AP GOVERNMENT MR. LIPMAN

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AP GOVERNMENTMR. LIPMAN

• CHAPTER 11
• POLLING

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• George Gallup founder of modern polling
• Modern form of public opinion polling begins in
  the 1930s
• Straw polls- very unscientific because it asks
  people to send in their responses

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• Rule Do not allow respondents to select
  themselves as part of the poll why the internet
  is not a good polling measure
• Political Socialization Parents are greatest
  factor early but then peer groups become more
  important

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• First predictor of how someone will vote is party
  affiliation
• Second predictor of how someone will vote is
  religion
• Most Americans currently identify themselves as
  moderates

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What are the ideological self-identifications of
first-year college students?
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Key Terms to Know for Polling

• Random Sampling
• Quota Sampling
• Stratified Sampling
• Push Polls
• Tracking Polls
• Exit Polls
• Filter Questions

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What does a daily tracking poll look like?
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Do men and women think differently about
political issues?
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What is the extent of Americans political
knowledge?
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How successful has the Gallup Poll been?
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Why does question wording matter?
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References to polls in the news over time