The Silencer Milestone Old Dominion University CS 410 Red Group

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The SilencerMilestoneOld Dominion University
CS 410 Red Group
December 17, 2020
SILENCER
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Organizational Chart
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Problem
Teen Crash Driver May Have Been Texting
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Problem Statement

• Cell phone use while driving is dangerous!

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Fatalities Driver Distraction

• Each year, about 42,000 people
• die in U.S. auto accidents.
• Driver distraction is the number
• one cause of auto accidents.
• Source NHTSA

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Leading Cause of Death
Teenagers Are Dying!!
Source StatisticsTop10
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Deadly Habit

• 50 of teenagers admit to
• talking or texting while driving.

Source The Today show
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State Laws
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Let Us Protect Your Children
LET US PROTECT YOUR CHILDREN!
Keeping Your Children Safe
Purchase the Silencer.
Download software directly from our
Bluetooth device into your childrens cell phone.
Lock our Bluetooth device into the car.
Feel safe
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Our Solution
The S lencer
Keeping Your Children Safe
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What is in the box?
Whats in the Box?
Instruction Manual
Secured Case
Bluetooth Device Pre-loaded With Cell Phone
Software
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MFCD
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Car Starts
Change to Controlled State
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Car Stops
Go Back to Original State
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Scenario 2Driver makes an emergency call
Scenario 1
Driver
Silenced Phone
Make a Call
911?
No
Record the Number
Ye s
Callee
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Driver exits the vehicle with out turning off
car.
Scenario 2
Leave the car, Reboot
Driver
Cell Phone
In Silencers Range
Yes
Phone Disable
N o
Phone Enable
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Scenario 3Parent in car, kids wants to use
their phone
Scenario 3
Silenced Phone
Parent
Input Password
E n a b l e
Phone
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What We Dont Do

• Disable 911

Block Cell Phone Reception
Disable Phones Without Our Software
Will Not Initially Support All Brands
Eliminate Car Accidents
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Bluetooth on the Rise
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2
Year
(1) Bluetooth 2005 (2) Nokia Predicts
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Initial Manufacturer Support
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Risk Matrix
KEY 1. Workarounds Making Solution Worthless 2.
Competition Solving the Problem First 3. Lack of
Understanding in the Domain 4. Not Enough
Customers Attracted 5. Unintentional Creation of
Safety Issues 6. Security Problems with
Bluetooth 7. Customers Unable to Install SW/HW 8.
Dependency on Cell Phone Companies
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Competition
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Project Schedule
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Phase 0 Organizational Chart
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WBS Phase 0
(Please see page 1-5 in the WBS handout for
additional information)
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Phase 0 Major Deliverables

• MFCD
• Organization Chart
• Competition Matrix
• Risk Matrix
• Financial Plan
• WBS
• SBIR I Grant Proposal

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Phase 1 Organizational Chart
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WBS Phase 1
(Please see page 5-8 in the WBS handout for
additional information)
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Phase 1 Major Deliverables

• Documentations
• Product Description Paper
• Prototype Development Environment Requirements
• Prototype Product Specification
• Prototype Test Plan/Procedures
• Product/Prototype User's Manuals
• Prototype Demonstration
• Prototype Presentation I
• Final Prototype Demonstration
• SBIR II Grant Proposal

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Prototype MFCD
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Phase 1 Budget
Total Budget of Phase 1 79,500
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Phase 2 Organizational Chart
Phase 2 Organizational Chart
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WBS Phase 2
(Please see page 8-10 in the WBS handout for
additional information)
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Phase 2 Major Deliverables

• Management Plan
• Personnel Plan
• Marketing Plan
• Testing Evaluation Plan
• Working Product Model

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Phase 3 Organizational Chart
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WBS Phase 3
(Please see page 10-13 in the WBS handout for
additional information)
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Phase 3 Major Deliverables

• Production Plan
• Retail
• Online
• Contract with Car Companies
• Government Contract
• User Manual
• Marketing Plan
• Online Support

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Budget Estimate Phase 3

• Employees 1,133,000
• Building and Supplies 337,000
• Marketing 147,000
• Total 1,617,000

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Price Point
100.00 Per Silencer
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Market Potential
12,500,000 Drivers 15-20 Years Old in the United
States
Assuming 5 of the US Market 625,000 100
62,500,000
However, the market could obviously extend into
other countries.
NHTSA
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When will we break even?
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Why Are We Doing This?
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Questions?
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References

• ATT. lthttp//businessesales.att.com/gt.
• Autozone . lthttp//www.autozone.com/gt.
• BestBuy. lthttp//www.bestbuy.com/gt.
• "Bluetooth 2005 Future Trends and Opportunities
  in the Worldwide Market". Context World. October
  2004. lthttp//www.contextworld.com/SpecialReportsB
  luetooth.htmlgt.
• Circuit City. lthttp//www.circuitcity.com/gt.

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References

• GoDaddy. Economy Plan. lthttp//www.godaddy.comgt.
• Lowes. lthttp//www.lowes.comgt.
• IDC Finds Slower Growth in the Mobile Phone
  Market in 2007. IDC25 Jan. 2008.
  lthttp//www.idc.com/gt.
• "Nokia Predicts Increase in Sales of Bluetooth
  Cell Phones". Telecommunications Industry News. 5
  Jan. 2006. lthttp//www.teleclick.ca/gt.
• Office Depot. lthttp//www.officedepot.com/gt.

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References

• Top 10 Hosting List. 4 March 2008.
  lthttp//www.top10hostinglist.com/gt.

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