unit Fact Sheets Commander
  biographies
• Manage Web Page Content

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Community Relations
A true partner in the community
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Community Relations

• 440th Airlift Wing Community Council
• Wing Speakers Bureau
• Base Tours
• Orientation Flights
• Civic Leader Tours
• School visits
• Noise and Environment issues addressed

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Special Events

• Special Days
• Clergy Day
• Employer Day
• Memorial Day
• Elected Officials Day
• Civic Leader Tour

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Armed Forces Week events

• Military Display
• Civic Dinner Dance
• Wisconsin Club Armed Forces Dinner
• Awards Luncheons
• Governor signing statement of support
• Military Day at Miller Park
• Flyover, etc.

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Congressional Relations

• Educate our elected officials about the Reserve
• Legislative Update
• Influence decision-makers on Capitol Hill

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News Media Relations
Direct Honest Informative
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News Media Relations

• Publicize the Wing AFRC missions
• Answer media queries
• Work Presidential visits
• Escort into operational areas Media Orientation
  flights
• Manage Crisis Communications

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4 Areas of Communication

• Internal Communication
• Community Relations
• Media Relations
• Congressional Relations
• Informed, supportive audiences!